WBWX
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WBWX

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WBWX

WBWX (1280 AM) is a radio station licensed to the U.S. city of Berwick, Pennsylvania and serves the immediate Berwick/Bloomsburg radio market. The station broadcasts at a frequency of 1280 kHz with 1,000 watts daytime, and 164 watts nighttime with a non-directional signal pattern.

Until 2022, the station was owned by the Columbia Broadcasting Company which also owned WHLM. The station currently simulcasts the programming heard on WHLM and is operated out of studios in Selinsgrove, Pennsylvania.

WBWX first signed on the air on August 11, 1957, as WBRX, with its license granted to Columbia County Broadcasters, Inc. on November 4, 1957.

As WSQV, the station held a contemporary Christian/religious format and eventually went silent under ownership of Heritage Broadcasting, Inc.

The station was purchased by Kevin Fennessy and on April 1, 2000, the station relaunched as "WFBS Radio Smiles", with a format of early 60s music.

WFBS was purchased by Bold Gold Media Group in 2007, and under their ownership, the station aired a simulcast of all-sports network "The Game", which was also heard on WYCK, WICK, and WPSN.

In 2011, WFBS was purchased by the Columbia Broadcasting Company, which owns WHLM in Bloomsburg. The callsign was changed to WBWX (as a nod to the former WBRX), and changed formats to a simulcast of its new sister station WHLM-AM. During high school football season, WBWX will split from its regular simulcast of WHLM-AM and air Berwick football.

On March 21, 2022, the Press Enterprise reported that owner Joe Reilly would sell the entirety of the Columbia Broadcasting Company to Seven Mountains Media for $450,000. The sale did not include the stations' studios location.

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