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America First Policies

America First Policies (A1P) is an organization created following the inauguration of Donald Trump in 2017 to promote the America First policy agenda of his administration. It was founded by Trump campaign people including Nick Ayers, Rick Gates, and Brad Parscale.

America First Policies was founded by several people, including Nick Ayers, a Republican consultant who is regarded as Mike Pence's top political adviser; Rick Gates; and Brad Parscale.

In 2017, Brian O. Walsh was hired to oversee the group's day-to-day operations after the group experienced high staff turnover.

Trump presidential campaign donor Rebekah Mercer disagreed with Parscale about the direction of America First Policies. According to investigative journalist Vicky Ward, Mercer wanted America First Policies' data engine to be Cambridge Analytica, which would have effectively given her organizational control and potentially influence over the Republican Party. According to Ward, if Mercer had control over the organization's database and the money, Mercer could have theoretically led the organization to sway the president's supporters against the president. Parscale aggressively sought to establish himself as leader of the group and commented in an early meeting that although he meant "no disrespect" to the Mercer family, the focus of America First Policies ought to be on Donald Trump and his political movement, rather than on the Mercers.

In June 2017, Republican Senator Dean Heller was targeted by the America First Policy Institute with an advertising campaign over his opposition to the Obamacare repeal bill. Heller was considered to be vulnerable in the 2018 election, which he ultimately lost to Democratic challenger Jacky Rosen.

In May 2018, a CNN review of his Twitter account found that John Loudon, a former Missouri State Senator who briefly served as a policy advisor for America First Policies, had used inflammatory and derogatory language against women, Muslims, and Democrats.

In June 2018, Juan Pablo Andrade, a policy advisor for America First Policies and America First Action PAC, was fired from both groups after a video surfaced of him praising Nazis.

After its founding, America First Policies sought but failed to receive seed funding from American heiress and Republican donor Rebekah Mercer.

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