iVillage, Inc. was a mass media company that operated the "most popular female-oriented sites" on the internet in the 1990s. In addition to ivillage.com, the company operated iVillage UK, Astrology.com, GardenWeb, and the NBC Digital Health Network. The iVillage website ceased operations on October 31, 2014, and the domain name was redirected to the Today Show website, while the other domain names were sold.

The company was established in Silicon Alley in New York City in 1995 by Candice Carpenter, Nancy Evans, and Robert Levitan. The company's first content site was "Parent Soup", an online community channel on America Online. The company soon established other communities such as "AboutWork", "Better Health & Medical", and "Life Soup".

iVillage hosted moderated message boards and chatrooms, and on Parent Soup alone hosted 450 scheduled chat sessions per week.^{[citation needed]} Examples of chat rooms on the Relationships site included: "Dating Dilemmas, Couples Clinic, How to Kiss Better, The Wedding Women, Ms. Demeanor and a chat session for the Ex-Wives Club."

When iVillage launched, it demanded high prices for channel and content area sponsorships, and the first four sponsors were Polaroid, Nissan, Toyota and MGM. iVillage pioneered a new model for online advertising where it worked with advertisers to create custom content that was relevant and useful for the community,

Most of the original management and staff left the company. Controversies had arisen over financing irregularities and company management, and the company had never had a profitable quarter.

In 2001, under new management, the company acquired women.com for $47 million.

In May 2006, NBCUniversal acquired iVillage for $600 million, or $8.50 per share.

In July 2008, the company entered into a partnership with BlogHer, an online news, entertainment and information network for women.