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TV Breizh AI simulator
(@TV Breizh_simulator)
Hub AI
TV Breizh AI simulator
(@TV Breizh_simulator)
TV Breizh
TV Breizh (Breizh is Breton for Brittany) is a French pay television channel owned by Groupe TF1, which was initially set as a regional station for the Brittany region.
At local level, the city of Lorient experienced a period of economic reconversion from the 1990s with the reduction in the importance of its maritime activities, and the municipality sought to attract investment from outside the city to develop new activities. The gradual departure of the French Navy enabled the city to recover the port enclosure district.
In terms of the media landscape, the place of the Breton language remains limited on public television in Brittany, which in fact has a monopoly. In 2000, France 3 Bretagne thus broadcast 1 hour 45 minutes weekly of programs in Breton, and TV Rennes 15 minutes monthly. This is more represented on radio, and transmitters such as Radio Kerne or Arvorig FM, both created in 1998, give a large place to the Breton language and culture.
At the same time Patrick Le Lay, then CEO of TF1, wanted to launch a general-interest channel broadcasting primarily in Breton for fiction and children's programmes, for two to three hours a day, and whose editorial line would cover the news of the five Breton departments.
The choice of location obeyed several constraints, the promoters wanting a central city in Brittany, which excluded Brest, Rennes and Nantes from the start. The mayor of Carhaix, Christian Troadec, tried to bring it to his commune; finally the choice is oriented between Vannes and Lorient. Jean-Louis Bouillières, the director of the cultural service of this city, got wind of the project quite early and managed to organize a meeting between Patrick Le Lay and Jean-Yves Le Drian, then mayor of the city. Lorient was finally chosen because of its regular transport lines to Paris, such as its TGV station and its airport.
The starting capital of 100 million francs is secured by calling on an arrangement bringing together local, national and international players. François Pinault via his Artemis holding company owns 27% of it, followed by TF1 with 22%, Crédit Agricole de Bretagne with 15%, the Jean-Claude Darmon group with 6% and the local industrialist René Ruello via Panavi Holding Production. with 4%. Rupert Murdoch via News International PLC and Silvio Berlusconi via Mediaset Investment each own 13% of the channel. The initial annual budget is between 75 and 80 million francs; its advertising management, entrusted to TF1, aims for receipts of 22 to 25 million francs the first year, and aims for a balance for 2004-2005.
Several locations have been studied for the installation of TV Breizh facilities. The citadel of Port-Louis was considered for a time, but in the end the harbor enclosure at Lorient, recently liberated by the French Navy, won the decision. The beginnings were however difficult, identity checks at the entrance to the Lorient arsenal, the only access to the enclosure, were maintained, and the premises lacked equipment.
The channel was inaugurated on September 1, 2000. The inauguration evening saw guests such as musicians Dan Ar Braz, Denez Prigent, and Gilles Servat performing.
TV Breizh
TV Breizh (Breizh is Breton for Brittany) is a French pay television channel owned by Groupe TF1, which was initially set as a regional station for the Brittany region.
At local level, the city of Lorient experienced a period of economic reconversion from the 1990s with the reduction in the importance of its maritime activities, and the municipality sought to attract investment from outside the city to develop new activities. The gradual departure of the French Navy enabled the city to recover the port enclosure district.
In terms of the media landscape, the place of the Breton language remains limited on public television in Brittany, which in fact has a monopoly. In 2000, France 3 Bretagne thus broadcast 1 hour 45 minutes weekly of programs in Breton, and TV Rennes 15 minutes monthly. This is more represented on radio, and transmitters such as Radio Kerne or Arvorig FM, both created in 1998, give a large place to the Breton language and culture.
At the same time Patrick Le Lay, then CEO of TF1, wanted to launch a general-interest channel broadcasting primarily in Breton for fiction and children's programmes, for two to three hours a day, and whose editorial line would cover the news of the five Breton departments.
The choice of location obeyed several constraints, the promoters wanting a central city in Brittany, which excluded Brest, Rennes and Nantes from the start. The mayor of Carhaix, Christian Troadec, tried to bring it to his commune; finally the choice is oriented between Vannes and Lorient. Jean-Louis Bouillières, the director of the cultural service of this city, got wind of the project quite early and managed to organize a meeting between Patrick Le Lay and Jean-Yves Le Drian, then mayor of the city. Lorient was finally chosen because of its regular transport lines to Paris, such as its TGV station and its airport.
The starting capital of 100 million francs is secured by calling on an arrangement bringing together local, national and international players. François Pinault via his Artemis holding company owns 27% of it, followed by TF1 with 22%, Crédit Agricole de Bretagne with 15%, the Jean-Claude Darmon group with 6% and the local industrialist René Ruello via Panavi Holding Production. with 4%. Rupert Murdoch via News International PLC and Silvio Berlusconi via Mediaset Investment each own 13% of the channel. The initial annual budget is between 75 and 80 million francs; its advertising management, entrusted to TF1, aims for receipts of 22 to 25 million francs the first year, and aims for a balance for 2004-2005.
Several locations have been studied for the installation of TV Breizh facilities. The citadel of Port-Louis was considered for a time, but in the end the harbor enclosure at Lorient, recently liberated by the French Navy, won the decision. The beginnings were however difficult, identity checks at the entrance to the Lorient arsenal, the only access to the enclosure, were maintained, and the premises lacked equipment.
The channel was inaugurated on September 1, 2000. The inauguration evening saw guests such as musicians Dan Ar Braz, Denez Prigent, and Gilles Servat performing.