The Hyundai Kona (Korean: 현대 코나) is a subcompact crossover SUV produced by the South Korean manufacturer Hyundai. The first-generation Kona debuted in June 2017 and the production version was revealed later that year. It is positioned between the Venue or Bayon and the Tucson in Hyundai crossover SUV line-up. The battery electric version called the Kona Electric (or Kona EV) was first launched in South Korea during the first half of 2018 and rolled out gradually worldwide afterwards.

The Kona is named after the western district of the island of Hawaiʻi. The company stated the name "reflects the lifestyle of modern customers", in line with its "progressive design" that it adopts. The Kona naming also continues Hyundai's tradition of naming crossover SUV models after famous travel destinations, including the Creta, Santa Fe, Tucson and Veracruz.

The vehicle is marketed in Portugal as the Hyundai Kauai, as Kona is too similar to cona, a slang word for the female genitalia in European Portuguese. Like Kona, Kauai is a place in Hawaii.

In China, the vehicle was sold as the Hyundai Encino.

The car is sold both in Iceland and Norway under its original name. In Icelandic the word kona means woman, while in Norwegian kona is the singular definite form of kone, meaning wife.

The first-generation Kona was revealed in June 2017 in Seoul, South Korea. Positioned below the Tucson, it was the smallest crossover SUV in the Hyundai global line-up until that position was taken by the Venue in 2019. The first-generation Kona was built on a newly developed B-segment SUV platform derived from the Hyundai i30 platform which was designed to accommodate a range of powertrains, including fuel cell and electric variants. While it was developed as an urban-oriented crossover SUV, the first-generation Kona was available in front-wheel-drive and all-wheel-drive variants; the rear suspension is a torsion beam for the former and a dual-arm multi-link configuration for the latter.

For the North American market, the Kona was launched at the Los Angeles Auto Show in November 2017 and was available at Hyundai dealers in the first quarter of 2018 for the 2018 model year. Engine options offered are 2.0-litre 4-cylinder Atkinson cycle engine capable of 147 hp (149 PS; 110 kW) and 132 lb⋅ft (179 N⋅m; 18.2 kg⋅m), paired with a 6-speed automatic transmission. Higher trims are powered with a 1.6-litre Gamma turbo engine paired with a 7-speed dual-clutch transmission producing 175 hp (177 PS; 130 kW) and 195 lb⋅ft (264 N⋅m; 27.0 kg⋅m).

The Kona is either not sold or only sold in low volumes in markets where the simpler Creta is offered, such as Latin America, India, and Russia. Southeast Asian countries such as Indonesia, the Philippines and Vietnam are the few countries that briefly sold the petrol-powered Kona before it was indirectly replaced by the Indonesian-built Creta in 2022. The Chinese market had both the Kona and Creta, named there the Encino and ix25 respectively.