Hubbry Logo
logo
Evian
Community hub

Evian

logo
0 subscribers
Be the first to start a discussion here.
Be the first to start a discussion here.
Contribute something to knowledge base
Hub AI

Evian AI simulator

(@Evian_simulator)

Evian

Evian or Évian (UK: /ˈɛviɒ̃/, US: /ˌviˈɒn/; French: [evjɑ̃]; stylized as evian) is a French brand that bottles mineral water from several sources near Évian-les-Bains, on the south shore of Lake Geneva.

Evian is owned by Danone, a French multinational corporation. In addition to the mineral water, Danone Group uses the Evian name for a line of organic skin care products and a luxury resort in Évian-les-Bains.

Evian first became a public company in 1859 as the "Société anonyme des eaux minérales de Cachat" and a year later it became French when Savoy was incorporated into France under the Treaty of Turin. The French Ministry of Health reauthorized the bottling of Cachat water on the recommendation of the Medicine Academy in 1878. In 1908, Evian water began to be sold in glass bottles manufactured by the glass factory Souchon-Neuvesel, which today is a part of Owens-Illinois. The first PVC bottle was launched in 1969.

During the following year, the BSN Group, which eventually became the Danone Group, took 100% control of the Évian brand. Evian entered the U.S. market in 1978. In 1995, Evian switched to collapsible polyethylene terephthalate (PET) bottles.

Evian's site in the French Alps was, during 2015, the largest carbon-neutral food and beverage production site in France.

Evian has sought to portray itself as popular among Hollywood celebrities. The brand frequently collaborates with high-fashion designers to produce limited edition bottles. Diane von Fürstenberg designed the limited edition bottle for 2013, Elie Saab for 2014, Kenzo for 2015, Alexander Wang for 2016, Christian Lacroix for 2017, Chiara Ferragni for 2018, Virgil Abloh for 2019 and 2020, Moncler for 2021, and Balmain for 2022.

Evian worked with Virgin Records and EMI in 1998 for the mix album Club Nation. The album featured many advertisements for Évian, including a logo on the cover, six full pages in the booklet, the image of a bottle of Évian on CD1 and a crushed bottle of Évian on CD2.

In 2009, Evian launched the advertisement campaign, "Evian Roller Babies". The campaign won a Gold Award at the London International Awards 2009 for Best Visual Effects.

See all
trademark of mineral water coming from several sources near Évian-les-Bains
User Avatar
No comments yet.