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Sticker (album)
Sticker (album)
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Sticker
Digital cover
Studio album by
ReleasedSeptember 17, 2021 (2021-09-17)
Studio
  • SM Studios
  • Sound Pool Studio
  • Doobdoob Studio
Genre
Length38:43
Language
  • Korean
  • English
LabelSM
ProducerLee Soo-man
NCT 127 chronology
Loveholic
(2021)
Sticker
(2021)
2 Baddies
(2022)
NCT chronology
Hot Sauce
(2021)
Sticker
(2021)
Universe
(2021)
Singles from Sticker
  1. "Sticker"
    Released: September 17, 2021
Repackage edition cover
Digital and Classic version cover
Singles from Favorite
  1. "Favorite (Vampire)"
    Released: October 25, 2021

Sticker is the third Korean-language and fourth overall studio album by South Korean boy band NCT 127. It was released on September 17, 2021, by SM Entertainment, distributed by Dreamus in South Korea and Virgin Music in United States. It follows their Japanese-language EP Loveholic, released in February 2021, and previous Korean-language studio album Neo Zone, released in March 2020.[2] On October 25, the group released a repackaged version of Sticker, titled Favorite, which features three new tracks, including the lead single "Favorite (Vampire)".[3]

The album and its reissue were commercially successful in South Korea, selling a total of 3.58 million copies.[4][5] Sticker peaked at number 40 on the UK Albums Chart, becoming NCT 127's first appearance on said chart.[6] On the Billboard 200, Sticker peaked at number three and became the highest and longest-charting album by the group.[7] The lead single "Sticker" received mixed reviews from critics, although the album was generally praised. Several publications named it as one of the best K-pop albums from 2021. Sticker won Best Album at the 2021 Asia Artist Awards.

Background

[edit]

On June 28, 2021, SM Entertainment released a presentation on the future of the company and planned comebacks of their artists during the "SM Congress" event. The presentation indicated that NCT 127 was planning to release a third studio album and repackage before the year's end.[8] At a fanmeet in celebration of the group's fifth anniversary, they confirmed the album would have a September release window.[9]

Promotion

[edit]

Sticker was teased with a concept trailer titled "Who Is Sticker", released on August 21, which depicted the members of NCT 127 as engineering students by day and computer hackers by night.[10][11] On August 22, SM Entertainment announced the album's release date as September 17 on the group's social media accounts.[2] On September 10, NCT 127 released a playlist called "Welcome to NCT 127 Sticker, the Enhanced Playlist" exclusively on Spotify.[12] Sticker was officially released on September 17, and the group promoted the album and its title track on The Late Late Show with James Corden.

Commercial performance

[edit]

Sticker

[edit]

On August 24, 2021, after just one day of availability, it was reported that Sticker had surpassed 1,329,000 pre-orders,[13] eventually surpassing 2.2 million pre-orders on the day of release, exceeding their previous career high of 530,000 pre-orders for Neo Zone and setting a new record for artists under SM Entertainment.[14] On September 24, 2021, NCT 127 broke their own sales record to become a double-million seller, with over 2.15 million copies of Sticker sold in just one week.[15] As of November 2021, the album has sold 2.4 million copies.[16] Sticker debuted at number three on the US Billboard 200, selling 58,000 copies in its first week.[17]

Favorite

[edit]

On October 25, 2021, it was reported that Favorite surpassed 1,060,000 pre-orders, making it the most pre-ordered repackaged album from SM Entertainment.[18] One week after its release, it was reported that the album has sold 1.1 million copies, bringing the total sales of Sticker to 3.58 million copies.[16]

Critical reception

[edit]
Professional ratings
Review scores
SourceRating
The A.V. ClubB+[19]
Clash8/10[20]
IZMStarStarStar[21]
NMEStarStarStar[22]

The A.V. Club's Shanicka Anderson reviewed the album and given it B + writing "with the album’s jarring use of such abrasive samples—especially throughout its lead single—it’s hard to imagine a world where any of that works and sounds good. But by blending these unlikely sounds with rich, powerful harmonies and solid rap verses, NCT 127 strikes a sweet balance and delivers an album that is fiercely creative and incredibly self-possessed."[19]

Lucy Ford writing for Clash, "'Sticker' has far less cohesion as you listen through, and whilst the whiplash of genres feels deliberate in regards to the overall message of the album (that the group can be a sticker, pulled and placed whatever way you want them to go) it’s not an entirely relaxing listening experience. But I’d argue that this isn’t a mishap or an overshooting of their own shtick, but a declarative statement that they’re in on the joke and will ultimately be the last ones laughing."[20]

IZM's Jeong Da-yeol started that "as the taste was enhanced only with fragmentary techniques, it lost its original style. 'Sticker', which has simple instrumental compositions and no variation to speak of. The uses Taeyong and Mark's rapping just to the extent of driving the vocalists' elegance. Beyond the simple distribution of parts, hip-hop, the root of NCT's worldview, is not at the center. This situation extends throughout the album and even hinders the immersion of ballad tracks like 'Tomorrow's Me' where the piano gently flows. As a result, like the album cover, all the members lost their color," regardless, he praised the usage of the "cultural technology" and how the producers were not hesitate to "take on challenges to lead trends".[21] Sticker was included in unranked lists of the best albums of 2021 by The New York Times and Nylon.[23][24] The repackage Favorite was ranked among the best K-pop albums of the year by Harper's Bazaar (7th)[25] and South China Morning Post (11th).[26]

Accolades

[edit]
Awards and nominations for Sticker and Favorite
Organization Year Award Work Result Ref.
Asia Artist Awards 2021 Album of the Year (Daesang) Sticker Won [27]
Asian Pop Music Awards 2021 Top 20 Albums of the Year (Overseas) Won [28]
Best Album of the Year (Overseas) Nominated
Gaon Chart Music Awards 2022 Album of the Year — 4th Quarter Won [29]
Favorite Nominated [30]
Golden Disc Awards 2022 Album Bonsang Sticker Won [31]
Hanteo Music Awards 2021 Initial Chodong Record Award Won [32]
Mnet Asian Music Awards 2021 Album of the Year Nominated [33]

Track listing

[edit]
Sticker track listing
No.TitleLyricsMusicArrangementLength
1."Sticker"
  • Yoo Young-jin
  • Dem Jointz
  • Ryan S. Jhun
3:47
2."Lemonade"
  • Han Yeo-reum (Joombas)
  • Teuru (Joombas)
  • Charles "Rokman" Rhodes
  • Benji Bae
Rokman3:10
3."Breakfast"Jeong Ha-ri (Joombas)Simon Petrén3:32
4."Focus" (같은 시선; Gateun Siseon; lit. Same Gaze)Lee Chang-hyeok
  • Jaicko Lawrence
  • Oluwayomi Emmanuel Oredein
  • Darius Michael Bryant
  • Otha "Vaskeen" Davis III
  • Ryan S. Jhun
  • Droyd
  • LES Alliance
  • Ryan S. Jhun
3:24
5."The Rainy Night" (내일의 나에게; Naeil-ui Na-ege; lit. To Me Tomorrow (sung by Taeil, Doyoung, Jaehyun, Jungwoo and Haechan)
  • Ryan S. Jhun
  • Hwan Yang
3:19
6."Far"Sahara (Joombas)
  • Alexander Karlsson (JeL)
  • Alexej Viktorovitch (JeL)
  • Alex Nese
JeL3:36
7."Bring the Noize"
Hitchhiker3:42
8."Magic Carpet Ride"Harvey Mason Jr.3:38
9."Road Trip"
  • Le'mon (Joombas)
  • Ellie Suh (Joombas)
  • San (Vendors)
Erik Lidbom3:35
10."Dreamer"Baek Geum-min
  • Cutfather
  • PhD
3:29
11."Promise You" (다시 만나는 날; Dasi Mannaneun Nal; lit. The Day We Meet Again)
  • ZNEE (Joombas)
  • Rick Bridges
  • Noah Conrad
  • Roland "Rollo" Spreckley
  • Tony Ferrari
  • Ryan Linvill
  • Noah Conrad
  • Ryan Linvill
3:31
Total length:38:43
Favorite track listing[34]
No.TitleLyricsMusicArrangementLength
1."Favorite (Vampire)"Kenzie
  • Kenzie
  • Rodney "Darkchild" Jerkins
3:34
2."Sticker"
  • Yoo Young-jin
  • Taeyong
  • Mark
  • Yoo Young-jin
  • Dem Jointz
  • Calixte
  • Prince Chapelle
  • Ryan S. Jhun
  • Yoo Young-jin
  • Dem Jointz
  • Ryan S. Jhun
3:47
3."Love on the Floor"Ku Tae-woo
  • Michael Jiminez
  • Jeremy "Tay" Jasper
  • Dylan Huling
  • Timothy "BOS" Bullock
  • Hautboi Rich
Timothy "BOS" Bullock3:38
4."Lemonade"
  • Han Yeo-reum (Joombas)
  • Teuru (Joombas)
  • Charles "Rokman" Rhodes
  • Benji Bae
Rokman3:10
5."Breakfast"Jeong Ha-ri (Joombas)
  • Simon Petrén
  • Andreas Öberg
  • Ninos Hanna
Simon Petrén3:32
6."Pilot"
  • Mingtion
  • Junny
  • Mingtion
  • Junny
Mingtion3:29
7."Focus" (같은 시선; Gateun Siseon; lit. Same Gaze)Lee Chang-hyeok
  • Jaicko Lawrence
  • Oluwayomi Emmanuel Oredein
  • Darius Michael Bryant
  • Otha "Vaskeen" Davis III
  • Ryan S. Jhun
  • Droyd
  • Les Alliance
  • Ryan S. Jhun
3:24
8."The Rainy Night" (내일의 나에게; Naeil-ui Na-ege; lit. To Me Tomorrow)
  • Jung Yoon-hwa
  • Seo Hye-ri
  • Softserveboy
  • Sqvare
  • Hwan Yang
  • Ryan S. Jhun
  • Ryan S. Jhun
  • Hwan Yang
3:19
9."Far"Sahara (Joombas)
  • Alexander Karlsson (JeL)
  • Alexej Viktorovitch (JeL)
  • Alex Nese
JeL3:36
10."Bring the Noize"Kim Boo-min
  • Sokodomo
  • Hitchhiker
  • Kim Boo-min
  • Aventurina King
  • John Fulford
Hitchhiker3:42
11."Magic Carpet Ride"Jo Yoon-kyung
  • Harvey Mason Jr.
  • Patrick "J. Que" Smith
  • Britt Burton
  • Dewain Whitmore
Harvey Mason Jr.3:38
12."Road Trip"
  • Le'mon (Joombas)
  • Ellie Suh (Joombas)
  • San (Vendors)
  • Erik Lidbom
  • MLC
Erik Lidbom3:35
13."Dreamer"Baek Geum-min
  • Mich Hansen
  • Daniel Heloy Davidsen
  • Daniel Davidsen (PhD)
  • Peter Wallevik (PhD)
  • Boy Matthews
  • Asia Whiteacre
  • Cutfather
  • PhD
3:29
14."Promise You" (다시 만나는 날; Dasi Mannaneun Nal; lit. The Day We Meet Again)
  • ZNEE (Joombas)
  • Rick Bridges
  • Noah Conrad
  • Roland "Rollo" Spreckley
  • Tony Ferrari
  • Ryan Linvill
  • Noah Conrad
  • Ryan Linvill
3:31
Total length:49:34

Credits and personnel

[edit]

Credits adapted from liner notes of Sticker and Favorite.[35][36]

Sticker

[edit]

Studio

[edit]
  • SM Booming System – recording, mixing, digital editing (track 1), engineered for mix (track 1–2)
  • SM LVYIN Studio – recording (track 2), mixing (track 5), engineered for mix (track 2, 9)
  • SM Yellow Tail Studio – recording (track 2, 6), engineered for mix (track 5–7)
  • SM Ssam Studio – recording (track 2, 4, 6), digital editing (track 10), engineered for mix (track 3, 8, 10–11)
  • SM Blue Ocean Studio – mixing (track 8–9, 11)
  • SM Blue Cup Studio – mixing (track 2, 7)
  • SM Big Shot Studio – mixing (track 4, 10), engineered for mix (track 4)
  • SM Concert Hall Studio – mixing (track 3, 6)
  • SM Starlight Studio – digital editing (track 2, 7)
  • Sound Pool Studio – recording (track 10–11), digital editing (track 6, 11)
  • Doobdoob Studio – recording (track 3–5, 7–9, 11), digital editing (track 5)
  • Sonic Korea – mastering (track 1)
  • 821 Sound Mastering – mastering (track 2–11)

Personnel

[edit]
  • SM Entertainmentexecutive producer
  • Lee Soo-manproducer
  • Lee Sung-soo – production director, executive supervisor
  • Tak Young-jun – executive supervisor
  • NCT 127 – vocals (all tracks), background vocals (track 7)
    • Taeil – background vocals (track 5–6)
    • Doyoung – background vocals (track 3–5, 8–10)
    • Jaehyun – background vocals (track 5, 10)
    • Haechan – background vocals (track 2, 5, 10)
    • Johnny – background vocals (track 10)
  • Yoo Young-jin – lyrics, composition, arrangement, vocal directing, background vocals, recording, mixing, digital editing (track 1), engineered for mix (track 1–2), music and sound supervisor (all tracks)
  • Han Yeo-reum (Joombas) – lyrics (track 2)
  • Teuru (Joombas) – lyrics (track 2)
  • Jeong Ha-ri (Joombas) – lyrics (track 3)
  • Lee Chang-hyeok – lyrics (track 4)
  • Jung Yoon-hwa – lyrics (track 5)
  • Seo Hye-ri – lyrics (track 5)
  • Sahara (Joombas) – lyrics (track 6)
  • Kim Boo-min [ko] – lyrics, composition, vocal directing (track 7)
  • Sokodomo – lyrics, rap vocal director (track 7)
  • Jo Yoon-kyung – lyrics (track 8)
  • Ellie Suh (Joombas) – lyrics (track 9)
  • Le'mon (Joombas) – lyrics (track 9)
  • San (Vendors) – lyrics (track 9)
  • Baek Geum-min – lyrics (track 10)
  • ZNEE (Joombas) – lyrics (track 11)
  • Rick Bridges – lyrics (track 11)
  • Prince Chapelle – composition, background vocals (track 1)
  • Calixte – composition, background vocals (track 1)
  • Dem Jointz – composition, arrangement (track 1)
  • Ryan S. Jhun – composition, arrangement (track 1, 4–5)
  • Charles "Rokman" Rhodes – composition, arrangement (track 2)
  • Benji Bae – composition (track 2)
  • Simon Petrén – composition, arrangement, background vocals (track 3)
  • Andreas Öberg – composition (track 3)
  • Ninos Hanna – composition, background vocals (track 3)
  • Jaicko Lawrence – composition, background vocals (track 4)
  • Oluwayomi Emmanuel Oredein – composition (track 4)
  • Darius Michael Bryant – composition (track 4)
  • Otha "Vaskeen" Davis III – composition (track 4)
  • Droyd – arrangement (track 4)
  • Les Alliance – arrangement (track 4)
  • Softserveboy – composition (track 5)
  • Sqvare – composition (track 5)
  • Hwan Yang – composition, arrangement (track 5)
  • Alexander Karlsson (JeL) – composition, arrangement, background vocals (track 6)
  • Alexej Viktorovitch (JeL) – composition, arrangement (track 6)
  • Alex Nese – composition, background vocals (track 6)
  • Hitchhiker – composition, arrangement, vocal directing (track 7)
  • Aventurina King [zh] – composition (track 7)
  • John Fulford – composition (track 7)
  • Harvey Mason Jr. – composition, arrangement (track 8)
  • Patrick "J. Que" Smith – composition (track 8)
  • Dewain Whitmore – composition (track 8)
  • Britt Burton – composition (track 8)
  • Erik Lidbom [simple; ja] – composition, arrangement (track 9)
  • MLC – composition (track 9)
  • Cutfather – composition, arrangement (track 10)
  • Daniel Davidsen (PhD) – composition, arrangement (track 10)
  • Peter Wallevik (PhD) – composition, arrangement (track 10)
  • Boy Matthews – composition, background vocals (track 10)
  • Asia Whiteacre – composition, background vocals (track 10)
  • Noah Conrad – composition, background vocals (track 11)
  • Roland "Rollo" Spreckley – composition (track 11)
  • Tony Ferrari – composition (track 11)
  • Ryan Linvill – composition, background vocals (track 11)
  • GDLO – vocal directing (track 2, 10), background vocals (track 10), digital editing (track 2), Pro Tools operating (track 2)
  • Seo Mi-rae (ButterFly) – vocal directing (track 3–4, 8–9), digital editing (track 3–4, 8–9), Pro Tools operating (track 3–4, 8–9)
  • Lee Joo-myung – vocal directing, Pro Tools operating (track 5)
  • Choo Dae-gwan – vocal directing, Pro Tools operating (track 6)
  • Joo Chan-yang – vocal directing, background vocals (track 11)
  • Lee Ji-hong – recording (track 2), mixing (track 5), engineered for mix (track 2, 9)
  • Noh Min-ji – recording (track 2, 6), engineered for mix (track 5–7)
  • Kang Eun-ji – recording (track 2, 4, 6), digital editing (track 10), engineered for mix (track 3, 8, 10–11)
  • Jung Ho-jin – recording (track 10–11), digital editing (track 6, 11)
  • Kim Cheol-sun – mixing (track 8–9, 11)
  • Jung Eui-seok – mixing (track 2, 7)
  • Lee Min-gyu – mixing (track 4, 10), engineered for mix (track 4)
  • Nam Koong-jin – mixing (track 3, 6)
  • Jung Yu-ra – digital editing (track 2, 7)
  • Eugene Kwon – recording (track 3–4, 7–9)
  • Jung Woo-young – recording (track 5, 11), digital editing (track 5)
  • Kim Ye-ji – recording (track 3, 8)
  • Kim Ji-hyun – recording (track 4, 9)
  • Jeon Hoon – mastering (track 1)
  • Shin Soo-min – mastering assistant (track 1)
  • Kwon Nam-woo – mastering (track 2–11)

Favorite

[edit]

Studio

[edit]
  • SM Booming System – recording, mixing, digital editing (track 2), engineered for mix (track 2, 4)
  • SM LVYIN Studio – recording (track 1, 4), mixing (track 8), engineered for mix (track 1, 4, 12)
  • SM Yellow Tail Studio – (track 1, 4, 9), engineered for mix (track 6, 8–10)
  • SM SSAM Studio – recording (track 4, 7, 9), digital editing (track 13), engineered for mix (track 5, 11, 13–14)
  • SM Blue Ocean Studio – mixing (track 6, 11–12, 14)
  • SM Blue Cup Studio – mixing (track 1, 4, 10)
  • SM Big Shot Studio – mixing (track 3, 7, 13), engineered for mix (track 3, 7)
  • SM Concert Hall Studio – mixing (track 5, 9)
  • SM Starlight Studio – recording (track 3), digital editing (track 3–4, 10)
  • Sound Pool Studio – recording (track 13–14), digital editing (track 1, 3, 9, 14)
  • Doobdoob Studio – recording (track 3, 5, 7–8, 10–12, 14), digital editing (track 8)
  • Sonic Korea – mastering (track 2)
  • 821 Sound Mastering – mastering (track 1, 3–14)

Personnel

[edit]
  • SM Entertainmentexecutive producer
  • Lee Soo-manproducer
  • Lee Sung-soo – production director, executive supervisor
  • Tak Young-jun – executive supervisor
  • NCT 127 – vocals (all tracks), background vocals (track 1, 3, 6, 10)
    • Taeil – background vocals (track 8–9)
    • Doyoung – background vocals (track 5, 7–8, 11–13)
    • Jaehyun – background vocals (track 8, 13)
    • Haechan – background vocals (track 4, 8, 13)
    • Johnny – background vocals (track 13)
  • Kenzie – lyrics, composition, arrangement, vocal directing (track 1)
  • Yoo Young-jin – lyrics, composition, arrangement, vocal directing, background vocals, recording, mixing, digital editing (track 2), engineered for mix (track 2, 4), music and sound supervisor (all tracks)
  • Ku Tae-woo – lyrics (track 3)
  • Han Yeo-reum (Joombas) – lyrics (track 4)
  • Teuru (Joombas) – lyrics (track 4)
  • Jeong Ha-ri (Joombas) – lyrics (track 5)
  • Mingtion – lyrics, composition, arrangement, vocal directing, digital editing (track 6)
  • Junny – lyrics, composition, vocal directing, background vocals (track 6)
  • Lee Chang-hyeok – lyrics (track 7)
  • Jung Yoon-hwa – lyrics (track 8)
  • Seo Hye-ri – lyrics (track 8)
  • Sahara (Joombas) – lyrics (track 9)
  • Kim Boo-min [ko] – lyrics, composition, vocal directing (track 10)
  • sokodomo – lyrics, rap vocal director (track 10)
  • Jo Yoon-kyung – lyrics (track 11)
  • Ellie Suh (Joombas) – lyrics (track 12)
  • Le'mon (Joombas) – lyrics (track 12)
  • San (Vendors) – lyrics (track 12)
  • Baek Geum-min – lyrics (track 13)
  • ZNEE (Joombas) – lyrics (track 14)
  • Rick Bridges – lyrics (track 14)
  • Prince Chapelle – composition, background vocals (track 2)
  • Calixte – composition, background vocals (track 2)
  • Dem Jointz – composition, arrangement (track 2)
  • Ryan S. Jhun – composition, arrangement (track 2, 7–8)
  • Charles "Rokman" Rhodes – composition, arrangement (track 4)
  • Benji Bae – composition (track 4)
  • Simon Petrén – composition, arrangement, background vocals (track 5)
  • Andreas Öberg – composition (track 5)
  • Ninos Hanna – composition, background vocals (track 5)
  • Jaicko Lawrence – composition, background vocals (track 7)
  • Oluwayomi Emmanuel Oredein – composition (track 7)
  • Darius Michael Bryant – composition (track 7)
  • Otha "Vaskeen" Davis III – composition (track 7)
  • Droyd – arrangement (track 7)
  • LES Alliance – arrangement (track 7)
  • Softserveboy – composition (track 8)
  • Sqvare – composition (track 8)
  • Hwan Yang – composition, arrangement (track 8)
  • Alexander Karlsson (JeL) – composition, arrangement, background vocals (track 9)
  • Alexej Viktorovitch (JeL) – composition, arrangement (track 9)
  • Alex Nese – composition, background vocals (track 9)
  • Hitchhiker – composition, arrangement, vocal directing (track 10)
  • Aventurina King [zh] – composition (track 10)
  • John Fulford – composition (track 10)
  • Harvey Mason Jr. – composition, arrangement (track 11)
  • Patrick "J. Que" Smith – composition (track 11)
  • Dewain Whitmore – composition (track 11)
  • Britt Burton – composition (track 11)
  • Erik Lidbom [simple; ja] – composition, arrangement (track 12)
  • MLC – composition (track 12)
  • Cutfather – composition, arrangement (track 13)
  • Daniel Davidsen (PhD) – composition, arrangement (track 13)
  • Peter Wallevik (PhD) – composition, arrangement (track 13)
  • Boy Matthews – composition, background vocals (track 13)
  • Asia Whiteacre – composition, background vocals (track 13)
  • Noah Conrad – composition, background vocals (track 14)
  • Roland "Rollo" Spreckley – composition (track 14)
  • Tony Ferrari – composition (track 14)
  • Ryan Linvill – composition, background vocals (track 14)
  • GDLO – vocal directing (track 4, 13), background vocals (track 13), digital editing (track 4), Pro Tools operating (track 4)
  • Seo Mi-rae (ButterFly) – vocal directing (track 3, 5, 7, 11–12), digital editing (track 5–7, 11–12), Pro Tools operating (track 5–7, 11–12), background vocals (track 3)
  • Lee Joo-myung – vocal directing, Pro Tools operating (track 8)
  • Choo Dae-gwan – vocal directing, Pro Tools operating (track 9)
  • Joo Chan-yang – vocal directing, background vocals (track 14)
  • Oiaisle – background vocals (track 1, 3)
  • Lee Ji-hong – recording (track 1, 4), mixing (track 8), engineered for mix (track 1, 4, 12)
  • Noh Min-ji – recording (track 1, 4, 9), engineered for mix (track 6, 8–10)
  • Kang Eun-ji – recording (track 4, 7, 9), digital editing (track 13), engineered for mix (track 5, 11, 13–14)
  • Jung Ho-jin – recording (track 13–14), digital editing (track 1, 3, 9, 14)
  • Kim Cheol-sun – mixing (track 6, 11–12, 14)
  • Jung Eui-seok – mixing (track 1, 4, 10)
  • Lee Min-gyu – mixing (track 3, 7, 13), engineered for mix (track 3, 7)
  • Nam Koong-jin – mixing (track 5, 9)
  • Jung Yu-ra – recording (track 3), digital editing (track 3–4, 10)
  • Eugene Kwon – recording (track 5–7, 10–12)
  • Jung Woo-young – recording (track 3, 8, 14), digital editing (track 8)
  • Kim Ye-ji – recording (track 5, 11)
  • Kim Ji-hyun – recording (track 7, 12)
  • Lee Kyung-min – recording (track 3)
  • Jeon Hoon – mastering (track 2)
  • Shin Soo-min – mastering assistant (track 2)
  • Kwon Nam-woo – mastering (track 1, 3–14)

Charts

[edit]

Certifications and sales

[edit]
Sticker & Favorite
Region Certification Certified units/sales
Japan
(Sticker)
138,771[66]
South Korea (KMCA)[68]
(Sticker)
2× Million 2,434,914[67]
South Korea (KMCA)[70]
(Favorite)
3× Platinum 934,986[69]
South Korea
(Favorite) (Kit version)
231,958[71]

Release history

[edit]
Release dates and formats for Sticker
Region Date Format Label Ref.
Various September 17, 2021 SM [72]
South Korea CD [73]
United Kingdom [74]
United States Virgin [75]

Notes

[edit]

References

[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia
from Grokipedia
Sticker is the third Korean-language studio album by South Korean boy band , released on September 17, 2021, by . The album was repackaged and re-released as Favorite on October 25, 2021. The record consists of 11 tracks, led by the hip-hop dance title track of the same name, and incorporates a variety of genres including R&B, pop, and EDM. Produced primarily by SM Entertainment's in-house producer , the album features contributions from members Taeyong and Mark on lyrics for the title track, emphasizing themes of confidence and self-expression. Upon release, achieved significant commercial success, debuting at number three on the US 200 chart with 62,000 equivalent album units, including 58,000 in pure sales. In , it sold over 2.15 million copies in its first week, marking NCT 127's status as a double million-seller group and setting a record for the highest first-week sales by a group album at the time. The album also topped the Top Album Sales chart, becoming the group's third number-one there, and remained on the 200 for 13 consecutive weeks, the longest for any album released in 2021. Critically, Sticker received generally positive reviews for its ambitious production, sonic diversity, and showcase of the group's vocal and rap abilities, though the experimental title track drew mixed reactions for its unconventional structure. Outlets praised the album's bold experimentation and maturity, with noting it as a "proud showcase of the illustrious sonic colour NCT 127 are known for." As of late , the project had sold more than 3 million copies worldwide, with cumulative sales exceeding 3.5 million copies as of 2024, solidifying NCT 127's position in the global landscape.

Background and development

Announcement and concept

On June 28, 2021, during the SM Congress 2021 event, SM Entertainment revealed plans for NCT 127 to release a full-length studio album later that year as part of their ongoing expansions within the SM Culture Universe (SMCU). This announcement positioned the project as a key component in the group's evolving narrative, building on previous releases like Neo Zone. The September release window was confirmed by the members themselves during their fifth anniversary fan meeting, "NCT 127 Office: Foundation Day," held online via on July 7, 2021. In the event, shared excitement about the upcoming , describing it as a significant milestone that would showcase their growth and experimental sound. On August 22, 2021, officially titled the album Sticker and set the exact release date for September 17, 2021, via the group's social media channels. Sticker integrates deeply into the SMCU framework, with the Kwangya metaverse—a digital parallel realm derived from collective human unconsciousness—serving as a foundational narrative element. The album's storyline expands NCT 127's lore within this universe, portraying the members' dreams and subconscious journeys into Kwangya, where they confront blurred lines between reality and virtuality. This ties into broader SMCU themes of interconnected artist stories across acts. The core concept revolves around as persistent "invaders" or explorers who "stick" to and infiltrate a glitch-filled , symbolizing unbreakable bonds amid chaos. Promotional trailers, such as the "Who is ?" concept film, depict this through enigmatic sequences of hacking-like intrusions, distorted signals, and shadowy figures navigating neon-lit voids, evoking a sense of pursuit and attachment in an unstable cyber world. The album's artwork embodies a futuristic, glitchy aesthetic, featuring holographic overlays, cityscapes, and fragmented "sticker" motifs in vibrant neon greens and purples across its three versions (Sticker, Sticky, and Seoul City). These visuals reinforce the thematic immersion, with members posed in dynamic, distorted poses that mimic digital artifacts and virtual avatars merging with physical forms.

Recording and production

The recording of took place at studios in , , beginning in early 2021. These facilities facilitated the group's collaborative sessions with vocal coaches and s to refine their vocal performances and harmonies. Key producers on the album included , who served as the primary producer and handled songwriting and arrangement for the title track "Sticker," along with international collaborators such as , Ryan Jhun, Harvey Mason Jr., Simon Petrén, Andreas Öberg, , and Hitchhiker. Ryan Jhun and contributed to "Sticker," incorporating hip-hop, synth, and elements for a futuristic sound. Other tracks featured diverse production, such as Hitchhiker on "Bring the Noize" and on "Runaway," ensuring a cohesive yet varied sonic landscape across the project. The album's development built on NCT 127's previous work within the SMCU, expanding experimental motifs from releases like (2020) into the metaverse-inspired aesthetic.

Promotion

Teasers and singles

The promotional rollout for NCT 127's third studio album began with the release of individual concept photos on August 17, 2021, following the comeback announcement made earlier in August. The rollout continued with the release of a concept titled "Who Is Sticker?" on August 21, 2021. The video depicted the members as college students who transform into hackers within the SM Culture Universe's of Kwangya, investigating a mysterious digital entity called . This teaser set the album's theme, blending real-world and digital elements to intrigue fans about the narrative. Subsequent teasers included group concept photos starting August 24, 2021, featuring the members in futuristic, neon-lit attire that reinforced the hacking motif. A mood sampler video followed on August 24, previewing snippets of tracks like "Sticker" and "Lemonade" to build anticipation. The "Sticker" was released alongside the album on September 17, , accompanied by a that portrayed the group as futuristic cowboys navigating a neon-drenched, Las Vegas-inspired city with integrated digital effects evoking Kwangya's virtual realm. A dance practice video for "Sticker" was later shared on September 23, , showcasing the choreography's sharp, synchronized movements in a minimalist studio setting. On October 8, 2021, announced the repackaged edition of Sticker, titled Favorite, set for release on October 25, 2021, with three new tracks added to the original lineup. Teasers for Favorite commenced on October 11, including mood sampler clips and concept photos that shifted to a darker, more seductive aesthetic. The "Favorite (Vampire)" dropped on October 25, 2021, with a presenting the members as vampires in a gothic forest setting, blending production with eerie visuals of obsession and allure. B-side promotions highlighted tracks like "Love On The Floor" through audio teasers, emphasizing the repackage's expanded sonic variety without additional full music videos.

Live performances and events

NCT 127 debuted the title track "Sticker" on SBS's on September 19, 2021, marking their first music show performance for the album. The group followed with a performance on Mnet's on September 30, 2021, where "Sticker" also secured its first music show win. Expanding promotion to international audiences, NCT 127 delivered the global debut of "Sticker" on The Late Late Show with , airing on September 16, 2021, shortly before the album's release. Following the release of the repackaged album Favorite on October 25, 2021, NCT 127 promoted the lead single "Favorite (Vampire)" across various Korean music programs, including MBC's on November 6, 2021. The track was also featured in SMTOWN LIVE 2022: SMCU Express @Kwangya, performed during the online concert on January 1, 2022, as part of the group's setlist highlighting recent releases. Songs from , including "Sticker" and "Favorite ()," were incorporated into NCT 127's 2nd Tour ',' which commenced in on December 17, 2021, and extended through 2023 across , , and . The tour setlist prominently featured "Sticker" as a high-energy segment, alongside "Favorite (Vampire)" in the main repertoire, adapting the tracks with live arrangements to engage audiences in arenas like the in on January 9, 2023. To connect with fans post-release, NCT 127 participated in promotional fan events, such as the XR live special event "The Castle No.127" online on November 9, 2021, which featured interactive elements tied to the Sticker era.

Music and lyrics

Musical style

Sticker showcases NCT 127's signature experimental sound, blending influences with EDM and foundations, while incorporating trap and hip-hop elements for dynamic energy. The album's production emphasizes futuristic synth layers and digital distortions, creating an immersive, otherworldly atmosphere aligned with the group's virtual reality-inspired concepts. This evolution builds on the intense, bass-heavy styles of prior releases like Neo Zone, introducing more glitchy textures and unconventional melodies to push boundaries in . The title track "Sticker" exemplifies this approach through its minimalist EDM structure, featuring warped bass, frenzied beats, and a shrill motif that adds a jarring, edge. Instrumentation relies heavily on for vocal effects, thunderous bass drops, and trap rhythms, as heard in "Lemonade" with its explosive hip-hop sequences and cool rap delivery. Tracks like "Bring The Noize" further integrate abrasive engine sounds and sonorous bass, evoking rock-like intensity amid the electronic palette. In contrast, the Favorite repackage edition tempers the original's experimental edge with more melodic and vulnerable elements, leaning into R&B and for emotional depth. The "Favorite (Vampire)" adopts a haunting trap-inspired framework with thumping beats, sizzling synths, and a whistle hook, its sultry 808 bass underscoring a -themed through layered, dulcet vocals. New additions like "Love On The Floor" amplify fervent electronic production, while "Pilot" offers playful, dreamy warmth, distinguishing the edition's smoother fusion from Sticker's chaotic innovation.

Themes and songwriting

The album Sticker explores themes of , self-expression, emotional connection, and navigating personal challenges, reflecting NCT 127's growth in maturity and versatility. The title track "Sticker" uses the to symbolize reliance on a close bond that simplifies a complicated world, emphasizing mutual support and presence in relationships. B-sides delve into introspective emotions, with "Breakfast" conveying intense longing and desire, and "The Rainy Night" capturing pensive melancholy about holding onto a loved one despite uncertainty. "Dreamer" brings childlike optimism and fun, while the closing track "Promise You" serves as an affectionate vow to fans (known as NCTzens), promising enduring support through synth-filled warmth. Songwriting features contributions from members Taeyong and Mark on the title track's lyrics, alongside SM Entertainment's in-house producers like , blending personal touches with the group's bold, empowering tone. The Favorite repackage expands these themes with explorations of vulnerability, obsession, and escapism. "Favorite (Vampire)" portrays emotional surrender and eternal attachment through forlorn lyrics about destiny and wild-eyed fascination, evoking a tragic, vampiric intensity. In contrast, "Pilot" offers blissful escapism in a rose-tinted utopia, with lyrics evoking paradise and gentle comfort. "Love On The Floor" highlights addictive, push-and-pull dynamics in love, building hypnotic tension. Kenzie contributed lyrics to "Favorite (Vampire)", enhancing its emotional depth, while the additions shift the narrative toward introspective romance and renewal. Upon its release, Sticker received generally positive reviews from music critics, who praised its sonic diversity, ambitious production, and the group's vocal and rap performances, while the experimental title track elicited mixed responses for its unconventional structure. commended the album as "a proud showcase of the illustrious sonic colour are known for," highlighting tracks like "Lemonade" and "Focus" for their cohesive blend of rap and vocals, though criticizing "" as disjointed and unrepresentative of the group's potential. awarded it an 8 out of 10, describing it as an "entertaining return" that evades third-album syndrome through a "myriad of sounds, talents and genres," with strong harmonies in songs like "" and "The Rainy Night," but noted the title track's "whiplash of genres" as divisive. Kpop Reviewed gave an overall score of 6.6 out of 10, appreciating the clear display of vocals and raps but faulting the title track's screechy and incohesive structure.

Commercial performance

Sticker edition

The original Sticker edition was a major commercial success, selling 2,152,399 copies in its first week of release (Hanteo Chart data as of September 24, 2021). This marked the highest first-week sales for at the time and contributed to the album's strong domestic performance. By the end of 2021, Sticker had accumulated approximately 2.4 million copies sold in , reflecting sustained demand throughout the year. When combined with its repackage edition Favorite, the two releases totaled 3.58 million copies sold in in 2021. The album debuted at number one on the Gaon Album Chart in , holding the top position for multiple weeks and dominating the monthly rankings with over 2.27 million copies sold in its debut month. Internationally, peaked at number three on the , achieving NCT 127's highest charting position on the tally to date and the strongest debut for any album that year; it earned 62,000 equivalent album units in its first U.S. week, including 58,000 pure album sales. In the , it reached number 40 on the Official Albums Chart, marking the group's first entry on that ranking. Sticker also performed strongly in Japan, debuting at number one on the Oricon Weekly Album Chart and becoming NCT 127's second chart-topping release there that year. In the United States, the album's first-week sales exceeded 58,000 units, underscoring its appeal among international audiences. The release earned a 2× Million from the Korea Music Content Association (KMCA) for surpassing two million shipments in .

Favorite edition

The repackage edition of NCT 127's third studio album, titled Favorite, recorded 545,872 copies sold in its first week in (Hanteo Chart), marking a strong performance driven by the inclusion of new tracks such as "Favorite (Vampire)" and "Love on the Floor." Overall, Favorite amassed 1.1 million copies in total sales shortly after its October 25, 2021 release, significantly contributing to the combined shipments of the Sticker project reaching 3.58 million units in by early November 2021. On domestic charts, Favorite peaked at No. 3 on the Circle Album Chart, the successor to the Gaon Album Chart, reflecting sustained demand for the repackage's additional content. Internationally, it debuted at No. 11 on the with 18,000 equivalent album units, including 14,000 in pure sales, and maintained a presence in the global top 50 through consistent streaming and sales metrics. In , the album topped the at No. 1, bolstered by strong physical sales and digital streams that enhanced the project's overall regional impact. The repackage's success led to a 3× Platinum certification from the Korea Music Content Association (KMCA) for exceeding 750,000 shipments, underscoring the added tracks' role in extending the album's commercial longevity beyond the original Sticker edition's benchmarks.

Accolades

Awards and nominations

OrganizationYearCategory/CategoryWorkResult
2021Album of the Year (Daesang)Won
Asian Pop Music Awards2021Top 20 Albums of the Year (Overseas)Won
Asian Pop Music Awards2021Best Album of the Year (Overseas)Nominated
2022Album of the Year – 4th QuarterWon
2022Album of the Year – 4th QuarterFavoriteNominated
2022Album BonsangWon
2021Initial Chodong Record AwardWon
Mnet Asian Music Awards2021Album of the YearNominated
2022Grand Prize (Daesang)Won
2022BonsangWon

Track listings

Sticker

The original edition of Sticker is a studio album comprising 11 tracks with a total runtime of 38:43. It features a diverse range of genres, including hip-hop, R&B, and pop, with "Sticker" serving as the lead single, a hip-hop dance track composed by Dem Jointz, Calixte, Prince Chapelle, Ryan S. Jhun, and Yoo Young-jin, and written by Yoo Young-jin, Taeyong, and Mark.
No.TitleDurationWritersProducers
1"Sticker" (lead single)3:47Yoo Young-jin, Taeyong, MarkDem Jointz, Ryan S. Jhun
2"Lemonade"3:10Han Yeorume, TruRyan S. Jhun, Rokman, Benji Bae
3"Breakfast"3:32Jeong Ha-ri, Ninos Hanna, Andreas Öberg, Simon PetrénRyan S. Jhun, Kenzie
4"Focus" (같은 시선; Gateun Siseon)3:24Lee Chang HyukBUMZU, Jaicko Lawrence, Oluwayomi Oredein
5"The Rainy Night" (내일의 나에게; Naeil-ui Na-ege)3:19KenzieKenzie
6"Far"3:36Kenzie, Hwang Yu-binRyan S. Jhun, Kenzie
7"Bring the Noize"3:42Mark, TaeyongDem Jointz
8"Magic Carpet Ride"3:38KenzieRyan S. Jhun, Kenzie
9"Road Trip"3:35Kenzie, MarkRyan S. Jhun, Kenzie
10"Dreamer"3:29KenzieKenzie
11"Promise You" (다시 만나는 날; Dasi Mannaneun Nal)3:31KenzieKenzie
The was released in digital download format worldwide, as well as physical CD editions in versions including Sticky and , each accompanied by a photobook, lyric book, folded , and random photocards.

Favorite

The Favorite repackage edition of NCT 127's third studio expands on the original Sticker release by incorporating all 11 tracks from that alongside three new songs, resulting in a total of 14 tracks with an overall runtime of 49 minutes and 29 seconds. Released on October 25, 2021, by , it maintains continuity with the original's diverse genres while introducing fresh material led by the title track. The new additions are positioned prominently in the tracklist: "Favorite (Vampire)" as the , followed by "Love On The Floor" and "Pilot." "Favorite (Vampire)" runs 3:35 and was written by Rodnae "Chikk" Bell, Kenzie, and , with production handled by Jerkins and Kenzie. "Love On The Floor," lasting 3:38, features Korean lyrics by Ku Tae-woo and composition by Michael “TruPopGod” Jiminez, Jeremy "Tay" Jasper, Dylan Huling, Timothy "Bos" Bullock, KUZGUN, and Hautboi Rich, produced by Bullock. "Pilot," at 3:29, was written, composed, and arranged by minGtion and JUNNY.
No.TitleDuration
1."Favorite (Vampire)"3:35
2."Sticker"3:47
3."Love On The Floor"3:38
4."Lemonade"3:10
5."Breakfast"3:32
6."Pilot"3:29
7."Focus (같은 시선)"3:24
8."The Rainy Night (내일의 나에게)"3:19
9."Far"3:36
10."Bring The Noize"3:42
11."Magic Carpet Ride"3:38
12."Road Trip"3:35
13."Dreamer"3:29
14."Promise You (다시 만나는 날)"3:31
The physical release was available in two CD versions—Classic and Catharsis—each with updated artwork and inclusions such as a 112-page photobook (two designs per version), a CD, a random pendant card (one of nine), a random postcard (one of nine), a random bookmark (one of nine), and random photocards. Additional Kihno kit versions, Poetic and Tragic, offered digital playback alongside similar physical components and new posters.

Credits and personnel

Recording locations

The recording sessions for NCT 127's third studio album were primarily held at SM Blue Cup Studio and SM Big Shot Studio, both located in , . Additional vocal sessions took place at Doobdoob Studio in . For the repackage edition Favorite, released on October 25, 2021, new tracks were added, utilizing the same primary studios in along with SM SSAM Studio and SM Yellow Tail Studio. Mixing was conducted at various SM facilities in Seoul, including SM Blue Cup Studio and SM Big Shot Studio, while mastering took place at SM Studios.

Vocals

The vocals on Sticker and its repackage Favorite are performed by NCT 127 members Taeyong, Taeil, Johnny, Yuta, Doyoung, Jaehyun, Jungwoo, Mark, and Haechan, who also provide background vocals throughout the albums.

Producers and Arrangers

Kenzie (Yoo Young-jin) served as producer and arranger for tracks 1 ("Sticker"), 7 ("Bring the Noize"), and 11 ("Promise You") on , as well as the repackage title track "Favorite ()" on Favorite. Ryan Jhun contributed production, arrangement, guitar, and bass on multiple tracks, including 1 (""), 4 ("Focus"), and 5 ("The Rainy Night") on . Other key producers include Dwayne "Dem Jointz" Abernathy Jr. for "", Harvey Mason Jr. for "Magic Carpet Ride", and Rodney "Darkchild" Jerkins for "Favorite ()". The albums feature over 50 contributors in production roles, including composers like Simon Petrén () and ("Dreamer").

Engineers

Recording and digital editing were handled by a team including Noh Min-ji and Lee Min-kyu at SM studios such as Yellow Tail Studio and Big Shot Studio. Mixing was led by on several tracks, including "Sticker" and "Favorite (Vampire)", with additional mixing by Kim Cheol-sun and Nam Goong-jin.

Additional Staff for Repackage Edition

The Favorite repackage includes new tracks with additional contributors, such as Leslie for background vocals and arrangement on "Favorite (Vampire)", alongside Kenzie and Darkchild. Other new tracks like "Love On" and "90's Love" feature producers including Kenzie and Ryan Jhun, with engineering by the core SM team.

Release history

Sticker

RegionDateFormatLabel
September 17, 2021CD, digital download,
VariousSeptember 17, 2021Streaming,
United StatesSeptember 17, 2021CD, digital download,

Favorite

RegionDateFormatLabel
South KoreaOctober 25, 2021CD, digital download, Kit,
VariousOctober 25, 2021Streaming,
United StatesNovember 5, 2021CD, digital download,

References

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