Wrong No.
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Wrong No.

Wrong No. (also written as Wrong Number) is a 2015 Pakistani romantic comedy film directed by Yasir Nawaz (in his feature directorial debut) and co-produced by Yasir Nawaz, Nida Yasir and Hassan Zia under the production banner YNH Films. It is the first installment in the Wrong No. film series. The film features Javed Sheikh, Danish Taimoor, Nadeem Jaffri, Danish Nawaz, Shafqat Cheema, Sohai Ali Abro and Janita Asma in lead roles.

The film was released by ARY Films in cinemas nationwide on 18 July 2015 (Eid ul-Fitr).

The story revolves around Sallu (Danish Taimoor) who hopes to make it big in showbiz someday. However, his plans have to face the wrath of his father Haji Aba (Javed Sheikh), a family inherited butcher who wants his son to either join the other men of the family and be a butcher or get some government job. Laila (Sohai Ali Abro) is the girl next door, who has a thing for Sallu but Sallu is not interested in her and wants to focus on his career.

While Sallu's story is set in Karachi, there is another track in Lahore featuring Haya (Janita Asma) who flies to Karachi to receive Shehryar (also Danish Taimoor) who arrives from Sydney and is all set to succeed his grandfather and run the company Haya works at. Meanwhile, a dreaded don Shera (Shafqat Cheema) hatches a plan to kidnap Sheheryar for his wealth and sends his top but lazy and fool henchmen (Danish Nawaz and Nauman Jaffery). However, this is in vain as his henchmen are betraying him to take his place in order. Then the story gets a bit twisted and the Wrong Number-ness kicks in.

The film's marketing and distribution rights are held by ARY Films. Speaking with ARY News, the director/producer stated that he was happy and delighted at the support that ARY Digital Network had provided him with and that he was looking forward to the film's release on Eid-ul-Fitr. On 13 April 2015 first look posters were released online by ARY Films. On 15 March, the teaser trailer was revealed on TV channels under ARY Digital Network. Three more posters were revealed on 21 April. A controversial poster featuring Danish Nawaz and characters was revealed on 19 May. On 18 May, another character poster was revealed featuring Shafqat Cheema with his gang, playing the villain's role in the film. The theatrical trailer was revealed on 3 June by TV channels under ARY Digital Network. Two video songs, "Selfiyan" and "Kundi", were released on 15 June, which received a negative response on social media.

In reply to critics, the director said, "When we started writing the film even then we knew we would get good reviews, and we will come across bad people. But the best thing about a making a film is that it’s either a hit or a flop. Either way you find out if the audience liked it or not." Renowned Indian film producer Mahesh Bhatt and Vishal Bhardwaj recorded video messages specifically urging people to watch this film. On the film's release, Javed Sheikh also recorded a video inviting Prime Minister Nawaz Sharif to watch this film in the cinema.

The music of the film was composed by Waqar Ali.

The film was premiered in Lahore on 13 July and in Karachi on 15 July 2015. The film released across Pakistan on 79 screens competing Bajrangi Bhaijan and Bin Roye.

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