Community hub
0 subscribers8 pages, 0 posts
Recent from talks
All channels
Be the first to start a discussion here.
Be the first to start a discussion here.
Be the first to start a discussion here.
Be the first to start a discussion here.
Contribute something
Welcome to the community hub built to collect knowledge and have discussions related to Tiny Times.
Nothing was collected or created yet.
Tiny Times
View on Wikipediafrom Wikipedia
| Tiny Times | |
|---|---|
 | |
| Directed by | Guo Jingming |
| Written by | Guo Jingming |
| Screenplay by | Guo Jingming |
| Based on | Tiny Times 1.0 by Guo Jingming |
| Produced by | Li Li An Xiaofen Adam Tsuei Zhou Qiang Angie Chai |
| Starring | Yang Mi Kai Ko Amber Kuo Rhydian Vaughan Bea Hayden Evonne Hsieh Cheney Chen Li Yueming Jiang Chao |
| Cinematography | Randy Che[2] |
| Edited by | Gu Xiaoyun |
| Music by | Hou Zhijian |
Production companies | He Li Chen Guang Media EE-Media Star Ritz Prods. H&R Century Pictures Beijing Forbidden City Film Le Vision Pictures (Tianjin) Le Vision Pictures Shenzhen Desen Intl. Media Amazing Film Studio Comic Ritz Film & TV Culture Mission Media Investment |
| Distributed by | China Film Group Cooperation (China) Dasheng International Media (China) Le Vision Pictures Co. (China) |
Release date |
|
Running time | 115 minutes[3] |
| Country | China[1] |
| Language | Mandarin |
| Budget | ¥45 million (estimated)[2] |
| Box office | ¥484 million (US$79.7 million)[4] |
Tiny Times (Chinese: 小时代), also known as Tiny Times 1.0[2] is the first installment of the film series written and directed by Guo Jingming. The movie is based on Guo's best-selling novel of the same name.[1]
Plot
[edit]The story follows four young women who are high school classmates and later become college roommates. On campus, they start their internships and experience a series of romantic affairs. After graduation, they continue their correspondence, suffused with misunderstanding and jealousy. However, they have all changed significantly.
After graduation, Lin Xiao settles into her job as an editorial assistant at a fashion magazine and acclimating herself to the glamorous, high-octane world of haute couture. She meets her demanding and cold boss, Gong Ming, whose melancholic persona is described by Lin Xiao as “a distant, lonely planet in the universe”. Her work puts her relationship with her high school sweet heart, Jian Xi in peril.
Meanwhile, Gu Li faces struggle in her relationship with Gu Yuan at the intervention of his mother, who seeks to marry him off to an even wealthier family. Nan Xiang paints to support her fashion design studies, while at the same time struggle with her on-and-off relationship with abusive boyfriend Xi Cheng. Wan Ru worries that her aspirations in life are never really made certain, and the fact that she might not get a boyfriend.
Cast
[edit]- Yang Mi as Lin Xiao
- Kai Ko as Gu Yuan
- Amber Kuo as Gu Li
- Rhydian Vaughan as Gong Ming
- Bea Hayden as Nan Xiang
- Evonne Hsieh as Tang Wanru
- Cheney Chen as Zhou Chongguang
- Li Yueming as Jian Xi
- Jiang Chao as Xi Cheng
- Kitty Shang as Kitty
- Calvin Tu as Wei Hai
- Wang Lin as Ye Chuanping
- Ding Qiaowei as Yuan Yi
Release and reception
[edit]Box office
[edit]The film grossed US$79.7 million at the Chinese box office.[4]
Accolades
[edit]| Award | Category | Nominee | Result |
|---|---|---|---|
| China Movie Channel Media Awards[5] | Best Feature | Won (tied) | |
| Best New Director | Guo Jingming | Won | |
| 9th Chinese American Film Festival | Golden Angel Award: Best Feature | Won |
Original soundtrack
[edit]| Song Category | Song Name | Singer | Notes |
| Theme song | 我好想你 | Sodagreen | |
| Ending theme song | 回聲樂團 | Echo | |
| Soundtrack | 時間煮雨 | Yisa Yu | |
| 殘忍的纏綿 | Liu Xin | ||
| 萬物無邪 | Cheney Chen | ||
| 不再見 | |||
| 歲月縫花 | |||
| 雨 | Fu Mengni | ||
| 熱雪 | Vision Wei | ||
| Are you with me | Gao Kaiwei | ||
| 你讓星星發亮 | |||
| 不管發生什麼別放開我的手 | |||
| 停停停 | |||
| Go | Julia Wu | ||
| Love Come Undone | |||
| Auld Lang Syne | |||
| Whatever | |||
| Roller Coaster | Terence | ||
| Everything | |||
| Everybody Feel Like Dancing | |||
| 微光 | Sodagreen |
References
[edit]- ^ a b "Film Review: 'Tiny Times'". Variety. 2013-07-17.
- ^ a b c "Tiny Times 1.0 (2013)". imdb.com. Retrieved 2013-07-30.
- ^ "Tiny Times: Film Review". The Hollywood Reporter.
- ^ a b Ma, Kevin (20 December 2013). "Personal Tailor sets China 2-D opening record". Film Business Asia. Archived from the original on 23 February 2014. Retrieved 10 February 2014.
- ^ "The 16th Shanghai International Film Festival 2013". mtime.com (in Chinese). Retrieved 2013-07-30.
External links
[edit]- Tiny Times at IMDb
Tiny Times
View on Grokipediafrom Grokipedia
Development and pre-production
Source material
The primary source material for the film Tiny Times is Guo Jingming's novel Tiny Times 1.0 (Chinese: 小时代1.0 折纸时代), first published in 2008 by Changjiang Literature Press.[13] The book, Guo's fifth novel, centers on four young women—Lin Xiao, Gu Li, Nan Xiang, and Tang Wanru—as they transition from university life to adulthood in contemporary Shanghai, exploring their evolving friendships amid themes of ambition, romance, and social class.[14] This installment establishes the core character relationships and initial conflicts, such as tensions arising from economic disparities and personal aspirations, which propel the multi-volume narrative across the series.[14] The Tiny Times novels form a trilogy, with Tiny Times 1.0 (2008) followed by Tiny Times 2.0 (2010) and Tiny Times 3.0 (2011), each building on the protagonists' journeys through career challenges, romantic entanglements, and betrayals in a materialistic urban environment.[14] The first book's focus on the quartet's shared history and contrasting backgrounds—ranging from privileged to striving—lays the groundwork for the serialized exploration of post-1980s generation youth culture, emphasizing peer solidarity against societal pressures.[14] The film series expands this source material into a tetralogy, with Tiny Times 4.0 serving as an original continuation not directly based on a novel.[15] In adapting Tiny Times 1.0 to the screen, Guo Jingming's screenplay is based on the novel and emphasizes the commercial appeal of luxury and youth lifestyles, differing from the novels' tragic elements, such as the characters being engulfed in flames in Tiny Times 3.0.[14]Writing and planning
Guo Jingming, who published the novel Tiny Times 1.0 in 2008, adapted it into the screenplay for the film while also serving as director. The screenplay development drew on extensive audience research conducted via social media platforms like Weibo and Douban to tailor the narrative to the preferences of China's youth demographic, a key focus during pre-production planning. This process shaped the script's emphasis on themes of friendship and urban ambition, with finalization occurring ahead of the 2013 release; the project was announced in 2012.[16] The film's budget was allocated at 45 million yuan (approximately $7.3 million USD at the time), supporting the lavish visual style central to the story's Shanghai setting. Financing was led by Le Vision Pictures, in collaboration with Desen International Media and Heli Chen'guang International Media, enabling the ambitious production for Guo's directorial debut.[17][1] Pre-production faced challenges in capturing the novel's essence for a cinematic audience unaccustomed to big-screen youth dramas, requiring innovative use of data-driven insights to refine character dynamics and visual concepts for the modern Shanghai backdrop, including initial concept art to depict opulent urban environments.[16]Production
Casting
The principal cast for Tiny Times was assembled in 2012, with director Guo Jingming prioritizing actors whose personas aligned with the novel's portrayal of ambitious young women navigating Shanghai's fashion and social scenes. Yang Mi was announced as the lead, Lin Xiao—a gentle and timid aspiring fashion editor—in early 2012, selected for her versatility in embodying vulnerability despite her typically bold public image. Guo Jingming noted in an interview that he chose Mi to capture the character's introspective depth, contrasting her real-life confidence.[18] Amber Kuo was cast as the sharp-tongued socialite Gu Li after Guo Jingming observed her in a television interview displaying a moody intensity that mirrored the role's demanding personality. Kuo's prior experience as a model further suited the film's emphasis on youth fashion aesthetics, allowing her to authentically portray Gu Li's glamorous, high-society demeanor.[18][19] Bea Hayden (Guo Biting) was selected for the ethereal Nan Xiang, drawn from her established modeling career that evoked the character's mysterious allure, while Evonne Hsieh (Xie Yilin) landed the role of the quirky Tang Wanru despite initial production doubts about her lack of screen experience; Guo Jingming advocated strongly for her natural comedic timing. An early concern during casting involved potential cultural clashes between mainland Chinese actress Yang Mi and her three Taiwanese co-stars, but these worries dissipated as the group developed genuine camaraderie off-screen. No major changes or controversies arose from the process, with Guo emphasizing professional fit over extensive auditions. The core female cast remained consistent across the tetralogy, with supporting roles varying per installment.[18]Filming
Principal photography for the Tiny Times tetralogy occurred across 2012–2014, with each installment primarily shot in Shanghai and its surrounding areas to capture the franchise's portrayal of contemporary urban life in the fashion industry. The production team utilized iconic locations to emphasize the story's cosmopolitan and high-society setting, including the historic 1933 Shanghai industrial complex at 611 Li Yang Road in Hongkou District and the upscale Hong Kong Plaza at 283 Huaihai Zhong Road, where interiors like the Muse 2 venue on the fourth floor served as key sites for fashion and social scenes. Additional urban landmarks, such as Shanghai's modern skyline and bustling streets, provided backdrops for outdoor sequences, while controlled interior sets facilitated intimate character interactions in apartments and offices.[20][21] The first film (Tiny Times 1.0) was filmed mainly in 2012, highlighting Shanghai's blend of architectural heritage and contemporary gloss. For Tiny Times 2.0 (released August 2013), principal photography took place in early 2013, continuing the focus on Shanghai locations with an emphasis on post-graduation professional environments. Tiny Times 3.0 (released July 2014) expanded to international shoots, beginning in Rome, Italy, in December 2013, to depict global business elements, before returning to Shanghai for the majority of scenes. The final installment, Tiny Times 4.0 (released July 2015), was filmed in 2014 primarily in Shanghai, incorporating diverse urban and luxury settings to conclude the narrative arcs. Surrounding areas beyond central Shanghai were employed across the series for select location shoots to achieve varied environmental textures, maintaining narrative cohesion centered on the metropolis.[17][22][21] Technically, the productions adopted a consistent polished visual style, with cinematography by Randy Che for the first three films, employing fluid camera movements and high-contrast lighting to cultivate an ultra-glossy aesthetic evocative of luxury magazines and fashion editorials. This approach, supported by extensive wardrobe integration—over 3,000 costumes for the first film, with similar scale in sequels—ensured a seamless, aspirational look defining the franchise's production values. No major on-set incidents were reported across the shoots, allowing for efficient timelines aligned with the rapid release schedule from 2013 to 2015.[23][22]Narrative and characters
Plot summary
Tiny Times is set in contemporary Shanghai and follows the lives of four inseparable friends—Lin Xiao, Gu Li, Nan Xiang, and Tang Wanru—from their high school days into early adulthood. The narrative opens with their high school graduation ceremony, showcasing the deep bond they have formed despite their diverse backgrounds and personalities. As they become college roommates, the story explores their transition into independence, with each pursuing distinct ambitions in the city's fast-paced, glamorous environment. Lin Xiao, the film's narrator and the most unassuming of the group, lands a coveted internship at the high-fashion magazine ME, where she assists the demanding editor-in-chief Gong Ming and begins to navigate the cutthroat world of publishing. Gu Li, ambitious and backed by her family's wealth, channels her double major in finance and accounting into entrepreneurial plans, aiming to build her own business empire. Nan Xiang, a talented yet financially struggling fashion designer, pours her creativity into artistic pursuits while contending with personal setbacks from her modest upbringing. Tang Wanru, a skilled badminton player from an affluent family, balances her athletic passions with romantic ideals and emerging family pressures that challenge her carefree demeanor.[22] Throughout their university years and into post-graduation, the friends face a series of internships, budding romances, and conflicts that test their loyalty—ranging from workplace rivalries and romantic disappointments to interpersonal tensions arising from their differing values. Lin Xiao's professional growth at ME intersects with a key relationship, Gu Li encounters hurdles in her business ventures, Nan Xiang seeks recognition in the design scene, and Wanru grapples with familial expectations alongside her pursuits. The story structures these journeys into phases of friendship formation in youth, intense career struggles in early adulthood, and a climactic reaffirmation of their bond through collaborative efforts in Shanghai's fashion world.[22]Themes
Tiny Times explores the dynamics of female friendship among four young women navigating life in contemporary Shanghai, highlighting themes of loyalty, rivalry, and support amidst personal ambitions and social pressures. The film portrays their bond as a central anchor, akin to relationships in Western series like Sex and the City, but set against the backdrop of China's rapidly urbanizing youth culture, where aspirations for success often intersect with class differences and economic opportunities.[9][24] This depiction reflects the "Me Generation" of post-1980s urban youth, emphasizing their pursuit of dreams in a materialistic society transitioning from high school to professional life.[11][21] Central to the narrative is a critique of consumerism and the influence of social media, manifested through the characters' obsession with fashion and luxury lifestyles that symbolize status and validation in modern China. The films feature extensive product placements from brands like Chanel, Louis Vuitton, and Christian Louboutin, portraying materialism as both aspirational and hollow, with one character declaring, "Love without materialism is just a pile of sand."[11][21] Social media amplifies this by enabling fan defenses and celebrity endorsements, underscoring how digital platforms shape youth identity and consumption patterns in urban settings.[9] Critics have lambasted these elements for promoting "crass materialism and bad taste," arguing they distort values among young viewers by equating happiness with wealth accumulation.[9][24] The series also delves into gender roles and empowerment, presenting women in competitive fields like fashion and media, yet drawing criticism for reinforcing appearance-focused stereotypes that undermine deeper feminist ideals. While some view it as a "feminist film" celebrating female ambition in a patriarchal society, others decry the portrayal of women as submissive or defined by luxury goods, reflecting "twisted male narcissism" from director Guo Jingming's perspective.[9][11] This tension highlights broader debates on empowerment in urban China, where economic progress enables female independence but often ties it to superficial markers of success.[21][24]Cast and crew
Main cast
The main cast of Tiny Times (2013) centers on four actresses portraying the titular group of lifelong friends navigating young adulthood in Shanghai's fashion world.[1] Yang Mi plays Lin Xiao, the relatable and resilient protagonist who graduates from university and enters the workforce at a high-end magazine, facing professional pressures while maintaining her optimistic and empathetic nature as the group's emotional anchor.[22] Amber Kuo portrays Gu Li (also known as Lily), an ambitious and glamorous socialite from a wealthy family who embodies fierce independence and a sophisticated, high-society lifestyle, often driving the group's social dynamics.[1] Bea Hayden, a Taiwanese model making one of her early major acting appearances, stars as Nan Xiang, a talented and ethereal artist from a humble background who pursues fashion design amid financial struggles and personal heartbreaks. Xie Yi-lin depicts Tang Wan Ru (also called Ruby), the bubbly and athletic member of the quartet, a national-level badminton champion with a straightforward, romantic personality that adds levity and spontaneity to the friendships.Production crew
The Tiny Times film series was directed and written by Guo Jingming, who adapted the story from his own bestselling novels of the same name, infusing the production with his signature focus on opulent visuals and youth culture aesthetics.[22] Key producers included Li Li and An Xiaofen, affiliated with He Li Chen Guang International Media, alongside Adam Tsuei, Zhou Qiang, and Angie Chai from Desen International Media and other collaborators, who oversaw the high-budget adaptation emphasizing lavish production values.[22][1][25] Cinematographer Randy Che captured the series' glamorous Shanghai settings with vibrant, high-contrast imagery that highlighted fashion and urban luxury, contributing to its distinctive visual style.[22] Editor Ku Hsiao-yin managed the fast-paced narrative flow across the installments, ensuring seamless transitions between dramatic and stylistic sequences.[22] Production designer Huang Wei (also known as Rosalie Huang or Chih-Hung Huang) crafted elaborate sets and costumes, drawing on over 3,000 wardrobe pieces per film to evoke a world of extravagance and modernity central to the story's themes.[22][1][26]Release
Premiere
The world premiere of Tiny Times 1.0 occurred on June 17, 2013, during the 16th Shanghai International Film Festival, held at L'Avenue Shanghai, where cast members including Yang Mi and Ko Chen-tung attended the red carpet event.[27] The screening drew a packed audience of fans, capitalizing on director Guo Jingming's popularity from his bestselling novel series.[27] The film's promotional rollout emphasized its glamorous, fashion-forward narrative through targeted strategies aimed at China's youth demographic. Marketing efforts leveraged big data analytics for audience research and were executed primarily via social media platforms like Weibo and Renren, where Guo's 20 million followers amplified buzz through shares and discussions.[28] Trailers and posters showcased the protagonists' luxurious lifestyles, featuring high-end fashion elements to appeal to aspirational viewers.[28] Tie-ins with luxury brands were integral to the campaign, with the film incorporating visible product placements from labels such as Chanel, Gucci, Prada, Dolce & Gabbana, and Bottega Veneta, reinforcing the story's themes of materialism and style.[11] These collaborations extended to promotional materials that highlighted designer attire, creating synergy between the movie and fashion marketing. Internationally, the film had limited screenings, including in Montreal on July 29, 2013.[29]Distribution
Tiny Times 1.0 was distributed domestically in China by Le Vision Pictures, which managed its wide theatrical release across major cinema chains after obtaining the necessary approval from the State Administration of Radio, Film, and Television (SARFT), the regulatory body overseeing film content and public exhibition.[10] The approval process ensured compliance with national guidelines on themes, language, and portrayal of social issues, allowing the film to premiere on June 27, 2013, without reported cuts or delays related to censorship.[29] The subsequent installments followed similar distribution patterns, also handled by Le Vision Pictures in China. Tiny Times 2.0 was released on August 8, 2013; Tiny Times 3.0 on July 17, 2014; and Tiny Times 4.0 on July 9, 2015.[30][31][32] Internationally, Tiny Times 1.0 received limited theatrical releases in select Asian markets, including Taiwan on July 19, 2013, and Singapore on August 15, 2013, often through local distributors adapting promotional materials with region-specific subtitles.[29] It also saw brief limited engagements in North America, such as in Toronto and select U.S. cities starting July 26, 2013, with English subtitles to cater to diaspora audiences and international viewers.[29] By December 14, 2014, Tiny Times 1.0 became available for streaming on Netflix in various regions, expanding its reach globally with multilingual subtitle options including English, Spanish, and others to accommodate diverse markets.[12]Commercial performance
Box office
Tiny Times premiered in China on June 27, 2013, and achieved strong initial performance, grossing approximately US$30.8 million over its opening three-day weekend in the domestic market. Including preview screenings, the film earned US$42 million in its first four days, surpassing expectations for a youth-oriented drama and setting records for opening figures among similar genres at the time.[33] The film's earnings were predominantly from China, where it accumulated RMB 484 million (approximately US$78 million), accounting for the vast majority of its global total. Worldwide, Tiny Times ultimately grossed around US$77.7 million, with minor contributions from markets such as Hong Kong (US$93,552) and the United States (US$23,462). This regional breakdown highlights the film's primary appeal within its home territory, where urban youth demographics drove attendance.[34][35][34] Produced on an estimated budget of ¥45 million (about US$7.3 million), Tiny Times delivered significant profits, more than ten times its production costs, fueled by its resonance with young female audiences seeking relatable stories of friendship, fashion, and ambition in modern Shanghai. The strong youth draw, particularly among the "me generation" of urban millennials, propelled word-of-mouth promotion and repeat viewings, contributing to its commercial triumph despite a modest initial investment.[17][36] The subsequent films in the tetralogy also performed strongly at the box office, primarily in China:| Film | Release Date | China Gross (RMB) | Worldwide Gross (USD) |
|---|---|---|---|
| Tiny Times 1.0 | June 27, 2013 | 484 million | 77.7 million |
| Tiny Times 2.0 | August 29, 2013 | 296 million | 47.3 million |
| Tiny Times 3.0 | July 17, 2014 | 521 million | 81.2 million |
| Tiny Times 4.0 | July 9, 2015 | 484 million | 77.8 million |
Home media
The Tiny Times film series, beginning with the 2013 installment, saw home media releases primarily on DVD formats in Asia shortly after their theatrical runs. In Taiwan, the first film was released on DVD on December 6, 2013, featuring Mandarin audio with English and Traditional Chinese subtitles in NTSC format.[39] A combined DVD set including Tiny Times and its sequel Tiny Times 2.0 followed in Taiwan on November 22, 2013, distributed by Feihang International.[40] In Hong Kong, the DVD edition of the first film launched on December 20, 2013, also in NTSC with multilingual subtitles.[41] Mainland China releases aligned closely with these timelines in late 2013, though specific dates for authorized DVD distributions vary by distributor. No widespread Blu-ray editions were documented for the initial films in the series. Subsequent entries followed similar patterns: Tiny Times 2.0 received a Taiwan DVD release on October 18, 2013,[42] while Tiny Times 3.0 arrived on DVD in Taiwan on April 22, 2015.[43] Special editions with behind-the-scenes content were not prominently featured in these physical releases, which focused on standard widescreen presentations. For digital distribution, Tiny Times became available on streaming services starting in the mid-2010s. It was added to Netflix in select regions around 2014 and remains accessible there as of 2025 for viewers in supported markets.[2] Amazon Prime Video also offers the film for streaming and rental globally, including in the US, with availability confirmed through 2025.[44] In China, platforms like iQiyi and Tencent Video provide on-demand access to the series. International home video sales data is limited, but DVD formats dominated ancillary markets in Asia, contributing to the franchise's overall revenue beyond its theatrical gross of over $70 million for the first film alone. Physical releases were primarily Region 3 compatible, with no significant reported sales figures for Western markets.Reception and legacy
Critical response
The Tiny Times film series received mixed to negative reviews from critics, who often praised its visual aesthetics and appeal to young audiences while criticizing its superficial storytelling and promotion of materialism. On Rotten Tomatoes, the first installment, Tiny Times (2013), holds a 38% approval rating based on six reviews, indicating general disapproval among critics.[12] Similarly, it earned a low 3.3 out of 10 on IMDb from over 2,500 user ratings, though professional critiques aligned with this sentiment by highlighting narrative weaknesses.[1] Critics frequently commended the series for its lavish production design and glamorous portrayal of urban youth culture, which resonated with teenage viewers through its high-fashion elements and themes of friendship. For instance, the intoxicating depiction of luxury lifestyles was noted as tapping into China's aspirational consumer drive, providing an escapist fantasy for its target demographic.[23] However, common criticisms centered on the shallow development of characters, who were seen as lacking emotional depth and serving primarily as vehicles for product placement and consumerism glorification. Reviewers argued that the films' verbose dialogue, implausible plot contrivances, and overemphasis on materialism undermined any substantive exploration of relationships or personal growth.[23][45] Notable reviews drew comparisons to Western counterparts, with Variety describing Tiny Times as a "tween girl-power fantasy" akin to The Devil Wears Prada in its fashion-world setup but faulting its poor grasp of cinematic language and exaggerated visuals.[23] The Hollywood Reporter critiqued the sequel Tiny Times 2.0 (2013) for its unfettered celebration of commodity-driven capitalism and characters with minimal emotional nuance, positioning it within the series' broader context of glossy yet hollow entertainment.[45] Other outlets, such as the Los Angeles Review of Books, likened the franchise to Gossip Girl and Sex and the City but emphasized its inferiority in handling themes of female independence and social dynamics.Cultural impact
The Tiny Times film series achieved significant popularity among Chinese youth, particularly the post-1990s generation of teenage girls and young women aged 15-25, who formed the core audience and actively engaged with the films through social media platforms like Weibo.[11][28] The series' depiction of affluent, fashion-forward lifestyles in Shanghai resonated with this demographic, sparking widespread discussions and fan defenses online, where supporters inundated critics with tens of thousands of posts during the 2013-2015 release period.[9] Its box office performance, including $77 million for the first installment in its initial weeks, underscored this appeal as an indicator of youth-driven commercial success.[46][10] The films notably influenced fashion trends among young Chinese consumers, promoting a luxurious aesthetic through prominent displays of Western brands such as Chanel, Gucci, and Christian Louboutin, which appeared repeatedly in scenes emphasizing materialism and glamour.[11] This portrayal of high-end consumerism as aspirational encouraged emulation among urban youth, aligning with the rising "me generation" focus on personal indulgence and brand loyalty over traditional values like filial piety.[11][9] However, the series ignited controversies over its promotion of consumerism and perceived male chauvinism, drawing sharp feminist critiques for reinforcing regressive gender roles. Detractors, including cultural commentators, labeled it a "vacuous homage to consumerism" that glorified money-worship and risked fostering a generation obsessed with wealth amid China's socioeconomic disparities.[10][11] Feminist analyses highlighted the films' "twisted male narcissism," portraying women as shallow, dependent figures trapped in materialistic or abusive relationships with dominant men, marking a societal "great leap backward" for gender equality in contrast to earlier progressive ideals.[9][47] The Tiny Times series played a pivotal role in launching Guo Jingming's directorial career, adapting his bestselling novels into a four-film franchise from 2013 to 2015 that solidified his status as a key figure in Chinese youth cinema.[28] Its legacy endures in the genre of "small fresh meat" idol films, featuring young, attractive male leads like Kai Ko and influencing subsequent youth-oriented productions that prioritize visual appeal and fan-driven narratives in Chinese entertainment as of 2025.[48]Accolades
Tiny Times received recognition at the 16th Shanghai International Film Festival in 2013, where it tied with Young Style for the China Movie Channel Media Award for Best Feature Film, each garnering 16 votes.[49] Director Guo Jingming also won the Best New Director award at the same ceremony for his debut feature.[49] The film earned a nomination for Best New Director for a Motion Picture for Guo Jingming at the 2014 Huading Awards.[50] Tiny Times 3.0 (2014) won four awards at the 2015 Golden Broom Awards, China's equivalent to the Razzie Awards for poor filmmaking, including Worst Director, Worst Actress, Worst Screenplay, and Worst Film, reflecting the series' polarizing reception.[51]Music
Soundtrack
The soundtrack album for Tiny Times 1.0, titled Tiny Times OST (《小時代》電影音樂), was released digitally on December 3, 2013.[52] Composed primarily by Hou Chih-Chien, who served as the film's music director and created the instrumental score, the album blends pop tracks, ballads, and orchestral elements to complement the story's themes of friendship and urban youth. It features contributions from artists affiliated with Rock Records, including Yisa Yu, Julia Wu, and Ape, resulting in a compilation that mixes original film compositions with promotional singles. The 12-track album highlights original songs tailored for key moments, such as the promotional theme "Time Boils the Rain" (时间煮雨) performed by Yisa Yu, which was released as a single on May 28, 2013—prior to the film's premiere—to generate buzz through music videos and radio play.[53] Other notable tracks include "Go!" and "Whatever" by Julia Wu, which underscore energetic scenes, and the ensemble piece "Little Little Times" (小小时代) by Lin Guan-Yin, Wu Bai-Cang, Ape, Lu Yuan-Yi, and Tian Xiao-Yuan, serving as the film's end credits song.[52] Instrumental cues like "Listen to My Voice" (听我的声音) by Hou Chih-Chien provide atmospheric backing for emotional sequences. Subsequent films in the tetralogy featured their own soundtracks. For instance, Tiny Times 3.0 included a remake of "Time Boils the Rain" performed by Kris Wu as its theme song.[54]| Track | Title | Artist(s) | Duration |
|---|---|---|---|
| 1 | Auld Lang Syne | Julia Wu | 0:59 |
| 4 | Go! | Julia Wu | 3:55 |
| 9 | Time Boils the Rain (电影《小時代》主題宣傳曲) | Yisa Yu | 4:07 |
| 12 | Listen to My Voice | Hou Chih-Chien | 2:34 |