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Silk Cut
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Silk Cut
Silk Cut is a British brand of cigarettes, currently owned and manufactured by Gallaher Group. The packaging is characterised by a distinctive stark white packet with the brand name in a purple, blue, red, silver, white or green square.
Silk Cut was launched in 1964. Previously, Silk Cut cigarettes contained approximately 75% tobacco, the rest of the filling being Cytrel, a cellulose-based tobacco substitute.
Today, Cytrel is no longer used in manufacturing the cigarette, making them additive-free.
English professional rugby league football competition the 1984–85 Challenge Cup was named the Silk Cut Challenge Cup due to sponsorship from the company. This branding would continue through the 1980s and 1990s.
The brand increased in popularity around the world throughout the 1970s and 1980s as the dangers of cigarette smoking became well known and consumers switched to a lower-tar brand. At 5 mg tar [citation needed], Silk Cut contained less than half the tar content of stronger brands such as Benson & Hedges or Marlboro.
Production company Gallaher held a Royal Warrant of Appointment for 122 years, until the warrant was revoked in 1999 by Queen Elizabeth II. Her son the-then Prince of Wales' rigorous anti-smoking campaigning is thought to have been a major influence behind that decision. Gallaher was allowed one year to remove the Royal Coat of Arms from the brand's packaging.
The final year of the Challenge Cup tournament's sponsorship being named after Silk Cut was 2001.
Silk Cut is also available in a lower-tar version and an ultra-low-tar version with a tar content of only 0.1 mg. When terms such as 'light' and 'low tar' were made illegal to use in the UK for use of tobacco promotion (for fear that it misled smokers into thinking such products were safer), some commentators predicted that Silk Cut's name and good brand-recognition as a low-tar product would favourably affect sales of the brand to health-conscious consumers. Silk Cut Blue cigarettes contain 0.3 mg nicotine and tar content is 3 mg. Silk Cut Silver cigarettes contain 0.1 mg nicotine and tar content is 1 mg. Silk Cut White cigarettes contain 0.01 mg nicotine and tar content is 0.5 mg. Silk Cut cigarettes are also available in a '100s' range (superking).
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Silk Cut
Silk Cut is a British brand of cigarettes, currently owned and manufactured by Gallaher Group. The packaging is characterised by a distinctive stark white packet with the brand name in a purple, blue, red, silver, white or green square.
Silk Cut was launched in 1964. Previously, Silk Cut cigarettes contained approximately 75% tobacco, the rest of the filling being Cytrel, a cellulose-based tobacco substitute.
Today, Cytrel is no longer used in manufacturing the cigarette, making them additive-free.
English professional rugby league football competition the 1984–85 Challenge Cup was named the Silk Cut Challenge Cup due to sponsorship from the company. This branding would continue through the 1980s and 1990s.
The brand increased in popularity around the world throughout the 1970s and 1980s as the dangers of cigarette smoking became well known and consumers switched to a lower-tar brand. At 5 mg tar [citation needed], Silk Cut contained less than half the tar content of stronger brands such as Benson & Hedges or Marlboro.
Production company Gallaher held a Royal Warrant of Appointment for 122 years, until the warrant was revoked in 1999 by Queen Elizabeth II. Her son the-then Prince of Wales' rigorous anti-smoking campaigning is thought to have been a major influence behind that decision. Gallaher was allowed one year to remove the Royal Coat of Arms from the brand's packaging.
The final year of the Challenge Cup tournament's sponsorship being named after Silk Cut was 2001.
Silk Cut is also available in a lower-tar version and an ultra-low-tar version with a tar content of only 0.1 mg. When terms such as 'light' and 'low tar' were made illegal to use in the UK for use of tobacco promotion (for fear that it misled smokers into thinking such products were safer), some commentators predicted that Silk Cut's name and good brand-recognition as a low-tar product would favourably affect sales of the brand to health-conscious consumers. Silk Cut Blue cigarettes contain 0.3 mg nicotine and tar content is 3 mg. Silk Cut Silver cigarettes contain 0.1 mg nicotine and tar content is 1 mg. Silk Cut White cigarettes contain 0.01 mg nicotine and tar content is 0.5 mg. Silk Cut cigarettes are also available in a '100s' range (superking).
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