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Too Good To Go
Too Good To Go is a service with a mobile application that connects customers to restaurants and stores that have surplus unsold food. The service covers major European cities, and in October 2020 started operations in North America. As part of the initiatives taken on the International Day of Awareness of Food Loss and Waste to reduce food loss and waste, the app is suggested alongside OLIO among many others.
In 2023 Too Good To Go was the fastest-growing sustainable food app startup by number of downloads. As of August 2023, it claimed 164,000 businesses, serving 62 million users, have saved 155 million bags of food. As of March 2023, it claimed to have saved over 200 million meals.
The company was created in 2015 in Denmark by Thomas Bjørn Momsen, Klaus Bagge Pedersen, Adam Sigbrand and Brian Christensen. In 2017, Mette Lykke (co-founder of Endomondo) joined as CEO.
In February 2019, the company raised an additional 6 million euros in a new round of investment. In August 2019, Too Good To Go was re-launched in Austria. In September 2019, Too Good To Go acquired the Spanish startup weSAVEeat and merged it into its own brand. In November 2019, the offer of Too Good To Go extended to plants through a partnership with the French retail plants company Jardiland. In December 2019, Too Good To Go partnered with the French grocery retail stores Intermarché, and donated 60K euros to the French charity Restaurants du Cœur. In October 2021, Bonnie Wright teamed up with Too Good To Go to drive the initiative to reduce food waste.
The key trends for Too Good To Go ApS are (as of the financial year ending December 31):
As of January 2025[update] the company serves Austria, Australia, Belgium, Canada, Czechia, Denmark, the Faroe Islands, France, Germany, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, the United Kingdom and the United States.
The purpose of Too Good To Go is to reduce food waste worldwide. It developed a mobile application that connects restaurants and stores that have unsold, surplus food, with customers who can then buy whatever food the outlet considers surplus to requirements—without being able to choose—at a much lower price than normal. The food on the app is priced at one-third its original price. The company claims this reduces the waste of food that would otherwise be discarded; food waste is a global problem that affects the environment. In three years active, the app reached more than 9.5 million users. As of 2022, more than 57.7 million users and 154,000 establishments have signed up, and 139 million meals have been collected.[citation needed]
In 2019, the company had 350 employees in Europe. As of June 2023 the company was estimated to have 1,289 employees.
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Too Good To Go
Too Good To Go is a service with a mobile application that connects customers to restaurants and stores that have surplus unsold food. The service covers major European cities, and in October 2020 started operations in North America. As part of the initiatives taken on the International Day of Awareness of Food Loss and Waste to reduce food loss and waste, the app is suggested alongside OLIO among many others.
In 2023 Too Good To Go was the fastest-growing sustainable food app startup by number of downloads. As of August 2023, it claimed 164,000 businesses, serving 62 million users, have saved 155 million bags of food. As of March 2023, it claimed to have saved over 200 million meals.
The company was created in 2015 in Denmark by Thomas Bjørn Momsen, Klaus Bagge Pedersen, Adam Sigbrand and Brian Christensen. In 2017, Mette Lykke (co-founder of Endomondo) joined as CEO.
In February 2019, the company raised an additional 6 million euros in a new round of investment. In August 2019, Too Good To Go was re-launched in Austria. In September 2019, Too Good To Go acquired the Spanish startup weSAVEeat and merged it into its own brand. In November 2019, the offer of Too Good To Go extended to plants through a partnership with the French retail plants company Jardiland. In December 2019, Too Good To Go partnered with the French grocery retail stores Intermarché, and donated 60K euros to the French charity Restaurants du Cœur. In October 2021, Bonnie Wright teamed up with Too Good To Go to drive the initiative to reduce food waste.
The key trends for Too Good To Go ApS are (as of the financial year ending December 31):
As of January 2025[update] the company serves Austria, Australia, Belgium, Canada, Czechia, Denmark, the Faroe Islands, France, Germany, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, the United Kingdom and the United States.
The purpose of Too Good To Go is to reduce food waste worldwide. It developed a mobile application that connects restaurants and stores that have unsold, surplus food, with customers who can then buy whatever food the outlet considers surplus to requirements—without being able to choose—at a much lower price than normal. The food on the app is priced at one-third its original price. The company claims this reduces the waste of food that would otherwise be discarded; food waste is a global problem that affects the environment. In three years active, the app reached more than 9.5 million users. As of 2022, more than 57.7 million users and 154,000 establishments have signed up, and 139 million meals have been collected.[citation needed]
In 2019, the company had 350 employees in Europe. As of June 2023 the company was estimated to have 1,289 employees.