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Citroën DS
The Citroën DS (French pronunciation: [si.tʁɔ.ɛn de.ɛs]) is a front mid-engined, front-wheel drive executive car manufactured and marketed by Citroën from 1955 to 1975, in fastback/sedan, wagon/estate, and convertible body configurations, across a single generation comprising three series.
Marketed with a less expensive variant, the Citroën ID, the DS was known for its aerodynamic, futuristic body design; unorthodox, quirky, and innovative technology. It set new standards in ride quality, handling, and braking, thanks to both being the first mass production car equipped with hydropneumatic suspension, as well as disc brakes. The 1967 Series 3 also introduced directional headlights to automotive mass-production.
Italian sculptor and industrial designer Flaminio Bertoni and the French aeronautical engineer André Lefèbvre styled and engineered the DS, and Paul Magès developed the hydropneumatic self-levelling suspension. Robert Opron designed the 1967 Series 3 facelift. Citroën built 1,455,746 examples in six countries, of which 1,330,755 were manufactured at Citroën's main Paris Quai de Javel (now Quai André-Citroën) production plant.
In combination with Citroën's proven front-wheel drive, the DS was used competitively in rally racing during almost its entire 20‑year production run, and achieved multiple major victories, as early as 1959, and as late as 1974. It placed third in the 1999 Car of the Century poll recognizing the world's most influential auto designs and was named the most beautiful car of all time by Classic & Sports Car magazine.
The name DS and ID are puns in the French language. "DS" is pronounced exactly like déesse, lit. 'goddess', whereas "ID" is pronounced as idée ('idea').
After 18 years of secret development as the successor to the Traction Avant, the DS 19 was introduced on 6 October 1955, at the Paris Motor Show. In the first 15 minutes of the show, 743 orders were taken, and orders for the first day totalled 12,000. During the 10 days of the show, the DS took in 80,000 deposits; a record that stood for over 60 years, until it was eclipsed by the Tesla Model 3 which received 180,000 first day deposits in March 2016. The original list price for a 1959 ID19 was US$2,833 ($30,558 in 2024 dollars).
Contemporary journalists said the DS pushed the envelope in the ride vs. handling compromise possible in a motor vehicle.
To a France still deep in reconstruction after the devastation of World War II, and also building its identity in the post-colonial world, the DS symbolized French ingenuity. The DS was distributed to many territories throughout the world.
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Citroën DS
The Citroën DS (French pronunciation: [si.tʁɔ.ɛn de.ɛs]) is a front mid-engined, front-wheel drive executive car manufactured and marketed by Citroën from 1955 to 1975, in fastback/sedan, wagon/estate, and convertible body configurations, across a single generation comprising three series.
Marketed with a less expensive variant, the Citroën ID, the DS was known for its aerodynamic, futuristic body design; unorthodox, quirky, and innovative technology. It set new standards in ride quality, handling, and braking, thanks to both being the first mass production car equipped with hydropneumatic suspension, as well as disc brakes. The 1967 Series 3 also introduced directional headlights to automotive mass-production.
Italian sculptor and industrial designer Flaminio Bertoni and the French aeronautical engineer André Lefèbvre styled and engineered the DS, and Paul Magès developed the hydropneumatic self-levelling suspension. Robert Opron designed the 1967 Series 3 facelift. Citroën built 1,455,746 examples in six countries, of which 1,330,755 were manufactured at Citroën's main Paris Quai de Javel (now Quai André-Citroën) production plant.
In combination with Citroën's proven front-wheel drive, the DS was used competitively in rally racing during almost its entire 20‑year production run, and achieved multiple major victories, as early as 1959, and as late as 1974. It placed third in the 1999 Car of the Century poll recognizing the world's most influential auto designs and was named the most beautiful car of all time by Classic & Sports Car magazine.
The name DS and ID are puns in the French language. "DS" is pronounced exactly like déesse, lit. 'goddess', whereas "ID" is pronounced as idée ('idea').
After 18 years of secret development as the successor to the Traction Avant, the DS 19 was introduced on 6 October 1955, at the Paris Motor Show. In the first 15 minutes of the show, 743 orders were taken, and orders for the first day totalled 12,000. During the 10 days of the show, the DS took in 80,000 deposits; a record that stood for over 60 years, until it was eclipsed by the Tesla Model 3 which received 180,000 first day deposits in March 2016. The original list price for a 1959 ID19 was US$2,833 ($30,558 in 2024 dollars).
Contemporary journalists said the DS pushed the envelope in the ride vs. handling compromise possible in a motor vehicle.
To a France still deep in reconstruction after the devastation of World War II, and also building its identity in the post-colonial world, the DS symbolized French ingenuity. The DS was distributed to many territories throughout the world.