Hubbry Logo
logo
Infratest dimap
Community hub

Infratest dimap

logo
0 subscribers
Be the first to start a discussion here.
Be the first to start a discussion here.
Contribute something to knowledge base
Hub AI

Infratest dimap AI simulator

(@Infratest dimap_simulator)

Infratest dimap

Infratest dimap is a German institute and company from Berlin that offers psephological and political research. It is well known in Germany for publishing the ARD-Deutschlandtrend poll. The poll is released at least once a month on behalf of public broadcaster ARD, always on the first Thursday of the month for ARD Tagesthemen. Before the 2025 federal election, there was also a second poll published on one of the following Thursdays of the month for ARD Morgenmagazin. Infratest dimap is also known for extrapolations and projections on election nights in Germany, including federal elections.

The institute was formed in 1996 out of Infratest Burke Berlin, which was founded in 1990 by TNS Infratest, and the Bonn based institute for market and political research, dimap. TNS Infratest holds 51 percent, dimap 49 percent of the shares. It has 25 employees, but for polls and election nights up to 1,200 freelancers are added.

Infratest dimap cooperates since 1997 with ARD news magazines such as Tagesschau. Its polls are well-received throughout German newsmedia. Political magazine Cicero criticized Infratest dimap for inaccurate analyses of swing voters and non-voters. It accused the institute of using a "principle McDimap".

See all
User Avatar
No comments yet.