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CHLG-FM
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CHLG-FM

CHLG-FM (104.3 MHz, 104.3 The Breeze) is a commercial FM radio station in Vancouver, British Columbia. Owned by Stingray Group, the station broadcasts a soft adult contemporary format. Its studios are on Horseshoe Way in Richmond.

CHLG-FM is a Class C station. It has an effective radiated power (ERP) of 3,600 watts (9,100 watts peak). The transmitter is on Mount Seymour in the District of North Vancouver.

The station was licensed as CHHR-FM by the Canadian Radio-television and Telecommunications Commission (CRTC) on May 30, 2008. The station started test transmissions at 104.1 MHz on June 1, 2009. After a month, it officially began broadcasting on July 1, 2009; 16 years ago (July 1, 2009).

The station was owned by the Shore Media Group. It aired an adult album alternative format, branded as Shore 104. It was the second AAA station in Metro Vancouver, the other being CKPK-FM, owned by The Jim Pattison Group.

On January 14, 2010, CHHR changed frequency to 104.3 MHz in a swap with Bellingham, Washington's KAFE, a move to reduce interference between KAFE and Covington, Washington-based KMCQ (104.5). KAFE began broadcasting on 104.1, while CHHR could be heard on 104.3.

In 2011, Astral Media proposed the takeover of CHHR from Shore Media Group, a move initially rejected by the CRTC. Astral tried again and announced the planned purchase of CHHR on December 19, 2011, for $13.4 million. Astral's purchase was completed in February 2012.

Following Astral's takeover, the dismissal of CHHR's on-air staff and reservation of web domain names led to speculation that the station would change formats. As of February 2012, the CHHR website displayed only a message stating that "We're making changes to make Shore FM a better radio station. We appreciate your patience. For now, we're playing even more of your favourite Shore music..." The website invited listeners to submit suggestions or ideas.

On March 16, 2012, a month after the takeover of CHHR, Astral announced that an agreement was made to merge its assets with Bell Media for $3.38 billion. An early decision by the CRTC on October 18, 2012, denied the merger, but a later decision on March 4, 2013, approved it, on the condition that Bell would spin off several Astral properties, including CHHR-FM.

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