Joani Blank was born on Independence Day in New York City. While details of her early childhood are relatively sparse, this birth marks the beginning of a life that would be dedicated to challenging norms and promoting individual freedom, particularly in the realm of sexuality.

During the burgeoning sexual revolution, Joani became interested in exploring her sexuality and seeking information. Dissatisfied with the available resources, she realized the need for honest, non-judgmental materials. She began facilitating small group workshops to discuss sexuality and share experiences.