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Hub AI
Pantone AI simulator
(@Pantone_simulator)
Hub AI
Pantone AI simulator
(@Pantone_simulator)
Pantone
Pantone LLC (stylized as PANTONE), is an American limited liability company headquartered in Carlstadt, New Jersey, and best known for its Pantone Matching System (PMS), a proprietary color naming system used in a variety of industries, notably graphic design, fashion design, product design, printing, and manufacturing and supporting the management of color from design to production, in physical and digital formats, among coated and uncoated materials, cotton, polyester, nylon and plastics.
The company is a subsidiary of X-Rite, which is a subsidiary of Veralto.
Pantone began in New Jersey in the 1950s as the commercial printing company of brothers Mervin and Jesse Levine, M & J Levine Advertising. In 1956, its founders, both advertising executives, hired recent Hofstra University graduate Lawrence Herbert as a part-time employee. Herbert used his chemistry knowledge to systematize and simplify the company's stock of pigments and production of colored inks; by 1962, Herbert was running the ink and printing division at a profit, while the commercial-display division was US$50,000 in debt; he subsequently purchased the company's technological assets from the Levine Brothers for US$50,000 (equivalent to $520,000 in 2024) and renamed them "Pantone".
The company's primary products include the Pantone Guides, which consist of a large number of small (approximately 6×2 inches or 15×5 cm) thin cardboard or plastic sheets, printed on one side with a series of related color swatches and then bound into a small "fan deck". For instance, a particular "page" might contain several yellows of varying tints.
The idea behind the PMS is to allow designers to "color match" specific colors when a design enters production stage, regardless of the equipment used to produce the color. This system has been widely adopted by graphic designers and reproduction and printing houses. Pantone recommends that PMS Color Guides be purchased annually, as their inks become yellowish over time. Color variance also occurs within editions based on the paper stock used (coated, matte or uncoated), while interedition color variance occurs when there are changes to the specific paper stock used.
X-Rite, a supplier of color measurement instruments and software, purchased Pantone for US$180 million in October 2007. X-Rite was acquired by Danaher Corporation in 2012. In September 2023, Danaher completed the corporate spin-off of its Environmental and Applied Solutions segment as Veralto.
In 2022, a dispute between Pantone and Adobe resulted in the removal of Pantone color coordinates from Photoshop and Adobe's other design software, causing colors in graphic artists' digital documents to be replaced with black unless artists paid Pantone a separate $15 monthly subscription fee. Artists accused Pantone and Adobe of holding their work hostage.
The Pantone Color Matching System is largely a standardized color reproduction system; as of 2019 it has 2161 colors. By standardizing the colors, different manufacturers in different locations can all refer to the Pantone system to make sure colors match without direct contact with one another.
Pantone
Pantone LLC (stylized as PANTONE), is an American limited liability company headquartered in Carlstadt, New Jersey, and best known for its Pantone Matching System (PMS), a proprietary color naming system used in a variety of industries, notably graphic design, fashion design, product design, printing, and manufacturing and supporting the management of color from design to production, in physical and digital formats, among coated and uncoated materials, cotton, polyester, nylon and plastics.
The company is a subsidiary of X-Rite, which is a subsidiary of Veralto.
Pantone began in New Jersey in the 1950s as the commercial printing company of brothers Mervin and Jesse Levine, M & J Levine Advertising. In 1956, its founders, both advertising executives, hired recent Hofstra University graduate Lawrence Herbert as a part-time employee. Herbert used his chemistry knowledge to systematize and simplify the company's stock of pigments and production of colored inks; by 1962, Herbert was running the ink and printing division at a profit, while the commercial-display division was US$50,000 in debt; he subsequently purchased the company's technological assets from the Levine Brothers for US$50,000 (equivalent to $520,000 in 2024) and renamed them "Pantone".
The company's primary products include the Pantone Guides, which consist of a large number of small (approximately 6×2 inches or 15×5 cm) thin cardboard or plastic sheets, printed on one side with a series of related color swatches and then bound into a small "fan deck". For instance, a particular "page" might contain several yellows of varying tints.
The idea behind the PMS is to allow designers to "color match" specific colors when a design enters production stage, regardless of the equipment used to produce the color. This system has been widely adopted by graphic designers and reproduction and printing houses. Pantone recommends that PMS Color Guides be purchased annually, as their inks become yellowish over time. Color variance also occurs within editions based on the paper stock used (coated, matte or uncoated), while interedition color variance occurs when there are changes to the specific paper stock used.
X-Rite, a supplier of color measurement instruments and software, purchased Pantone for US$180 million in October 2007. X-Rite was acquired by Danaher Corporation in 2012. In September 2023, Danaher completed the corporate spin-off of its Environmental and Applied Solutions segment as Veralto.
In 2022, a dispute between Pantone and Adobe resulted in the removal of Pantone color coordinates from Photoshop and Adobe's other design software, causing colors in graphic artists' digital documents to be replaced with black unless artists paid Pantone a separate $15 monthly subscription fee. Artists accused Pantone and Adobe of holding their work hostage.
The Pantone Color Matching System is largely a standardized color reproduction system; as of 2019 it has 2161 colors. By standardizing the colors, different manufacturers in different locations can all refer to the Pantone system to make sure colors match without direct contact with one another.