XHPCIE-FM is a radio station on 90.5 FM in Cuatro Ciénegas, Coahuila, Mexico. It is known as La Primera and owned by Grupo Zócalo.
XHPCIE was awarded in the IFT-4 radio auction of 2017 — the only new FM station in Coahuila as a result of the auction — and came to air with test programs in November 2017. The regular grupera programming began at the end of the year.