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Sniff Petrol
Sniff Petrol is an inactive online motoring satire magazine first published in 2001 on a weekly schedule. Due to other commitments of the writers, the schedule was reduced—first to a monthly schedule, then to a regularly updated blog format. It received over ten thousand hits a day.
Sniff Petrol articles comment on motoring and motorsport events (especially Formula One). Both fiction and non-fiction articles parody the styles of presentation and language used in various motoring fields. Parodies include motor manufacturer press releases, motoring magazine reviews, etc. The website ceased activity in 2022, but articles are still available online. TopGear now has a dedicated Satire section on its website.
Alongside satire directed at motoring, motorsport-related news, auto shows, and spiders, Sniff Petrol has several long-running features, including:
Sniff Petrol has run several satirical campaigns since its inception. These have included
Sniff Petrol has also produced a number of books, like Crap Cars (2005).
Sniff Petrol started a Twitter feed in April 2009. In October 2014, it had over 57,000 followers. The Sniff Petrol Twitter account is used chiefly to give real-time commentary on Formula 1 races and brief comment on motoring news as well as reports of mini-cab journeys undertaken by the author. The Sniff Petrol Twitter feed came 17th in the Humor category at the 2010 Shorty Awards.
Sniff Petrol content has been reproduced on many other websites including US car blog Jalopnik and in other media, including the BBC TV series Top Gear. Porter credits the site (and Jeremy Clarkson's enjoyment of it) as being instrumental in his getting the job of script editor on Top Gear and later The Grand Tour.
Sniff Petrol has been mentioned in national newspapers including The Times, the Daily Telegraph and in the Irish Times.
Sniff Petrol
Sniff Petrol is an inactive online motoring satire magazine first published in 2001 on a weekly schedule. Due to other commitments of the writers, the schedule was reduced—first to a monthly schedule, then to a regularly updated blog format. It received over ten thousand hits a day.
Sniff Petrol articles comment on motoring and motorsport events (especially Formula One). Both fiction and non-fiction articles parody the styles of presentation and language used in various motoring fields. Parodies include motor manufacturer press releases, motoring magazine reviews, etc. The website ceased activity in 2022, but articles are still available online. TopGear now has a dedicated Satire section on its website.
Alongside satire directed at motoring, motorsport-related news, auto shows, and spiders, Sniff Petrol has several long-running features, including:
Sniff Petrol has run several satirical campaigns since its inception. These have included
Sniff Petrol has also produced a number of books, like Crap Cars (2005).
Sniff Petrol started a Twitter feed in April 2009. In October 2014, it had over 57,000 followers. The Sniff Petrol Twitter account is used chiefly to give real-time commentary on Formula 1 races and brief comment on motoring news as well as reports of mini-cab journeys undertaken by the author. The Sniff Petrol Twitter feed came 17th in the Humor category at the 2010 Shorty Awards.
Sniff Petrol content has been reproduced on many other websites including US car blog Jalopnik and in other media, including the BBC TV series Top Gear. Porter credits the site (and Jeremy Clarkson's enjoyment of it) as being instrumental in his getting the job of script editor on Top Gear and later The Grand Tour.
Sniff Petrol has been mentioned in national newspapers including The Times, the Daily Telegraph and in the Irish Times.