The Creation of Coca-Cola
1886
In 1886, with prohibition legislation being introduced in Atlanta, Pemberton was forced to create a non-alcoholic version of his French Wine Coca. With the assistance of Willis Venable, he developed a syrup that, when mixed with carbonated water, became known as Coca-Cola. The beverage was initially marketed as a medicinal tonic, sold at Jacob's Pharmacy for five cents a glass.