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Sleep Inn
View on WikipediaSleep Inn is an American midscale hotel brand operated by Choice Hotels International.[3] Its principal competitors include Best Western and Baymont.[2]
Key Information
History
[edit]In 1988, Choice Hotels launched Sleep Inn, a new "luxury-budget" concept.[3] The original name was "McSleep Inn", with then-CEO Robert Hazard stating, "The concept is just like McDonald's."[4] Following a lawsuit by McDonald's Corp, the brand was renamed Sleep Inn.[4][5] Its first locations, which featured 12-by-16-foot rooms, were financed through the Small Business Administration’s 7(a) program.[4]
Sleep Inn grew steadily, with 13 hotels in the US by 1993.[4] By 2001, the portfolio had grown to 280 properties, offering 256-square-foot rooms at an average price of mid-$50s.[6] That year also marked the Sleep Inn's European debut in Cambridge.[7]
A 2016 prototype hotel saw design changes for Sleep Inn, such as communal tables and custom artwork.[8] The brand reached its 400th location in 2019, the same year a new logo was introduced for Sleep Inn and MainStay Suites as part of Choice Hotels' 80th anniversary.[9] Sleep Inn has also expanded to Europe, with the first location slated to open in November 2022.[10]
Corporate affairs
[edit]Sleep Inn is a new-construction brand.[2] In 2024, the brand introduced the "Scenic Dream" prototype hotel, which was intended to make more efficient use of space, while also reduce operating and building costs.[11] It featured a nature-inspired interior with calming colors, landscape murals, movable furniture, and more open lobby spaces.[12]
Dual-branded locations
[edit]In 2012, Choice Hotels introduced a dual-brand hotel concept pairing Sleep Inn with MainStay Suites, one of Choice Hotels' extended stay brands.[13] The idea was to lower operating costs by utilizing a single front desk and service staff, while allowing Sleep Inns to benefit from the higher occupancy rates of MainStay Suites.[14] By 2018, there were 10 operational dual-branded hotels.[15]
See also
[edit]References
[edit]- ^ Jakle, John A.; Sculle, Keith A.; Rogers, Jefferson S. (1996). The Motel In America. Baltimore, Maryland: The Johns Hopkins University Press. pp. 167–8. ISBN 0-8018-5383-4.
- ^ a b c d "10-k for 2024". www.sec.gov. Retrieved June 30, 2025.
- ^ a b Covell, Jeffrey L. (2007). Pederson, Jay P. (ed.). International Directory of Company Histories. Vol. 83. Farmington Hills, Michigan: St. James Press (Gale, Cengage Learning group). p. 82. ISBN 978-1-55862-587-7.
- ^ a b c d Jakle, John A.; Sculle, Keith A.; Rogers, Jefferson S. (1996). The Motel In America. Baltimore, Maryland: The Johns Hopkins University Press. pp. 167–168. ISBN 0-8018-5383-4.
- ^ "Quality Inns International, Inc. v. McDonald's Corp., 695 F. Supp. 198 (D. Md. 1988)". Justia Law. September 16, 1988. Retrieved July 22, 2025.
- ^ Wade, Betsy (February 25, 2001). "PRACTICAL TRAVELER; A Night's Stay For $80 or Less". The New York Times. Retrieved July 22, 2025.
- ^ "Choice Opens Europe's First Sleep Inn". Hotel Business Archive. January 15, 2001. Retrieved July 22, 2025.
- ^ Lodging Staff (May 12, 2016). "Sleep Inn Introduces New Prototype". Lodging. Retrieved July 22, 2025.
- ^ Killion, Christine (May 3, 2019). "Choice Marks 80 Years With Brand Milestones and Four Refreshed Logos". Lodging. Retrieved July 22, 2025.
- ^ Baker, Terence (October 24, 2022). "Choice Hotels Reevaluates Positioning, Adds Brands in Europe". CoStar. Retrieved July 22, 2025.
- ^ Graber, Jenna (March 20, 2024). "Choice Hotels unveils new prototype for Sleep Inn brand". Hotel Dive. Retrieved July 22, 2025.
- ^ Lodging Staff (March 20, 2024). "Sleep Inn Unveils Redesigned Guestrooms and Common Areas as Part of Its Scenic Dreams Prototype". Lodging. Retrieved July 22, 2025.
- ^ Weed, Julie (May 8, 2017). ""A Hotel for Every Traveler, Sometimes Several Under One Roof"". The New York Times. Retrieved July 28, 2025.
- ^ Sleep Inn (May 18, 2012). "Sleep Inn and MainStay Suites Introduce Dual-Branded Combination Hotel Prototype". hospitalitynet.org. Retrieved July 22, 2025.
- ^ Mest, Elliott (January 4, 2018). "Choice opens 10th Sleep Inn/MainStay Suites dual brand". Hotel Management. Retrieved July 22, 2025.
