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The i Paper
The i Paper, known as i until December 2024, is a British national newspaper published in London by Daily Mail and General Trust and distributed across the United Kingdom. It is aimed at "readers and lapsed readers" of all ages and commuters with limited time, and was originally launched in 2010 as a sister paper to The Independent.
The i was later acquired by Johnston Press in 2016 after The Independent shifted to a digital-only model. The i came under the control of JPIMedia a day after Johnston Press filed for administration on 16 November 2018. The paper and its website were bought by the Daily Mail and General Trust (DMGT) on 29 November 2019, for £49.6 million. On 6 December 2019 the Competition and Markets Authority served an initial enforcement order on DMGT and DMG Media Limited, requiring the paper to be run separately pending investigation.
The paper is classified as a "quality" in the UK market but is published in the standard compact tabloid-size format.[citation needed] Since its inception, The i Paper has expanded its layout and coverage, adding special sections for notable events and revamping its weekend edition. The paper had an average daily circulation of 302,757 in March 2013, significantly more than The Independent, though that figure declined, and had dropped to 126,308 by 2024.
Politically, The i Paper intends to be nonpartisan; it has refused to endorse any political party in every general election since 2015, claiming to be the only national paper of the UK to do so.
A press statement released on the website of The Independent on 19 October 2010 announced the launch of the i. Also in October 2010, Independent Print Limited launched an advertising campaign to promote the new publication. The first issue of the i went on sale for 20p on 26 October 2010, along with a new-look version of The Independent.
Starting on 7 May 2011 a Saturday edition was published, with more pages and at the price of 30p. This increased to 40p in January 2014, with the weekday edition rising to 30p. In September 2016, the price was raised to 60p, with the weekday edition rising to 50p. At the start of September 2017, the price rose once again, to 60p for the weekday edition and 80p for the relaunched i weekend beginning later that month. The paper cited the rising cost of materials needed to print the paper and the increasingly difficult environment in which print journalism found itself.
On 11 February 2016, it was revealed that regional publisher Johnston Press, which owned The Yorkshire Post and The Scotsman, were in the advanced stages of talks to buy the i for around £24 million. The acquisition was completed before The Independent became a digital-only publication, and a "significant number" of staff joined the team from The Independent. The new editorial team was announced in April 2016 and moved one floor down in Northcliffe House.[citation needed]
On 30 September 2017, a new, redesigned, version of the weekend edition of the i went on sale, costing 80p. This relaunch of the weekend paper saw circulation rise by around 30,000, to around 290,000 of the first edition of the redesigned paper being sold. By August 2018, the weekend edition had become the strongest day of trading for the i.
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The i Paper
The i Paper, known as i until December 2024, is a British national newspaper published in London by Daily Mail and General Trust and distributed across the United Kingdom. It is aimed at "readers and lapsed readers" of all ages and commuters with limited time, and was originally launched in 2010 as a sister paper to The Independent.
The i was later acquired by Johnston Press in 2016 after The Independent shifted to a digital-only model. The i came under the control of JPIMedia a day after Johnston Press filed for administration on 16 November 2018. The paper and its website were bought by the Daily Mail and General Trust (DMGT) on 29 November 2019, for £49.6 million. On 6 December 2019 the Competition and Markets Authority served an initial enforcement order on DMGT and DMG Media Limited, requiring the paper to be run separately pending investigation.
The paper is classified as a "quality" in the UK market but is published in the standard compact tabloid-size format.[citation needed] Since its inception, The i Paper has expanded its layout and coverage, adding special sections for notable events and revamping its weekend edition. The paper had an average daily circulation of 302,757 in March 2013, significantly more than The Independent, though that figure declined, and had dropped to 126,308 by 2024.
Politically, The i Paper intends to be nonpartisan; it has refused to endorse any political party in every general election since 2015, claiming to be the only national paper of the UK to do so.
A press statement released on the website of The Independent on 19 October 2010 announced the launch of the i. Also in October 2010, Independent Print Limited launched an advertising campaign to promote the new publication. The first issue of the i went on sale for 20p on 26 October 2010, along with a new-look version of The Independent.
Starting on 7 May 2011 a Saturday edition was published, with more pages and at the price of 30p. This increased to 40p in January 2014, with the weekday edition rising to 30p. In September 2016, the price was raised to 60p, with the weekday edition rising to 50p. At the start of September 2017, the price rose once again, to 60p for the weekday edition and 80p for the relaunched i weekend beginning later that month. The paper cited the rising cost of materials needed to print the paper and the increasingly difficult environment in which print journalism found itself.
On 11 February 2016, it was revealed that regional publisher Johnston Press, which owned The Yorkshire Post and The Scotsman, were in the advanced stages of talks to buy the i for around £24 million. The acquisition was completed before The Independent became a digital-only publication, and a "significant number" of staff joined the team from The Independent. The new editorial team was announced in April 2016 and moved one floor down in Northcliffe House.[citation needed]
On 30 September 2017, a new, redesigned, version of the weekend edition of the i went on sale, costing 80p. This relaunch of the weekend paper saw circulation rise by around 30,000, to around 290,000 of the first edition of the redesigned paper being sold. By August 2018, the weekend edition had become the strongest day of trading for the i.