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Proton Saga
The Proton Saga is a series of subcompact cars and currently city cars produced by Malaysian automobile manufacturer Proton. Introduced in 1985, the Proton Saga became the first Malaysian car and a major milestone in the Malaysian automotive industry. The Saga is Proton's longest-running and best-selling nameplate, with over 2 million units sold worldwide over 39 years (1985 to 2024).
The first generation Saga was developed as the result of a joint venture between HICOM and Mitsubishi Motors. It is based on the second generation Mitsubishi Lancer Fiore, and was available in 4-door saloon and 5-door hatchback guises. The second generation Proton Saga was unveiled on 18 January 2008. It is based on a stretched Proton Savvy platform and was developed in-house by Proton. The third generation Proton Saga was launched on 28 September 2016. It is based on the outgoing Saga FLX platform, and is powered by the Iriz's 1.3-litre VVT engine.The fourth generation and upcoming 2026 Proton Saga is largely based on the third generation albeit a heavily redesigned exterior and interior with a new i-GT 1.5 N/A engine borrowed from the new Proton X50 and revised safety features like ADAS and also six airbags.
The name 'Saga' is an acronym for 'Safety, Achievement, Greatness, and Ability'. In Malay, 'Saga' refers to the hard red seed (abrus precatorius) of the Saga tree. The Proton Saga is also a well-known national symbol of Malaysia.
The Proton Saga saloon was launched on 9 July 1985. It is based on the second generation Mitsubishi Lancer Fiore platform, and powered by the 1.3-litre 4G13 Orion II engine. In January 1987, Proton introduced the 1.5-litre 4G15-powered Saga saloon.
The Proton Saga Magma was introduced in mid-1987, offering mild mechanical and cosmetic upgrades. A new hatchback variant called the Proton Saga Aeroback was launched in October 1987.
On 16 March 1989, Proton launched the Saga in the United Kingdom. The saloon models were renamed Proton 1.3 and Proton 1.5, while the hatchback versions featured additional 'Aeroback' badging. Proton advertised their models with the slogan "Japanese Technology, Malaysian Style". Proton later set the record for the 'Fastest selling make of new car ever to enter the United Kingdom', exceeding their 12-month sales target within 6 months. The Saga was aimed squarely at the value end of the market, and not only took sales away from the established Eastern European marques such as Lada and Skoda, but also attracted customers who traditionally bought Japanese, as brands such as Nissan and Toyota had moved up-market to compete with European offerings.
In August 1990, the Proton Saga Megavalve was launched in Malaysia. It was fitted with a more powerful 12-valve engine, and the exterior design was altered slightly with a new grille, trim and rims along with the inclusion of rear seat belts and a third brake light as standard. Proton launched the Saga Megavalve in the United Kingdom in January 1991, where it was renamed Proton 12-Valve.
On 15 August 1992, the Proton Saga Iswara (also known as the Proton Mpi or Proton Iswara in the United Kingdom) was launched. It was named after the great Helen butterfly (Papilio iswara) of Sarawak. It shared the platform found in the previous iteration, but received major exterior and interior changes. The Saga Iswara was available in four-door saloon and five-door hatchback guises and continued to be equipped with the 12-valve Mitsubishi Orion 1.3L and 1.5L engines. The saloon version of the Saga Iswara became Malaysia's preferred choice of taxi.
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Proton Saga
The Proton Saga is a series of subcompact cars and currently city cars produced by Malaysian automobile manufacturer Proton. Introduced in 1985, the Proton Saga became the first Malaysian car and a major milestone in the Malaysian automotive industry. The Saga is Proton's longest-running and best-selling nameplate, with over 2 million units sold worldwide over 39 years (1985 to 2024).
The first generation Saga was developed as the result of a joint venture between HICOM and Mitsubishi Motors. It is based on the second generation Mitsubishi Lancer Fiore, and was available in 4-door saloon and 5-door hatchback guises. The second generation Proton Saga was unveiled on 18 January 2008. It is based on a stretched Proton Savvy platform and was developed in-house by Proton. The third generation Proton Saga was launched on 28 September 2016. It is based on the outgoing Saga FLX platform, and is powered by the Iriz's 1.3-litre VVT engine.The fourth generation and upcoming 2026 Proton Saga is largely based on the third generation albeit a heavily redesigned exterior and interior with a new i-GT 1.5 N/A engine borrowed from the new Proton X50 and revised safety features like ADAS and also six airbags.
The name 'Saga' is an acronym for 'Safety, Achievement, Greatness, and Ability'. In Malay, 'Saga' refers to the hard red seed (abrus precatorius) of the Saga tree. The Proton Saga is also a well-known national symbol of Malaysia.
The Proton Saga saloon was launched on 9 July 1985. It is based on the second generation Mitsubishi Lancer Fiore platform, and powered by the 1.3-litre 4G13 Orion II engine. In January 1987, Proton introduced the 1.5-litre 4G15-powered Saga saloon.
The Proton Saga Magma was introduced in mid-1987, offering mild mechanical and cosmetic upgrades. A new hatchback variant called the Proton Saga Aeroback was launched in October 1987.
On 16 March 1989, Proton launched the Saga in the United Kingdom. The saloon models were renamed Proton 1.3 and Proton 1.5, while the hatchback versions featured additional 'Aeroback' badging. Proton advertised their models with the slogan "Japanese Technology, Malaysian Style". Proton later set the record for the 'Fastest selling make of new car ever to enter the United Kingdom', exceeding their 12-month sales target within 6 months. The Saga was aimed squarely at the value end of the market, and not only took sales away from the established Eastern European marques such as Lada and Skoda, but also attracted customers who traditionally bought Japanese, as brands such as Nissan and Toyota had moved up-market to compete with European offerings.
In August 1990, the Proton Saga Megavalve was launched in Malaysia. It was fitted with a more powerful 12-valve engine, and the exterior design was altered slightly with a new grille, trim and rims along with the inclusion of rear seat belts and a third brake light as standard. Proton launched the Saga Megavalve in the United Kingdom in January 1991, where it was renamed Proton 12-Valve.
On 15 August 1992, the Proton Saga Iswara (also known as the Proton Mpi or Proton Iswara in the United Kingdom) was launched. It was named after the great Helen butterfly (Papilio iswara) of Sarawak. It shared the platform found in the previous iteration, but received major exterior and interior changes. The Saga Iswara was available in four-door saloon and five-door hatchback guises and continued to be equipped with the 12-valve Mitsubishi Orion 1.3L and 1.5L engines. The saloon version of the Saga Iswara became Malaysia's preferred choice of taxi.
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