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Liquid Comics

Liquid Comics is an Indian comic book publishing company, founded in 2006 as Virgin Comics LLC, which produces stories (many of which are Indian-culture related) for an international audience. The company was founded by Sir Richard Branson and his Virgin Group, author Deepak Chopra, filmmaker Shekhar Kapur, and entrepreneurs Sharad Devarajan, Suresh Seetharaman, and Gotham Chopra. In August 2008, the company restructured and relocated from New York to Los Angeles. On September 24, 2008, it was announced that Virgin Comics was renamed Liquid Comics after a management buyout.

Virgin Comics LLC and Virgin Animation Private Limited are collaborative companies formed by Virgin Group entrepreneur Sir Richard Branson, author Deepak Chopra, filmmaker Shekhar Kapur and Gotham Entertainment Group (South Asia's largest comics publisher) in 2006. The companies spun out of the previously announced partnership between Chopra, Kapur, and Gotham Entertainment (but not Branson). Gotham Studios Asia was announced in late 2004, planning its first release in 2005, which failed to occur. Variety reported in January 2006 that Gotham Entertainment head Sharad Devarajan and Chopra's son Gotham were the key movers, and approached Branson as a potential partner. With Branson on board, Gotham Studios Asia became Virgin Comics and Animation, with Devarajan taking the role of CEO, with Gotham Chopra as chief creative officer, with Indian advertising executive Suresh Seetharaman running Virgin Animation from India. The companies are based in Bangalore with the comics arm having its headquarters in New York. Variety reported that Devarajan and Chopra planned to spend 2006 "staffing the Indian operation with approximately 150 people, most of them artists".

Devarajan, who continues to operate Gotham Entertainment as a separate entity, stated the aim of the Virgin imprint was to "create content that not only reaches a global audience but also helps start a creative renaissance in India."

Focusing on Asia "as an area to inspire and create content and drive revenue... to reach a global audience." the two arms allow for properties to be translated into "full media properties across a wide line of products and media outlets".

Adrian Sington, Executive Chairman of Virgin Books noted that "the market for comics and graphic novels worldwide is exploding... [partly due to] the emergence of comics out of Asia." Sharad Devarajan referred to the Japanese forms of Anime and Manga, stressing their impact on world media, and outlining Virgin Comics' "mission... to spark a creative renaissance in India, reinventing Indian character entertainment and permeating this new style and vision throughout the globe... launching a new wave of characters that simultaneously appeal to audiences from Boston to Beijing to Bangalore."

On August 26, 2008, it was reported that Virgin Comics had shut down its New York office. A statement released by CEO Sharad Devarajan confirmed closure of the New York office, but indicated that the company would be restructuring and relocating to Los Angeles. Devarajan said that further information would be released later. Gotham Entertainment will be unaffected by this change. According to sources, Virgin will continue to own the rights for the properties which it published.

On September 24, 2008, it was announced that Virgin Comics changed its name to Liquid Comics. The company entered into an agreement with FremantleMedia Enterprises to create television shows. The first two shows in development under the partnership are First Family and Ani-Max.

Gotham Chopra was working with Michael Jackson on a graphic novel called Fated which was announced for a June 2010 release through Villard and is copyrighted to Liquid Comics.

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