Triumph Motorcycles Ltd

Triumph Motorcycles Ltd is the largest UK-owned motorcycle manufacturer, established in 1983 by John Bloor after the original company Triumph Engineering went into receivership. The new company, initially called Bonneville Coventry Ltd, continued Triumph's lineage of motorcycle production since 1902. They have major manufacturing facilities in Thailand.

During the 12 months preceding June 2017, Triumph sold 63,400 motorcycles.

In 2024, Triumph introduced their first ever off-road motorcycle, the Motocross racer TF 250-X.

When Triumph Engineering went into receivership in 1983, John Bloor bought the name and manufacturing rights from the Official Receiver. The former company's manufacturing plant was outdated and unable to compete against the technology from Japanese manufacturers, so Bloor decided against relaunching the brand immediately. Initially, production of the old Triumph Bonneville was continued under licence by Les Harris of Racing Spares, in Newton Abbot, Devon, to bridge the gap between the end of the old company and the start of a new one. For five years from 1983, about 14 a week were built at peak production. They were never imported into the United States due to problems with liability insurance.

Bloor set to work assembling the then-new Triumph business, hiring several of the group's former designers to begin work on new models. The team visited Japan on a tour of its competitors' facilities and decided to adopt Japanese manufacturing techniques and especially new-generation computer-controlled machinery. In 1985, Triumph purchased a first set of equipment to begin working, in secret, on its new prototype models. By 1987, the company had completed its first engine. In 1988, Bloor funded the building of a new factory at a 10-acre (40,000 m²) site in Hinckley, Leicestershire. The first Hinckley Triumphs were produced for the 1991 model year. Between £70 million and £100 million was invested into the company between purchasing the brand and breaking even in 2000.

At the same time as production capacity increased, Bloor established a new network of export distributors. He had previously created two subsidiary companies, Triumph Deutschland GmbH and Triumph France SA. In 1994, Bloor created Triumph Motorcycles America Ltd.

At 21:00 on 15 March 2002, as the company was preparing to celebrate the 100th anniversary of the Triumph brand, half of the main factory including the assembly area and stores was destroyed by a fire which began at the rear of the facility. At the height of the blaze, over 100 firefighters with 30 vehicles were tackling the fire. Nevertheless, the company, which by then employed more than 650, quickly rebuilt the facility and returned to production by September that year.

In May 2002, Triumph began construction on a new sub-assembly manufacturing facility in Chonburi, Thailand to make various components. A second factory was opened in 2006 by Prince Andrew, Duke of York, where a wet painting facility and assembly line was established. A third factory was opened in 2007 to include high pressure die-casting and machining, and Triumph announced that they were expanding to increase capacity to over 130,000 motorcycles. Triumph Motorcycles (Thailand) Limited is a 100% UK owned company and now employs about 1000 staff.