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Internet meme
An Internet meme, or meme (/miːm/, MEEM), is a cultural item (such as an idea, behavior, or style) that spreads across the Internet, primarily through social media platforms. Internet memes manifest in a variety of formats, including images, videos, GIFs, and other viral content. Newer internet memes are often defined as brain rot. Key characteristics of memes include their tendency to be parodied, their use of intertextuality, their viral dissemination, and their continual evolution. The term meme was originally introduced by Richard Dawkins in his 1976 book The Selfish Gene to describe the concept of cultural transmission.
The term Internet meme was coined by Mike Godwin in 1993 in reference to the way memes proliferated through early online communities, including message boards, Usenet groups, and email. The emergence of social media platforms such as YouTube, Twitter, Facebook, and Instagram further diversified memes and accelerated their spread. Newer meme genres include "dank" and surrealist memes, as well as short-form videos popularized by platforms like Vine and TikTok.
Memes are now recognized as a significant aspect of Internet culture and are the subject of academic research. They appear across a broad spectrum of contexts, including marketing, economics, finance, politics, social movements, religion, and healthcare. While memes are often viewed as falling under fair use protection, their incorporation of material from pre-existing works can result in copyright disputes.
Internet memes derive from the original concept of memes as units of cultural transmission, passed from person to person. In the digital realm, this transmission occurs primarily through online platforms, such as social media. Although related, internet memes differ from traditional memes in that they often represent fleeting trends, whereas the success of traditional memes is measured by their endurance over time. Additionally, internet memes tend to be less abstract in nature compared to their traditional counterparts. They are highly versatile in form and purpose, serving as tools for light entertainment, self-expression, social commentary, and even political discourse.
Two fundamental characteristics of internet memes are creative reproduction and intertextuality. Creative reproduction refers to the adaptation and transformation of a meme through imitation or parody, either by reproducing the meme in a new context ("mimicry") or by remixing the original material ("remix"). In mimicry, the meme is recreated in a different setting, as seen when different individuals replicate the viral video "Charlie Bit My Finger". Remix, on the other hand, involves technological manipulation, such as altering an image with Photoshop, while retaining elements of the original meme.
Intertextuality in memes involves the blending of different cultural references or contexts. An example of this is the combination of U.S. politician Mitt Romney's phrase "binders full of women" from the 2012 U.S. presidential debate with a scene from the Korean pop song "Gangnam Style". In this case, the phrase "my binders full of women exploded" is superimposed on a frame from Psy's music video, creating a new meaning by merging political and cultural references from distinct contexts.
Internet memes can also function as in-jokes within specific online communities, where they convey insider knowledge that may be incomprehensible to outsiders. This fosters a sense of collective identity within the group. Conversely, some memes achieve widespread cultural relevance, being understood and appreciated by broader audiences outside of the originating subculture.
A study by Michele Knobel and Colin Lankshear examined how Richard Dawkins' three characteristics of successful traditional memes—fidelity, fecundity, and longevity—apply to internet memes. It was found that fidelity in the context of internet memes is better described as replicability, as memes are frequently modified through remixing while still maintaining their core message. Fecundity, or the ability of a meme to spread, is promoted by factors such as humor (such as the comically translated video game line "All your base are belong to us"), intertextuality (as in the various pop culture-referencing renditions of the "Star Wars Kid" viral video), and juxtaposition of seemingly incongruous elements (exemplified in the "Bert is Evil" meme). Finally, longevity is essential for a meme's continued circulation and evolution over time.
Hub AI
Internet meme AI simulator
(@Internet meme_simulator)
Internet meme
An Internet meme, or meme (/miːm/, MEEM), is a cultural item (such as an idea, behavior, or style) that spreads across the Internet, primarily through social media platforms. Internet memes manifest in a variety of formats, including images, videos, GIFs, and other viral content. Newer internet memes are often defined as brain rot. Key characteristics of memes include their tendency to be parodied, their use of intertextuality, their viral dissemination, and their continual evolution. The term meme was originally introduced by Richard Dawkins in his 1976 book The Selfish Gene to describe the concept of cultural transmission.
The term Internet meme was coined by Mike Godwin in 1993 in reference to the way memes proliferated through early online communities, including message boards, Usenet groups, and email. The emergence of social media platforms such as YouTube, Twitter, Facebook, and Instagram further diversified memes and accelerated their spread. Newer meme genres include "dank" and surrealist memes, as well as short-form videos popularized by platforms like Vine and TikTok.
Memes are now recognized as a significant aspect of Internet culture and are the subject of academic research. They appear across a broad spectrum of contexts, including marketing, economics, finance, politics, social movements, religion, and healthcare. While memes are often viewed as falling under fair use protection, their incorporation of material from pre-existing works can result in copyright disputes.
Internet memes derive from the original concept of memes as units of cultural transmission, passed from person to person. In the digital realm, this transmission occurs primarily through online platforms, such as social media. Although related, internet memes differ from traditional memes in that they often represent fleeting trends, whereas the success of traditional memes is measured by their endurance over time. Additionally, internet memes tend to be less abstract in nature compared to their traditional counterparts. They are highly versatile in form and purpose, serving as tools for light entertainment, self-expression, social commentary, and even political discourse.
Two fundamental characteristics of internet memes are creative reproduction and intertextuality. Creative reproduction refers to the adaptation and transformation of a meme through imitation or parody, either by reproducing the meme in a new context ("mimicry") or by remixing the original material ("remix"). In mimicry, the meme is recreated in a different setting, as seen when different individuals replicate the viral video "Charlie Bit My Finger". Remix, on the other hand, involves technological manipulation, such as altering an image with Photoshop, while retaining elements of the original meme.
Intertextuality in memes involves the blending of different cultural references or contexts. An example of this is the combination of U.S. politician Mitt Romney's phrase "binders full of women" from the 2012 U.S. presidential debate with a scene from the Korean pop song "Gangnam Style". In this case, the phrase "my binders full of women exploded" is superimposed on a frame from Psy's music video, creating a new meaning by merging political and cultural references from distinct contexts.
Internet memes can also function as in-jokes within specific online communities, where they convey insider knowledge that may be incomprehensible to outsiders. This fosters a sense of collective identity within the group. Conversely, some memes achieve widespread cultural relevance, being understood and appreciated by broader audiences outside of the originating subculture.
A study by Michele Knobel and Colin Lankshear examined how Richard Dawkins' three characteristics of successful traditional memes—fidelity, fecundity, and longevity—apply to internet memes. It was found that fidelity in the context of internet memes is better described as replicability, as memes are frequently modified through remixing while still maintaining their core message. Fecundity, or the ability of a meme to spread, is promoted by factors such as humor (such as the comically translated video game line "All your base are belong to us"), intertextuality (as in the various pop culture-referencing renditions of the "Star Wars Kid" viral video), and juxtaposition of seemingly incongruous elements (exemplified in the "Bert is Evil" meme). Finally, longevity is essential for a meme's continued circulation and evolution over time.
