Coco Martin
Coco Martin
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Coco Martin

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Coco Martin

Rodel Pacheco Nacianceno (born November 1, 1981), known professionally as Coco Martin, is a Filipino actor and filmmaker. Known for his performances in action and romantic drama, he is one of the most awarded Filipino actors of the 21st century. His accolades include an ASEAN International Film Festival and Award, two FAMAS Awards, two Gawad Urian Awards, ten PMPC Star Awards for Television and eight Box Office Entertainment Awards. Martin's films have grossed ₱2.3 billion worldwide, making him one of the highest-grossing box office stars of all time. Tatler Asia named him one of the most influential Filipino personalities in Asia.

Martin began acting in the early 2000s and initially played minor and guest roles in several films. He made his breakthrough with leading roles in widely acclaimed indie films Daybreak (2008), Serbis (2008), Kinatay (2009) and Jay (2008). For his portrayal of Edward Navarro for the latter, he won three Best Supporting Actor awards at the Gawad Urian, Golden Screen and Gawad Genio Awards, respectively. Breaking into the mainstream, he gained further recognition for his roles in television shows such as Tayong Dalawa (2009), Kung Tayo'y Magkakalayo (2010), Minsan Lang Kita Iibigin (2011), Walang Hanggan (2012), Juan dela Cruz (TV series) (2013), and Ikaw Lamang (2014), before reaching superstardom status by starring in FPJ's Ang Probinsyano (2015) – the second longest-running drama series on Philippine television – and FPJ's Batang Quiapo (2023).

Often described as the "Ultimate Superstar", he was named Actor of the Decade (2000–2009) at the 34th Gawad Urian Awards. He was also recognized as one of the most influential celebrities of the decade (2010–2019) at the 10th EdukCircle Awards. Among his most successful films at the box-office include The Super Parental Guardians (2016), Beauty and the Bestie (2015), Jack Em Popoy: The Puliscredibles (2018), Ang Panday (2017), Feng Shui 2 (2014), You're My Boss (2015) and Maybe This Time (2014). In 2017, Martin established his own production company CCM Film Productions. His other notable films include Noy (2010) which was selected as the Philippine entry at the 83rd Academy Awards, Sa 'Yo Lamang (2010), Sta. Niña (2012) and Padre de Familia (2016) with Nora Aunor.

Rodel Pacheco Nacianceno, later known professionally as Coco Martin, was born on November 1, 1981. in Santa Cruz, Manila, to Maria Teresa (née Pacheco) and Ramon Nacianceno. Martin was young when his parents separated causing his grandmother, Matilde, to care for him. He was raised in Novaliches, Quezon City, and later said he spent most of his time on the streets to make ends meet. During these years, he often went to the Quiapo Church in Manila with his grandmother to seek guidance from the Black Nazarene.

Despite poor living conditions, Martin attended elementary and high school at Capitol Institute in Novaliches. Martin earned a degree in hotel and restaurant management from the National College of Business and Arts in Fairview, Quezon City. To sustain his studies, Martin worked as a waiter at Max's Restaurant Fairview branch in 2001, and he also worked as a flier distributor, barista, merchandiser, and driver.

After finishing college, Martin flew to Alberta, Canada, where he worked as a janitor at a bingo parlor. A widowed Filipino-Canadian woman promised to help him secure legal employment if he worked as her housekeeper, but the arrangement was unsuccessful. Martin eventually went back to janitorial work, and after nine months, returned to the Philippines.

Martin started his career in one of the ABS-CBN's talent agencies, Star Magic, as part of the Star Circle Batch 9 in 2001 alongside Angel Locsin, Rafael Rosell, Janus Del Prado, Heart Evangelista, Princess Schuck, and Alwyn Uytingco. He made his acting debut under his real name, Rodel Nacianceno, with a cameo appearance in the 2001 film Luv Text starring Judy Ann Santos. Later that year, he got a minor role in the 2001 film Lakas at Pag-ibig under the name Rodel Salvador. After minor roles in films, Martin began appearing in TV advertisements and print ads. He got his big break in 2004, when the TV personality German Moreno included him as a star on his reality show Walang Tulugan with the Master Showman. He was later scouted for a role in an independent film.

At the behest of the manager Ed Instrella, Nacianceno adopted the stage name Coco Martin, combining the names of singers Coco Lee and Ricky Martin. Martin's breakthrough came with the lead role in the 2005 indie film, Masahista (The Masseur), directed by Brillante Mendoza in his directorial debut under Gee Films Productions International and Centerstage Productions. The film, which explored the life of a young man providing massages to gay men, received critical acclaim. It won Best Movie and earned Martin his first Best Actor Award at the 2006 Young Critics Circle. Additionally, 'Masahista' was honored with the prestigious Golden Leopard Award at the 58th Locarno International Film Festival in Switzerland.

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