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J. I. Rodale
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J. I. Rodale
Jerome Irving Rodale (/ˈroʊdeɪl/; né Cohen; August 16, 1898 – June 8, 1971) was a publisher, editor, and author who founded Rodale, Inc. in Emmaus, Pennsylvania, and The Rodale Institute, formerly the Soil Health Foundation.
Rodale was an early advocate of sustainable agriculture and organic farming in the United States. As an author, his work included several magazines and books, including books featuring different authors, on the subject of health. He popularized the term "organic" as a term for growing food without pesticides. Rodale also published works on other topics, including The Synonym Finder.
On June 8, 1971, Rodale died after suffering a fatal heart attack while appearing as a guest on a segment, which was never broadcast, of The Dick Cavett Show. Rodale was taken to Roosevelt Hospital and pronounced dead on arrival at age 72.
Rodale was born in Manhattan, New York City, on August 16, 1898, the son of an Orthodox Jewish grocer who immigrated from Poland, and was raised in tenements on the Lower East Side. Due to a poor relationship with his father, whose last name was Cohen (originally Lachofsky), he changed his surname to Rodale as an ode to his mother's maiden name, Rouda.
He worked as an accountant for New York City from 1917 to 1920 and worked for the Internal Revenue Service from 1920 to 1921.
Rodale and his brother Joseph co-founded Rodale Manufacturing, a maker of electrical equipment, in New York City in 1923. He married Anna Andrews in 1927; she died in 2000 at 95. They had three children: Robert Rodale (1930–1990), Nina Rodale, and Ruth Rodale.
Rodale was already concerned with his health at this time, since he had heart murmurs and had been rejected from the U.S. Army in World War I for poor eyesight. To improve his health, he read the works of Bernarr Macfadden and invented an exercising device. The Rodale brothers moved Rodale Manufacturing to Emmaus, Pennsylvania, in 1930 to cut costs during the Great Depression. That same year, he founded Rodale Press, which marketed books and magazines.
Inspired by his encounter with the ideas of Albert Howard, Rodale developed an interest in promoting a healthy and active lifestyle that emphasized organically grown foods, and established the Rodale Organic Gardening Experimental Farm in 1940.
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J. I. Rodale
Jerome Irving Rodale (/ˈroʊdeɪl/; né Cohen; August 16, 1898 – June 8, 1971) was a publisher, editor, and author who founded Rodale, Inc. in Emmaus, Pennsylvania, and The Rodale Institute, formerly the Soil Health Foundation.
Rodale was an early advocate of sustainable agriculture and organic farming in the United States. As an author, his work included several magazines and books, including books featuring different authors, on the subject of health. He popularized the term "organic" as a term for growing food without pesticides. Rodale also published works on other topics, including The Synonym Finder.
On June 8, 1971, Rodale died after suffering a fatal heart attack while appearing as a guest on a segment, which was never broadcast, of The Dick Cavett Show. Rodale was taken to Roosevelt Hospital and pronounced dead on arrival at age 72.
Rodale was born in Manhattan, New York City, on August 16, 1898, the son of an Orthodox Jewish grocer who immigrated from Poland, and was raised in tenements on the Lower East Side. Due to a poor relationship with his father, whose last name was Cohen (originally Lachofsky), he changed his surname to Rodale as an ode to his mother's maiden name, Rouda.
He worked as an accountant for New York City from 1917 to 1920 and worked for the Internal Revenue Service from 1920 to 1921.
Rodale and his brother Joseph co-founded Rodale Manufacturing, a maker of electrical equipment, in New York City in 1923. He married Anna Andrews in 1927; she died in 2000 at 95. They had three children: Robert Rodale (1930–1990), Nina Rodale, and Ruth Rodale.
Rodale was already concerned with his health at this time, since he had heart murmurs and had been rejected from the U.S. Army in World War I for poor eyesight. To improve his health, he read the works of Bernarr Macfadden and invented an exercising device. The Rodale brothers moved Rodale Manufacturing to Emmaus, Pennsylvania, in 1930 to cut costs during the Great Depression. That same year, he founded Rodale Press, which marketed books and magazines.
Inspired by his encounter with the ideas of Albert Howard, Rodale developed an interest in promoting a healthy and active lifestyle that emphasized organically grown foods, and established the Rodale Organic Gardening Experimental Farm in 1940.