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Dubai Desert Classic
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Dubai Desert Classic
The Dubai Desert Classic is a European Tour golf tournament held on the Majlis course at Emirates Golf Club in Dubai, United Arab Emirates. In 1999 and 2000 it was held at Dubai Creek Golf & Yacht Club.
When founded in 1989, it was the first European Tour event to be staged in the Arabian Peninsula. It is now one of six.
The tournament is part of a wider strategy, via a government program called "Dubai Golf", to develop both professional and casual golf tourism in Dubai. It has historically had one of the strongest fields on the European Tour due to "promotional" money paid to top golfers.
The 1995 edition is notable as the first live event broadcast on the Golf Channel, an American pay-television network.
In September 2021, it was announced that the event would gain a new title sponsor, Slync.io, in 2022. The event was also added to the Rolex Series, with an increased prize fund of US$8,000,000. The deal was terminated in September 2022.
In January 2023, it was confirmed that Hero MotoCorp would become the event's new title sponsor beginning in 2023.
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Dubai Desert Classic
The Dubai Desert Classic is a European Tour golf tournament held on the Majlis course at Emirates Golf Club in Dubai, United Arab Emirates. In 1999 and 2000 it was held at Dubai Creek Golf & Yacht Club.
When founded in 1989, it was the first European Tour event to be staged in the Arabian Peninsula. It is now one of six.
The tournament is part of a wider strategy, via a government program called "Dubai Golf", to develop both professional and casual golf tourism in Dubai. It has historically had one of the strongest fields on the European Tour due to "promotional" money paid to top golfers.
The 1995 edition is notable as the first live event broadcast on the Golf Channel, an American pay-television network.
In September 2021, it was announced that the event would gain a new title sponsor, Slync.io, in 2022. The event was also added to the Rolex Series, with an increased prize fund of US$8,000,000. The deal was terminated in September 2022.
In January 2023, it was confirmed that Hero MotoCorp would become the event's new title sponsor beginning in 2023.