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Cashrewards
Cashrewards was an Australian cashback website. The company had over two million members and more than 2,000 partners including Apple, Amazon, Myer, Liquorland, Adidas, Bonds, Target, Booking.com and The Iconic.
Cashrewards was founded in 2014 by Andrew and Lorica Clarke. The company was bootstrapped for four years before it received $5.25 million in debt funding in April 2018.
In 2018, Cashrewards launched its In Store Offers platform, with Visa Inc. The platform allows members with a Visa credit card or debit card to earn cashback at hundreds of stores in Australia.
In June 2019, the company raised $5.2 million in Series A funding and announced plans for an initial public offering (IPO) by 2020. In October of that year allowed users of In Store Offers to use Mastercard to access cashback from participating retailers.
In July 2021, Cashrewards and ANZ launched Cashrewards Max. Exclusive to ANZ credit and debit card users, Cashrewards Max members received higher cashback offers from participating sellers.
In January 2022, the remaining stake in Cashrewards was acquired from a group of shareholders by 1835i, ANZ's external innovation and venture capital partner.[citation needed] On 30 September 2022, the Cashrewards Max program was retired. In November 2022, ANZ added a feature to their app that allows access to Cashrewards' cashback from it.
In October 2023, Cashrewards launched Circuit, its retail media offering. In August 2024, Cashrewards acquired Little Birdie, a product search and real-time price tracking platform. The company planned to integrate Little Birdie with its Cashrewards platform.
On 8 September 2025, Cashrewards announced it was shutting down and ceased making offers available on its website, app and browser extension. Customers were given until 12 December 2025 to withdraw funds. The Australian Financial Review reported that "Cashrewards was failing to meet ANZ’s expectations".
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Cashrewards
Cashrewards was an Australian cashback website. The company had over two million members and more than 2,000 partners including Apple, Amazon, Myer, Liquorland, Adidas, Bonds, Target, Booking.com and The Iconic.
Cashrewards was founded in 2014 by Andrew and Lorica Clarke. The company was bootstrapped for four years before it received $5.25 million in debt funding in April 2018.
In 2018, Cashrewards launched its In Store Offers platform, with Visa Inc. The platform allows members with a Visa credit card or debit card to earn cashback at hundreds of stores in Australia.
In June 2019, the company raised $5.2 million in Series A funding and announced plans for an initial public offering (IPO) by 2020. In October of that year allowed users of In Store Offers to use Mastercard to access cashback from participating retailers.
In July 2021, Cashrewards and ANZ launched Cashrewards Max. Exclusive to ANZ credit and debit card users, Cashrewards Max members received higher cashback offers from participating sellers.
In January 2022, the remaining stake in Cashrewards was acquired from a group of shareholders by 1835i, ANZ's external innovation and venture capital partner.[citation needed] On 30 September 2022, the Cashrewards Max program was retired. In November 2022, ANZ added a feature to their app that allows access to Cashrewards' cashback from it.
In October 2023, Cashrewards launched Circuit, its retail media offering. In August 2024, Cashrewards acquired Little Birdie, a product search and real-time price tracking platform. The company planned to integrate Little Birdie with its Cashrewards platform.
On 8 September 2025, Cashrewards announced it was shutting down and ceased making offers available on its website, app and browser extension. Customers were given until 12 December 2025 to withdraw funds. The Australian Financial Review reported that "Cashrewards was failing to meet ANZ’s expectations".