Jean-Claude Blanc
Jean-Claude Blanc
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Jean-Claude Blanc

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Jean-Claude Blanc

Jean-Claude Blanc (French pronunciation: [ʒɑ̃klod blɑ̃]; born 9 April 1963) is a French sports executive and former marketing director of Paris Saint-Germain and former CEO of Juventus.

Blanc is currently the CEO of Ineos Sport. He joined the Manchester United board in December 2023 following INEOS Sport's acquisition of a 25% stake in the club, initially serving as interim director. He later took on a strategic position as head of international football relations and special advisor to the board of directors. He also serves on the European Club Association (ECA) and UEFA's Club Competition (UCC) Board of Administration.

Blanc holds an International Business and Marketing degree from Skema Business School and an MBA from Harvard Business School.

Blanc is an experienced sports marketing executive. He managed the Olympics, the (Winter Games), the Tour de France, the Paris Dakar, the French Open, the Davis Cup and has been the Chairman and CEO of Juventus.

Between 1987 and 1992, Blanc was Sales and Marketing/Opening and Closing Ceremony Director for the Albertville Olympic Games in France, and worked very close to Jean-Claude Killy, chairman of the Organizing Committee. After earning his MBA at Harvard, Blanc then became the CEO between 1994 and 2000 of Amauy Sport Organization (ASO), a branch of a media company owning and operating the main sporting events in France in cycling, motor racing, and athletics (Tour de France, Paris/Roubaix, the Paris Dakar race, Paris Marathon, etc.) Blanc boosted ASO's revenues and international reach as well as created an all news TV network, L'Equipe TV.

Between 2001 and June 2006, Blanc was CEO of the French Tennis Association and, as such, was the manager in charge of organizing the French Open (Roland-Garros), the Paris Master Series and the Davis Cup/Fed Cup tennis events when staged in France. During his tenure, the French Open added an extra weekend of Grand Slam tennis by starting the tournament on a Sunday instead of a Monday.

Before becoming Chairman of the Board of Juventus in October 2009, Blanc was brought in as a board member during the club's worst period in history, when it was relegated to Serie B, due to the Calciopoli scandal.

Blanc also worked on the new Juventus arena. This arena, along with a 35,000 square meters mall, is the first to be built in Italy since 1990, and is the only one privately owned by an Italian football club. Blanc has stated many times that the stadium is the future for Juventus, a major revenue-booster and the new soul of the team.

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