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Toei Company
Toei Company, Ltd. (東映株式会社, Tōei Kabushiki-gaisha; an acronym for Tōkyō Eiga Haikyū (東京映画配給) lit. 'Tokyo Film Distribution'; /ˈtoʊ.eɪ/), simply known as Toei Company or Toei, is a Japanese entertainment company. Headquartered in Kyōbashi, Chūō, Tokyo, it is involved in film and television production, distribution, video game development, publishing, and ownership of 34 movie theaters. Toei also owns and operates studios in Tokyo and Kyoto and holds shares in several television companies. The company is renowned for its production of anime and live-action dramas known as tokusatsu, which incorporate special visual effects. It is also known for producing period dramas. Toei is the majority shareholder of Toei Animation and is recognized for its franchises such as Kamen Rider, Super Sentai and Power Rangers.
Toei is one of the four members of the Motion Picture Producers Association of Japan (MPPAJ 日本映画製作者連盟), and is therefore one of Japan's Big Four film studios, alongside Kadokawa, Shochiku and Toho.
Toei is a pioneer in the use of "Henshin"/"character transformation" in Live Action Television (TV) Film Video Game and Other's, Etc. Superhero martial-arts Mecha drama Franchises, a technique developed for the Kamen Rider, Metal Hero and Super Sentai series; the genre currently continues with Kamen Rider and Super Sentai.
Toei's predecessor, the Toyoko Eiga Company, Ltd. (東横映画, Tō-Yoko Eiga; "Toyoko Films"), was incorporated in 1938. It was founded by Keita Goto, CEO of Tokyo-Yokohama Electric Railway, the direct predecessor to the Tokyu Corporation. It had erected its facilities immediately east of the Tōkyū Tōyoko Line; they managed the prewar Tōkyū Shibuya Yokohama studio system. From 1945 through the Toei merger, Tokyo-Yokohama Films leased from the Daiei Motion Picture Company a second studio in Kyoto.
On October 1, 1950, the Tokyo Film Distribution Company was incorporated as a subsidiary of Toyoko Eiga; in 1951 the company purchased Ōizumi Films. The current iteration of Toei was established on April 1, 1951 with Hiroshi Okawa as the first president. Through the merger, they gained the combined talents and experience of actors Chiezō Kataoka, Utaemon Ichikawa, Ryunosuke Tsukigata, Ryūtarō Ōtomo, Kinnosuke Nakamura, Chiyonosuke Azuma, Shirunosuke Toshin, Hashizo Okawa, and Satomi Oka.
In 1955, Toei purchases the Kyoto studio from Daiei. In 1956, Toei establishes an animation division, Toei Animation Company, Limited at the former Tokyo-Ōizumi animation studio, purchasing the assets of Japan Animated Films (日本動画映画, Nihon Dōga Eiga; often shortened to 日動映画 (Nichidō Eiga)).
Toei also bid on a license to start an education-focused TV station in 1956, which resulted in their part-ownership of Nippon Educational Television Co., now known as TV Asahi.
Shigeru Okada becomes the president & chief executive officer of Toei in 1971 and oversaw the adoptions of Toei's new business venture distributing foreign films in Japan in 1972.
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Toei Company
Toei Company, Ltd. (東映株式会社, Tōei Kabushiki-gaisha; an acronym for Tōkyō Eiga Haikyū (東京映画配給) lit. 'Tokyo Film Distribution'; /ˈtoʊ.eɪ/), simply known as Toei Company or Toei, is a Japanese entertainment company. Headquartered in Kyōbashi, Chūō, Tokyo, it is involved in film and television production, distribution, video game development, publishing, and ownership of 34 movie theaters. Toei also owns and operates studios in Tokyo and Kyoto and holds shares in several television companies. The company is renowned for its production of anime and live-action dramas known as tokusatsu, which incorporate special visual effects. It is also known for producing period dramas. Toei is the majority shareholder of Toei Animation and is recognized for its franchises such as Kamen Rider, Super Sentai and Power Rangers.
Toei is one of the four members of the Motion Picture Producers Association of Japan (MPPAJ 日本映画製作者連盟), and is therefore one of Japan's Big Four film studios, alongside Kadokawa, Shochiku and Toho.
Toei is a pioneer in the use of "Henshin"/"character transformation" in Live Action Television (TV) Film Video Game and Other's, Etc. Superhero martial-arts Mecha drama Franchises, a technique developed for the Kamen Rider, Metal Hero and Super Sentai series; the genre currently continues with Kamen Rider and Super Sentai.
Toei's predecessor, the Toyoko Eiga Company, Ltd. (東横映画, Tō-Yoko Eiga; "Toyoko Films"), was incorporated in 1938. It was founded by Keita Goto, CEO of Tokyo-Yokohama Electric Railway, the direct predecessor to the Tokyu Corporation. It had erected its facilities immediately east of the Tōkyū Tōyoko Line; they managed the prewar Tōkyū Shibuya Yokohama studio system. From 1945 through the Toei merger, Tokyo-Yokohama Films leased from the Daiei Motion Picture Company a second studio in Kyoto.
On October 1, 1950, the Tokyo Film Distribution Company was incorporated as a subsidiary of Toyoko Eiga; in 1951 the company purchased Ōizumi Films. The current iteration of Toei was established on April 1, 1951 with Hiroshi Okawa as the first president. Through the merger, they gained the combined talents and experience of actors Chiezō Kataoka, Utaemon Ichikawa, Ryunosuke Tsukigata, Ryūtarō Ōtomo, Kinnosuke Nakamura, Chiyonosuke Azuma, Shirunosuke Toshin, Hashizo Okawa, and Satomi Oka.
In 1955, Toei purchases the Kyoto studio from Daiei. In 1956, Toei establishes an animation division, Toei Animation Company, Limited at the former Tokyo-Ōizumi animation studio, purchasing the assets of Japan Animated Films (日本動画映画, Nihon Dōga Eiga; often shortened to 日動映画 (Nichidō Eiga)).
Toei also bid on a license to start an education-focused TV station in 1956, which resulted in their part-ownership of Nippon Educational Television Co., now known as TV Asahi.
Shigeru Okada becomes the president & chief executive officer of Toei in 1971 and oversaw the adoptions of Toei's new business venture distributing foreign films in Japan in 1972.
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