Thai hip-hop
Thai hip-hop
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Thai hip-hop

Thai hip hop is hip hop music made in Thailand. Thai hip hop is distinguished from American hip hop by not only sound and language, but also by the culture from which the music is made.

The origin of Thai hip hop can be traced back to Thailand in the mid-1980s. "Moo Kang Thong" (หมูแข้งทอง, Moo's Golden Kick) by Mr. Tang Mo (มิสเตอร์แตงโม, real name Pratchaya Srithanyarat) in 1985 is credited as the first song to feature hip hop music in the Thai language. However, there were earlier pop records that experimented with rap, such as Thaneth Warakulnukroh's "Buea Kon Bon" (เบื่อคนบ่น), and Rewat Buddhinan's "Mun Plak Dee Na" (มันแปลกดีนะ).

The Thai hip hop scene began in the early 1990s, with artists like Jetrin Wattanasin and Touch Na Takuatung. While they were more representative of Thai pop, the earliest Thai hip hop group, TKO (Technical Knock Out), was signed to KITA Records. Their first album, Original Thai Rap, released in 1993 and produced by Kamol Sukosol Clapp (later one of the founders of Bakery Music), was commercially unsuccessful but helped introduce Thai hip hop, heavily influenced by US hip hop.

Joey Boy's first album for Bakery Music in the same name, had hip hop influences from R&B and reggae and became a hit on Thai radio stations during the mid-1990s. For this distinction, Joey Boy became known as the Godfather of Thai hip hop.

One underground hip hop artist, Dajim, became very famous among underground music listeners in the early 2000s. He was signed to GMM Grammy's Genie Records division and released his first hit album, Rap Thai.

During the 2000s, rap groups such as Southside, Sing Neua Seua Tai, Buddha Bless, and Thaitanium became primarily popular among hip hop fans.

One prominent Thai rapper and singer is Illslick, who competed in the S.E.A. Audio Battle in 2006 and initially created mixtape records. Illslick's popularity began to grow after the successful underground single "Jai Rai" (ใจร้าย) featuring Southside, which had a more slow jam and R&B influence. He later became widely known in Thai hip hop and has been cited as an influence on several Thai hip hop artists. Although Illslick's songs in later years leaned more towards a pop and R&B style, he was also synonymous with diss tracks and violent lyrics, drawing comparisons to Tupac Shakur.

Since crossing over into the mainstream in the 2010s, Thai hip hop has become one of the most popular in the internet and streaming era, with artists such as D Gerrard, Youngohm, Younggu, PMC, and RachYO.

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