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Piers Morgan Live
Piers Morgan Live (formerly known as Piers Morgan Tonight) is an American television talk show, hosted by Piers Morgan and broadcast on CNN. The show premiered on January 17, 2011, and filled in the former Larry King Live timeslot. It was announced as cancelled on February 23, 2014, after a continuous drop in ratings, and broadcast its last episode on March 28, 2014.
The theme music was written by Anthony James, composer and CEO of British company Music Candy, and his writing partner Yiorgos Bellapaisiotis, Music Candy's Director. Piers Morgan Live was broadcast primarily from CNN's studios at the Time Warner Center in New York City.
Throughout the show's run, Morgan interviewed many guests. His first guest was Oprah Winfrey. Soon after the show's debut, when the Egyptian revolution began, the show changed from a Larry King Live-like interview format to a breaking news-format program. Morgan had never anchored a live news show, but did have experience with breaking news as a newspaper journalist. Because of major news events, such as Arab Spring of 2010s and the Great East Japan earthquake, tsunami, and nuclear disaster, the ratio of taped to live interviews was the opposite of his expectations.
After a respectable start on the debut show, Piers Morgan Tonight had suffered from falling ratings. On his first show 2.1 million U.S. viewers tuned in, but by the second show the ratings dropped to 1.3 million. The January 28, 2011, edition garnered just 498,000 viewers.[citation needed] The show received its second largest audience on February 28, 2011, as 1.346 million people tuned in to see Morgan interview actor Charlie Sheen, whose recent abnormal behavior made headlines. However, by the autumn of 2011, the program's ratings were trending downward. In October 2011, Piers Morgan Tonight had an average total audience of 589,000 each night, down from Larry King Live's average of 657,000 in the same month a year before. In November 2011, the program had an average of just 154,000 viewers ages 25 to 54. In contrast, Larry King Live had an average of 161,000 in November 2010. Piers Morgan Tonight also had fewer total viewers that month than Larry King Live did a year before, 620,000 versus 635,000.
In June 2012, it was reported that Piers Morgan Tonight had the lowest ratings for a CNN primetime slot in 21 years. During the week of July 30, 2012, to August 5, 2012, the program averaged 314,000 viewers overall, with a mere 81,000 among adults 25–54—its lowest ratings to-date. Despite an uptick in the final quarter of 2012 amid the presidential election, and being CNN's most-viewed program in total viewership, total viewership of Piers Morgan Tonight declined by 19% year-over-year in 2012, and by 22% among adults 25–54.
Its viewership continued to decline; in June 2013, Piers Morgan Live experienced its second-lowest rated month of average viewership among adults 25–54 since January 2001. On February 20, 2014, the program recorded its smallest audience among adults 25–54 to-date, with only 50,000 (among around 270,000 total viewers).
On February 23, 2014, CNN announced that Piers Morgan Live would be cancelled, with its final episode scheduled to air some time in March of the same year. The series aired its final episode on March 28, 2014; most of the broadcast consisted of coverage of the disappearance of Malaysia Airlines Flight 370. Morgan closed the broadcast with an appeal for stronger gun control legislation in the United States, stating that "I’m so pro-American, I want more of you to stay alive."
CNN would abandon having a talk show in the 9 p.m. hour of its schedule, with new CNN head Jeff Zucker choosing to experiment with airing factual, reality-style documentary series in the timeslot instead.
Piers Morgan Live
Piers Morgan Live (formerly known as Piers Morgan Tonight) is an American television talk show, hosted by Piers Morgan and broadcast on CNN. The show premiered on January 17, 2011, and filled in the former Larry King Live timeslot. It was announced as cancelled on February 23, 2014, after a continuous drop in ratings, and broadcast its last episode on March 28, 2014.
The theme music was written by Anthony James, composer and CEO of British company Music Candy, and his writing partner Yiorgos Bellapaisiotis, Music Candy's Director. Piers Morgan Live was broadcast primarily from CNN's studios at the Time Warner Center in New York City.
Throughout the show's run, Morgan interviewed many guests. His first guest was Oprah Winfrey. Soon after the show's debut, when the Egyptian revolution began, the show changed from a Larry King Live-like interview format to a breaking news-format program. Morgan had never anchored a live news show, but did have experience with breaking news as a newspaper journalist. Because of major news events, such as Arab Spring of 2010s and the Great East Japan earthquake, tsunami, and nuclear disaster, the ratio of taped to live interviews was the opposite of his expectations.
After a respectable start on the debut show, Piers Morgan Tonight had suffered from falling ratings. On his first show 2.1 million U.S. viewers tuned in, but by the second show the ratings dropped to 1.3 million. The January 28, 2011, edition garnered just 498,000 viewers.[citation needed] The show received its second largest audience on February 28, 2011, as 1.346 million people tuned in to see Morgan interview actor Charlie Sheen, whose recent abnormal behavior made headlines. However, by the autumn of 2011, the program's ratings were trending downward. In October 2011, Piers Morgan Tonight had an average total audience of 589,000 each night, down from Larry King Live's average of 657,000 in the same month a year before. In November 2011, the program had an average of just 154,000 viewers ages 25 to 54. In contrast, Larry King Live had an average of 161,000 in November 2010. Piers Morgan Tonight also had fewer total viewers that month than Larry King Live did a year before, 620,000 versus 635,000.
In June 2012, it was reported that Piers Morgan Tonight had the lowest ratings for a CNN primetime slot in 21 years. During the week of July 30, 2012, to August 5, 2012, the program averaged 314,000 viewers overall, with a mere 81,000 among adults 25–54—its lowest ratings to-date. Despite an uptick in the final quarter of 2012 amid the presidential election, and being CNN's most-viewed program in total viewership, total viewership of Piers Morgan Tonight declined by 19% year-over-year in 2012, and by 22% among adults 25–54.
Its viewership continued to decline; in June 2013, Piers Morgan Live experienced its second-lowest rated month of average viewership among adults 25–54 since January 2001. On February 20, 2014, the program recorded its smallest audience among adults 25–54 to-date, with only 50,000 (among around 270,000 total viewers).
On February 23, 2014, CNN announced that Piers Morgan Live would be cancelled, with its final episode scheduled to air some time in March of the same year. The series aired its final episode on March 28, 2014; most of the broadcast consisted of coverage of the disappearance of Malaysia Airlines Flight 370. Morgan closed the broadcast with an appeal for stronger gun control legislation in the United States, stating that "I’m so pro-American, I want more of you to stay alive."
CNN would abandon having a talk show in the 9 p.m. hour of its schedule, with new CNN head Jeff Zucker choosing to experiment with airing factual, reality-style documentary series in the timeslot instead.