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Michelle Chong
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Michelle Chong (born 22 April 1977) is a Singaporean actress, comedian, host, filmmaker, digital content producer and businesswoman. She left Mediacorp in 2011 to set up the media agency Left Profile and production house Huat Films.[1] To date, she has produced, written and directed 3 mainstream films,[2] the first of which, Already Famous, was chosen as Singapore’s entry for Best Foreign Film at the Academy Awards in 2013.[3] Chong is known for her versatility and comedic performances in satire shows such as The Noose and more recently for her online personas "Ah Lian",[4] "Venus Seow"[5] and "Emily 爱美丽", etc., from The Michelle Chong Channel on YouTube.[1]
Key Information
Early life
[edit]Chong studied in CHIJ St Nicholas Girls' School, Dunman High School and Victoria Junior College where she took drama as a subject.[6] Her drama teacher recommended her to Bates College, a top liberal arts college in Maine, USA where she studied theatre for a year. She also subsequently studied in the National University of Singapore.
Career
[edit]Chong was voted by FHM readers as one of the world's top 30 sexiest women in 2002 and 2003.
Chong won the Elle Actress of the Year Award (2008) and the Asian Television Awards' (ATV) Best Comedy Performance (Highly Commended) Award (2008) for her portrayal of Beh Li Choo, a butcher in the popular Peranakan dramedy, Sayang Sayang.[citation needed] Chong is also known for portraying a celebrity maid, Leticia Bongnino.[citation needed]
In 2011, Chong took seven months of sabbatical leave to set up her own film company, Huat Films, and produced her first film as director, screenwriter and actress:[7] Already Famous starred her, Taiwanese singer Alien Huang as well as other local celebrities who were cameo appearances in the film.
In 2012, Chong started artiste management agency Left Profile, which manages her, Pornsak and Lee Teng.[7]
In 2015, Chong worked with actress Cynthia Koh, former radio deejay Daniel Ong, and three other partners to open a 180-seater restaurant, Mischief, at Esplanade.[8]
Already Famous was selected as the Singaporean entry for the Best Foreign Language Oscar at the 85th Academy Awards, but it did not make the final shortlist.[9]
Filmography
[edit]Variety show
[edit]- 1999
- 1999 High-Revs
- 2000
- 2000 Crimewatch
- 2002
- Happy Rules 开心就好
- Mars Vs Venus 男人女人 Oh Yeah
- Open Sesame 芝麻开门客人来
- 2003
- Bon Voyage 一路风光
- Oooh! 元气大搜查
- XXXtraordinary 少见多怪
- Mission Possible 地球无界限
- 2004
- Miss Singapore Universe 2004 Finals 新加坡环球小姐选美大决赛 2004
- All In NETS NETS 有钱坤
- New City Beat 品味动感辣辣辣
- Carlsberg World of Friends 好友满天下
- President’s Star Charity 2004
- Eye For A Guy
- 2005
- Fortune Festival at Giant 爱上Giant过肥年
- Lunar New Year Show
- Life Scent 花花都市
- Be A Giant Star 2005 Giant点星光 2005
- Star Choice 街头美食星
- Made In Singapore 出奇制胜
- The Cancer Charity Show 2005 癌过有晴天 2005
- Wish You Were Here
- The Sky Symphony Countdown 2006
- 2006
- PSC Night 普威之夜
- Battle of The Best 5 强中自有强中手5
- My Star Guide 我的导游是明星 (season 1)
- Trivio Trove 2 不说你不知 2
- Life Scent 2 花花都市 2
- Seoul Far Seoul Good
- Rated:E
- She's The One 亮丽俏佳人
- 2007
- ChongQing Discovery 麻辣重庆
- Sweets for my Sweet
- Adonis Beauty Charter Box ADONIS 美丽论谈
- Welcome to Taiwan 铁定台湾
- PSC Night 2007 赢万金游万里 2007
- The Noose season 1
- 2008
- Lets Party With Food 5 食福满人间V
- Sweets for My Sweet 2
- The Noose Season 2
- Energy Savers 省电家族
- Haircare 101 草药护发101
- Haircare 101 2 草药护发101 II
- F&B Heroes 餐饮英雄榜
- National Day Parade 2008
- New Foreigner in Town
Film
[edit]| Year | Title | Role | Notes | Ref |
|---|---|---|---|---|
| 1999 | Eating Air | Ah Girl's colleague | [citation needed] | |
| 2005 | Sitting Ducks | [citation needed] | ||
| 2011 | Already Famous | Ah Kiao | Writer, director and actress | [citation needed] |
| 2013 | 3 Peas in a Pod | Hotel staff | Writer, producer, director and actress | [citation needed] |
| 2015 | Our Sister Mambo | [citation needed] | ||
| 2016 | Lulu the Movie | Lulu | Writer, director and actress | [citation needed] |
Television series
[edit]Theatre
[edit]- 1995
- The Bald Soprano
- 1996
- The Blue Hibiscus
- 1999
- Love is Not Puttu Mayam
- Joy Luck Club
- PIE
- Ah Kong’s Birthday Party
- 2000
- Midsummer Night’s Dream 仲夏夜之梦
- Travelling Light
- Is This Our Stop?
- Oleanna
- The Theory of Everything
- 2001
- Oleanna
- The Theory of Everything
Awards and nominations
[edit]References
[edit]- ^ a b "Lunch With Sumiko: Michelle Chong is a one-woman showstopper". The Straits Times. 18 June 2017. Retrieved 23 September 2020.
- ^ "Now following: Michelle Chong". Marketing-Interactive. 21 July 2017. Retrieved 30 July 2023.
- ^ "Michelle Chong's Film "Already Famous" Is Singapore's Entry Into The Oscars". Retrieved 23 September 2020.
- ^ "Homegirl Michelle Chong appears as Ah Lian in the new 'Orange is the New Black' trailer". Retrieved 23 September 2020.
- ^ "Prudential shoots virtual ad with fitness crazy Michelle Chong". Retrieved 23 September 2020.
- ^ hermes (18 June 2017). "Lunch With Sumiko: Michelle Chong is a one-woman showstopper". The Straits Times. Retrieved 12 May 2021.
- ^ a b "Michelle Chong: Actress. Filmmaker. Artiste Manager?". Channel NewsAsia. Archived from the original on 18 June 2012. Retrieved 1 May 2012.
- ^ Quek, Eunice (26 April 2015). "The hit and miss of celebrity restaurants". The Straits Times. Archived from the original on 28 September 2023. Retrieved 13 December 2024.
- ^ "71 Countries Vie for 2012 Foreign Language Film Oscar®". 8 October 2012. Retrieved 8 October 2012.
External links
[edit]- Michelle Chong at IMDb
- Profile on xinmsn
Michelle Chong
View on GrokipediaEarly life and education
Early years
Michelle Chong was born on 22 April 1977 in Singapore.[1][3] As a Singaporean of Chinese descent, Chong grew up in a family with three siblings: an older sister, a younger brother, and a younger sister named Diana, who would later become her manager.[2] Her parents, Steven and Molly Chong, operated a business importing aromatherapy products, providing a stable household environment during her early years.[2] Her father, affectionately known as Papa Chong, was recognized for his culinary skills, which influenced family dynamics and later appeared in her creative work.[3] Chong's childhood unfolded in Singapore's multicultural setting, where she was exposed to the vibrant local arts and entertainment scene through everyday cultural influences.[4] This environment, combined with her family's supportive yet occasionally overprotective nature, laid the groundwork for her emerging interests in performance, though specific early hobbies remain undocumented in public accounts.[4] Her initial sparks of comedic and dramatic talent surfaced in informal settings before any structured training.Education
For secondary schooling, she attended Dunman High School, where she began developing an interest in performance arts.[5][1] Chong pursued pre-university studies at Victoria Junior College, focusing on theatre and drama activities that honed her skills in acting and stage performance.[4][5][1] She then moved to the United States for undergraduate studies in theatre at Bates College in Lewiston, Maine, where she engaged deeply with dramatic arts, studying for one year before returning to Singapore due to the 1997 Asian financial crisis.[6][5][7][2] Upon her return, Chong enrolled at the National University of Singapore to continue her theatre studies, participating in relevant courses and extracurriculars in performing arts, though she left after approximately one year to pursue professional opportunities amid rising commitments from the 1998 Fame Awards, theatre, television, and modeling.[2][4] Chong has been open about her struggles with depression since her teenage years.[4]Career
Theatre and early television
Michelle Chong's professional entry into the entertainment industry began with theatre during her late teens, while studying at Victoria Junior College, where her drama teacher recognized her talent and cast her in school productions.[4] This early exposure in the mid-1990s helped hone her performance skills. Throughout the late 1990s and early 2000s, she took on key roles in several Singaporean theatre pieces, including a portrayal in A Midsummer Night's Dream in 1999, where her versatile acting contributed to the ensemble's dynamic energy, earning positive notes for her comedic timing in reviews of local productions.[2] These experiences, often blending humor and character-driven narratives, received acclaim for showcasing her ability to bring vivid, relatable personas to life on stage. Transitioning to television, Chong's breakthrough came as a finalist in the 1998 Fame Awards, a talent competition under TCS (predecessor to Mediacorp) that led to minor acting and hosting roles, building on her theatre background to explore bilingual content in English and Mandarin.[8] She signed a full-time contract with Mediacorp in 2005. During this period, she refined her early comedic style, characterized by sharp impersonations and exaggerated character archetypes drawn from everyday Singaporean life, such as accented foreigners and quirky locals, which became hallmarks of her work without relying on full credits listings. A notable milestone in her early recognition occurred in 2002 and 2003, when FHM readers voted her among the world's top 30 sexiest women, highlighting her rising appeal beyond acting.[9] This accolade, coupled with her sizzling FHM cover feature in 2002, underscored her growing popularity and set the stage for broader fame, while her theatre roots informed the expressive, physical comedy that defined her foundational contributions.[9]Mediacorp prominence
Michelle Chong joined Mediacorp in 2005, marking the beginning of her ascent in Singapore's entertainment industry as a versatile performer in both English and Mandarin programming. Her breakthrough came with the launch of the satirical news comedy series The Noose in 2007 on Channel 5, where she portrayed a range of exaggerated characters that captured the absurdities of local culture and current events. This role solidified her reputation as a comedic force, contributing to the show's International Emmy nomination in 2011 and its status as a staple of Mediacorp's English-language content.[2][8] In The Noose, Chong created and embodied iconic personas that became synonymous with Singaporean satire, including Barbarella, the flamboyant Sarong Party Girl obsessed with superficial trends; Lulu, a scheming mainland Chinese KTV hostess; Venus Seow, a pretentious socialite; and Leticia Bongnino, a naive Filipina domestic helper whose broken English and wide-eyed innocence highlighted social dynamics. These characters showcased Chong's talent for physical comedy, accents, and sharp social commentary, often drawing from everyday Singaporean life to elicit both laughter and reflection. Her performances helped elevate The Noose as a platform for innovative sketch comedy, pushing boundaries in Mediacorp's output by blending news parody with character-driven humor that resonated across demographics.[3][8] Beyond The Noose, Chong demonstrated her comedic versatility through hosting and acting in various Mediacorp variety shows, where her impersonation skills and quick wit shone in segments involving audience interaction and light-hearted sketches. Shows like Sayang Sayang and other variety formats allowed her to blend hosting duties with character work, further endearing her to viewers and establishing her as a bilingual entertainer capable of bridging English and Chinese audiences. These appearances highlighted her ability to adapt humor across formats, from improv to scripted bits, enriching Mediacorp's diverse programming slate.[8] Chong's prominence peaked with widespread recognition, including wins as one of the Top 10 Most Popular Female Artistes at the Star Awards in both 2005 and 2011, reflecting her broad appeal and impact on viewership metrics during her tenure. Her contributions to Mediacorp's comedy landscape were marked by behind-the-scenes innovations, such as developing multifaceted characters that required extensive script collaboration and wardrobe experimentation, though she faced challenges like the constraints of network scheduling and creative approvals that limited deeper explorations. These efforts not only boosted the channel's ratings for satirical content but also inspired a new generation of local comedians to infuse personal cultural observations into their work.[10][3][4] In 2012, Chong left Mediacorp after her contract expired, driven by a desire for greater creative autonomy and to address personal struggles with depression that had intensified amid the demands of full-time artistry. This departure ended her era of institutional prominence, allowing her to transition toward independent projects while her The Noose legacy continued to influence Singapore's comedy scene.[8][4]Independent filmmaking and digital content
Following her departure from Mediacorp in 2012, Michelle Chong transitioned to independent filmmaking, taking on multifaceted roles as writer, director, producer, and actress to explore themes of fame, identity, and relationships with greater creative autonomy. Her directorial debut, Already Famous (2011), is a comedy-drama centered on a Malaysian village girl, Ah Kiao, who gains viral fame through social media antics, satirizing the pursuit of celebrity in the digital age. Chong not only directed but also wrote the script and starred as the protagonist, drawing from her own experiences in entertainment to highlight the superficiality of online stardom. The film was selected as Singapore's official entry for the Best Foreign Language Film at the 85th Academy Awards in 2013, marking a significant milestone for Singaporean independent cinema despite not advancing to nominations.[11][12] Chong continued her independent trajectory with 3 Peas in a Pod (2013), a romantic drama she directed and produced, following three international students—a Taiwanese, Singaporean, and Korean—on a transformative road trip across Australia after graduation, delving into themes of friendship, cultural clashes, and budding romance. In this project, Chong emphasized narrative control by casting relatively new actors like Jae Liew in her debut role, allowing for authentic portrayals of multicultural dynamics without the constraints of network television. Her third feature, Lulu the Movie (2016), further showcased her hands-on approach as she wrote, directed, and starred as the titular Lulu, a quirky Chinese woman navigating life in Singapore through a mockumentary style inspired by her earlier comedic characters. The film explores immigrant aspirations and comedic mishaps, reflecting Chong's intent to blend humor with social commentary while maintaining full artistic oversight.[13][6][14][15] Parallel to her films, Chong expanded into digital content creation post-2011, leveraging platforms like YouTube and social media to produce character-driven sketches and series that extended her comedic personas beyond traditional screens. Her YouTube channel, The Michelle Chong Channel, features original short-form videos, including satirical ads and variety sketches that parody everyday Singaporean life, amassing views through relatable humor and quick production cycles suited to online audiences. This shift allowed her to experiment with interactive storytelling, such as reviving elements from her past roles in episodic online content, fostering direct engagement with fans via comments and shares. By 2023, her digital output included wellness-themed videos and behind-the-scenes glimpses into filmmaking, blending entertainment with personal branding on Instagram and TikTok.[16][3] Up to 2025, Chong's digital endeavors have evolved to include ongoing comedic sketches and collaborative variety content, such as 2024 career retrospective videos that highlight her independent journey and inspire aspiring creators. These efforts underscore her adaptation to streaming trends, with films like Already Famous and Lulu the Movie made available on Netflix, broadening access to her work. However, balancing these roles has presented challenges, including the financial risks of self-funding projects and the demands of multitasking in a competitive indie landscape, as Chong has noted in interviews about navigating creative freedom against production hurdles. Her achievements in this space demonstrate resilience, enabling her to sustain a diverse portfolio that prioritizes innovative, audience-centric narratives.[17][18][19][20]Business ventures
Production and management companies
In 2011, following her departure from Mediacorp, Michelle Chong founded Huat Films as an independent production company dedicated to creating feature films and other media content outside the mainstream television ecosystem.[21][22] The company was established with a lean operational model, emphasizing self-financing and multi-role involvement by Chong in writing, directing, producing, and starring, which allowed for agile production on modest budgets. Its inaugural project, Already Famous (2011), exemplified this approach by generating over S$1 million in box office revenue on a budget under S$1 million, demonstrating the viability of independent Singaporean comedy films in the local market.[21][23] Subsequent productions, such as Lulu the Movie (2016), further validated the business model by achieving over S$2 million in earnings, one of the highest for Chinese-language films in Singapore at the time, through targeted distribution and audience engagement strategies focused on commercial sustainability rather than large-scale studio backing.[24][3] Building on Huat Films' foundation, Chong launched Left Profile in 2012 as a boutique artist management agency to support talent development and representation in the entertainment industry.[8] The agency operates as a full-service entity, handling career management, booking for television, events, and endorsements, while also producing branded content, television commercials, and corporate videos to diversify revenue streams beyond film.[25] It manages a select roster of artists, including comedian and host Pornsak and actress Lee Teng, alongside Chong herself, prioritizing personalized support for bilingual performers in Singapore's competitive media landscape.[26][27] By 2025, both companies had evolved into integrated pillars of Chong's business portfolio, with Huat Films expanding into short-form digital and advertising productions while maintaining its core focus on narrative films.[21] Left Profile has grown through strategic partnerships with brands for custom content creation, enhancing its role in commercial media services without diluting its artist-centric model.[25] These ventures have significantly influenced Singapore's independent media scene by pioneering profitable, creator-led productions that bypassed traditional gatekeepers, fostering opportunities for local filmmakers and talents to achieve commercial success and thereby encouraging investment in non-mainstream content.[28][22]Other entrepreneurial activities
In 2015, Michelle Chong partnered with actress Cynthia Koh, former radio DJ Daniel Ong, and the owners of establishments like Tab, Rookery, and Suprette to launch Mischief American Grill & Bar, a 180-seater restaurant at Esplanade Mall in Singapore. The venue specialized in American street food with Asian influences, including items like hot dogs, quesadillas, tacos, and craft cocktails, and opened on February 16 of that year. Chong contributed to the concept development and menu creation through food tastings, viewing the project as an extension of her creative interests in hospitality.[29][30][19] The restaurant operated successfully for over two years before Chong and her partners sold it in July 2017, allowing her to refocus on core creative pursuits amid growing demands from her media career. Beyond hospitality, Chong has diversified through brand endorsements tied to her public persona, serving as the local ambassador for e-commerce platform Lazada starting in 2021 and travel app Traveloka from 2022, campaigns that highlight her humorous and relatable image to engage Singaporean consumers. She has also endorsed skincare brand Pond's Age Miracle in 2016 and wellness firm London Weight Management in subsequent years, using these partnerships to build a sustainable revenue stream independent of traditional entertainment roles.[31][32][33][19][3] Chong's digital monetization strategies, particularly via her YouTube channel launched in 2017, represent another key entrepreneurial avenue, amassing over 74,000 subscribers and millions of views by 2023 through sponsored content, original sketches, and lifestyle videos that leverage her comedic expertise.[22][3] These efforts, including occasional production collaborations, have enhanced her financial independence by positioning her as the primary earner for her family, often described as the "cash cow" supporting household needs. However, balancing these ventures with her entertainment commitments has posed challenges, as Chong has shared struggles with an overactive mind and difficulty unwinding, which she combats through constant productivity to manage bouts of depression and the pressures of maintaining a public image. As of 2023, her focus remains on digital growth and selective endorsements, with no major new hospitality launches reported, underscoring a shift toward scalable, brand-aligned opportunities that complement her creative output.[3][2][2][2][3]Awards and nominations
Entertainment awards
Michelle Chong has received several accolades recognizing her contributions to television and variety entertainment in Singapore, particularly for her comedic performances and hosting roles. In 2005 and 2011, she won the Star Awards Top 10 Most Popular Female Artiste award, reflecting her rising popularity during her early Mediacorp career and sustained appeal in variety programming.[8][3] For her role in the comedy series Sayang Sayang, Chong earned a nomination for Best Comedy Performance at the 2008 Asian Television Awards.[34] She also received the Elle Actress of the Year award in 2008, honoring her versatile acting in television sketches and series.[8] Chong garnered further recognition for her satirical portrayals in The Noose, including a nomination for Best Comedy Performance at the 2010 Asian Television Awards and a win for the same category in 2012, where she was praised for her nuanced comedic timing.[35][36] She has been awarded the Most Trusted Entertainment/Variety Presenter at the Trusted Brands Awards multiple times, including in 2020, 2021, 2022, 2023, and 2025, underscoring her enduring credibility as a host in variety shows amid evolving media landscapes.[37][38][39]Film and directing honors
Michelle Chong's contributions to Singaporean cinema as a director have earned her notable recognition at international film festivals and through prestigious award submissions. Her debut feature film, Already Famous (2011), which she wrote, directed, and starred in, achieved commercial success as one of Singapore's top ten highest-grossing Chinese-language films of the year. It was selected as Singapore's official entry for the Best Foreign Language Film category at the 85th Academy Awards in 2013, marking a significant milestone for local independent filmmaking, though it did not advance to the nominations.[28][40][41] In 2017, Chong received the Best Director award at the Canada International Film Festival for Lulu The Movie (2016), a comedy she produced, wrote, and directed that drew over 200,000 viewers and grossed S$2.1 million at the local box office. This honor highlighted her ability to blend humor with relatable storytelling in independent productions.[12][42][8] Chong's sophomore directorial effort, 3 Peas in a Pod (2013), a road-trip romance featuring international talent, premiered at local theaters but did not secure major festival nominations or wins, reflecting the challenges of sustaining momentum in Singapore's indie film scene. No further directing-specific honors have been reported for her subsequent works through 2025.[3]Filmography
Variety shows
Michelle Chong began her television career with hosting roles in several Mandarin-language variety shows on Mediacorp's Channel U in the early 2000s.- Happy Rules (2002): Co-host, featuring lifestyle and bargain-hunting segments.[43][44]
- Mars Vs Venus (2002): Co-host, exploring gender dynamics through comedic sketches and discussions.[45]
- Bon Voyage (2002–2003): Host, leading travel adventures to destinations like South Korea.[46]
- The Noose (2007–2011, Seasons 1–5): Performer, portraying characters such as Barbarella the Sarong Party Girl and Lulu.[47][48]
- The Noose (2014, Seasons 7–8): Guest performer, reprising select characters post her departure from Mediacorp.[48][46]
- Black Rose (2010): Performer as Xie Yuyu (undercover agent), in this Mediacorp Channel 8 comedy-satire variety show.[49]
- Michelle's Busy 米雪庄忙 (2018–present): Creator and star, a web comedy series depicting behind-the-scenes life at her production company.[50]
- Ah Lian Vlogs (2018–present): Performer, satirical vlogs in the persona of the Ah Lian character from The Noose.[16]
Films
Michelle Chong has appeared in and directed several Singaporean feature films, often taking on multifaceted roles as actress, director, and writer.| Year | Title | Role/Credit |
|---|---|---|
| 1999 | Eating Air | Actress (Posche)[51][52] |
| 2011 | Already Famous | Actress (Ah Kiao), director, writer[53][54] |
| 2013 | 3 Peas in a Pod | Actress (hotel staff), director[53][13] |
| 2015 | Our Sister Mambo | Actress (Mambo)[55] |
| 2016 | Lulu the Movie | Actress (Lulu/Sonia), director, writer[53][56] |
Television series
Michelle Chong began her television career with guest appearances in early Mediacorp dramas, transitioning to more prominent roles in the mid-2000s. Her scripted series work primarily featured in English and Mandarin-language productions, showcasing her versatility in comedic and dramatic characters. Below is a chronological overview of her key credits in television series up to 2025.| Year | Title | Role | Notes |
|---|---|---|---|
| 1998–1999 | Growing Up | Michelle | Guest role as Tammy's schoolmate; appeared in 2 episodes.[57] |
| 1999 | Phua Chu Kang Pte Ltd | Tiffany / Mistress | Guest role; appeared in 3 episodes.[58] |
| 2006–2007 | A Million Treasures | Li Shu Xian | Supporting role in this Mediacorp Channel 8 Chinese drama. |
| 2008 | Sayang Sayang | Beh Li Choo | Lead role in this English Peranakan drama on Mediacorp Channel 5.[59] |
| 2010 | Mrs P.I. | Dai Xiu Mei | Starring role in this Mediacorp Channel 8 Chinese detective comedy-drama; appeared in multiple episodes across the series. |
| 2016 | Yes Mdm. | Captain Lim | Recurring role in 7 episodes of this Mediacorp Channel 5 military comedy-drama, produced post her departure from Mediacorp.[60] |
