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KeMonito
View on WikipediaJesús Juárez Rosales (born July 3, 1967), better known by his ring name KeMonito, is a Mexican mascota enmascarado (or masked professional wrestling mascot). He is best known for his work with Consejo Mundial de Lucha Libre (CMLL), where he portrayed a técnico ("Good guy") wrestling character. As KeMonito, he accompanied and helped various técnicos in CMLL, a role he used to fill for Tinieblas under the name "Alushe". As KeMonito, he wore a full bodysuit that resembles that of a monkey with blue fur and yellow skin; as Alushe, he wore a furry full bodysuit resembling an Ewok.
Key Information
Personal life
[edit]KeMonito was born Jesús Juárez Rosales on July 3, 1967, in Guadalajara, Jalisco, Mexico. Despite having never being unmasked, his birth name became public record, because of a legal issue between him and Consejo Mundial de Lucha Libre (CMLL). Due to his dwarfism, KeMonito only grew to 0.80 m (2 ft 7+1⁄2 in) tall and weight 45 kg (99 lb). His son, known as Microman, was born on September 30, 1998, and followed in his father's footsteps.[3]
Professional wrestling career
[edit]The man who would later perform as both Alushe and KeMonito was trained by Diablo Velazco, presumably for a career as a Midget professional wrestler (later referred to as a Mini-Estrella in lucha libre), but due to his diminutive stature, 0.80 m (2 ft 7+1⁄2 in), he never worked as a full-time wrestler.
Alushe (1988–2005)
[edit]In 1988, Tinieblas introduced a new sidekick/partner/mascota in the form of Alushe, wearing a furry full body suit including a mask that made him resemble an Ewok from Return of the Jedi. His name, image and playful character was inspired by the legend of the Alux, a Maya mythical sprite.[4][5][6] The diminutive sidekick was added to appeal to the children in the audience and given an intricate storyline background to help sell the "mythical" nature of the Alushe creature. According to his fictional back story he is a Mayan elf born in the year 1767 in the city of Anahuac in Xibalba, the Mayan version of hell and made his debut in 1988 at the age of 221 years.[4] Over the years, Alushe would accompany Tinieblas to the ring and in a comedic fashion play the foil to various rudo (wrestlers who portray the "bad guy" characters) opponents of Tinieblas, often in a comedic fashion.[4][5][6] He never worked as an actual wrestler, not even when Consejo Mundial de Lucha Libre (CMLL) created the Mini-Estrellas division, choosing to remain a mascota, who would get involved in his "Masters" matches. As Alushe, he has outwitted and at times even pinned much larger opponents, feats that within the fictional world of professional wrestling were accepted even though they clearly broke the suspension of disbelief principles professional wrestling operates under. While he did not compete regularly as a wrestler, he did get involved in a Luchas de Apuestas (or "Bet match"), where all competitors would wager either their mask or their hair on the outcome of the match. On April 7, 2004, Alushe defeated a Mini-Estrella known as Pequeño Sadam (Little Sadam) and forced him to unmask.[4] At one point Pierroth Jr.'s group Los Boricuas kidnapped Alushe and in a comedic segment, threatened to boil him in a giant pot and eat him if Tinieblas and Tinieblas Jr. did not agree to their terms. Instead of boiling him, realizing he would probably not smell or taste good, Pierroth offered Alushe women, candy, and money to join his team as long as he swore allegiance to Puerto Rico. He took the offer and for a short while joined Los Boricuas, wearing Puerto Rican inspired clothes as he helped the rudo team cheat. The storyline did not last long as Alushe was back by Tinieblas' side with no explanation a short while later.[7] In 2005, Tinieblas and Alushe had a falling out and Tinieblas gave the costume and name to someone else.[6] The replacement did not prove as successful as the original Alushe, nor have the same longevity as Tinieblas started a search for a new Alushe in 2010.[8]
KeMonito (2005–2023)
[edit]
The mascota who had been known as Alushe up until 2005 was given a new ring name and costume by CMLL when Tinieblas took the original name and costume away from him, coming up with the name "Qué Monito" (Spanish for "That Little Monkey" and slang for "How Cute"), later it would morph into, "K-Monito" and then finally "Ke Monito" or "KeMonito". He was given a new costume, a bodysuit resembling a fuzzy blue chimpanzee or gorilla.[4][6] As KeMonito, he accompanied a number of CMLL's mid and top level técnicos to the ring to help counter act any cheating their opponents may resort to. In this role, he was known for his association with Shocker, Místico and Atlantis.[9] Over the years, he became a constant thorn in the side of the group Los Guerreros del Infierno, especially their leader Último Guerrero, who took great pleasure in throwing the diminutive KeMonito around the ring, even at times kicking him off the ring apron to the floor.[10] Los Guerreros del Infierno even introduced their own "Evil KeMonito" called Ultimonito who would fight KeMonito. In 2010, popular Lucha Libre AAA World Wide (AAA) mascota Cuije joined CMLL as part of Los Invasores and started a feud with KeMonito.[11] Cuije would later change his name to Mije due to a name dispute with AAA. In 2011, CMLL introduced another mascota as La Peste Negra ("The Black Plague") added the mascota Zacarías, a little person in a parrot costume. Over time, the three CMLL mascotas have developed a long running rivalry between each other and brawls between any of the mascotas usually draws a loud reaction from the crowd.[12][13][14]
Towards the end of the 2010s, KeMonito considered retirement, owing to health issues. However, he has claimed that he was persuaded by higher-ups in the promotion to continue performing as the mascota. During the COVID-19 pandemic, KeMonito had become the focus of viral memes; his image was used by Grupo Bimbo, and he alleges that CMLL pocketed the money that he was owed from the advertising campaign.[15][1] Additionally, CMLL did not use him in their empty arena shows and KeMonito claims that the promotion reduced his pay when he returned.[2] By 2023, KeMonito publicly spoke of retiring, with the intention of doing so at the CMLL 90th Anniversary Show.[16] Privately, CMLL were not against this, but had preferred him to have retired quietly, as they wanted the KeMonito character to be timeless.[1] CMLL would later introduce a new mascota character named "KeMalito", who was meant to be a new rival for KeMonito.[17] Around this time, KeMonito had not appeared on a show in months, and he knew that it was likely that he would be replaced by another Mini-Estrella. In September 2023, KeMonito, while also revealing his birth name, filed a lawsuit to CMLL over non-payment, labor abuse, and even discrimination due to his condition.[18] The promotion claimed they have the rights of the KeMonito character.[2] Soon afterwards, KeMonito held a press conference and announced that he had left the promotion.[19] A year later, CMLL began a storyline between KeMonito and KeMalito.[20] This KeMonito is a Mini-Estrella formerly known as Chaneque, but the promotion still refers to him as the original, despite the successor being taller, more agile and wearing a different costume compared to KeMonito.[21]
QueMoniito (2023–present)
[edit]In 2023, Juárez adopted the ring name "QueMoniito", an altered spelling of the original name of KeMonito, and began working on the Mexican independent circuit. He primarily does autograph signings and sells merchandise based on his image.[22]
In popular culture
[edit]The Alushe character often appeared on a television show called The Adventures of Capulina, often defending Capulina against various enemies.[23][24] Alushe and Tinieblas also appeared on the television show Burbujas ("Bubbles") where they defeated Ecoloco, the show's antihero character.[24]
KeMonito was the subject of a short documentary film entitled KeMonito: La última caída ("KeMonito: The Final Fall"), released in 2023.[25]
Meme
[edit]KeMonito became part of an internet meme in the second part of the 2010s, growing in popularity right into 2020, where people would edit KeMonito into various pictures, especially scenes from films such as Once Upon a Time in Hollywood,[26] Forrest Gump or Back to the Future.[27] Another subject of the KeMonito Memes is to insert him into sports scenes, such as diving to onto an association football player,[28] or where the blue furry KeMonito replaces the trophy during a victory celebration.[29] Some memes incorporate a video of KeMonito being kicked out of the wrestling ring by Último Guerrero, sending him flying to the floor, often with the comment that KeMonito represented the meme poster and Guerrero representing life, kicking them hard.[28] The memes even celebrated KeMonito's birthday on March 4, even though his actual birthdate is July 3.[27]
Luchas de Apuestas record
[edit]| Winner (wager) | Loser (wager) | Location | Event | Date | Notes |
|---|---|---|---|---|---|
| Alushe (mask) | Pequeño Sadam (mask) | Nuevo Laredo, Tamaulipas | Live event | April 7, 2003 | [4] |
References
[edit]- ^ a b c d Marco (September 23, 2023). "EL ORIGINAL KE MONITO DENUNCIA AL CMLL POR DESPOJO DE SU PERSONAJE Y FRAUDE MILLONARIO" [THE ORIGINAL KE MONITO DENOUNCES CMLL FOR DISPOSSESSION OF HIS CHARACTER AND MILLIONAIRE FRAUD]. grmediostv.com (in Spanish). Retrieved December 2, 2024.
- ^ a b c Lafferriere, Nicolas (26 September 2023). "Consejo Mundial de Lucha Libre responde a la demanda de KeMonito" [Consejo Mundial de Lucha Libre responds to KeMonito's lawsuit]. solowrestling.mundodeportivo.com (in Spanish). Retrieved 2 December 2024.
- ^ "Microman, la pequeña gran estrella de la Lucha Libre, reportaje sobre este personaje que mide un metro y pesa 26 kilos" [Microman, the great little star of Lucha Libre, report on this character who is one meter tall and weighs 26 kilos.]. CBS News (in Spanish). February 12, 2018. Retrieved December 12, 2019.
- ^ a b c d e f Madigan, Dan (2007). "Los Enmascarados (the masked men): Tinieblas". Mondo Lucha Libre: the bizarre & honorable world of wild Mexican wrestling. HarperCollins Publisher. pp. 119–120. ISBN 978-0-06-085583-3.
- ^ a b Various (2005). "El Gigante Sabio / the Wise Giant". Lucha Libre: Masked Superstars of Mexican Wrestling. Distributed Art Publishers, Inc. pp. 125–131. ISBN 968-6842-48-9.
- ^ a b c d L.L. Staff (2008). "Lucha Libre: Conoce la historia de las leyendas de cuadrilátero". Tinieblas (1939) (in Spanish). Mexico. p. 61. Grandes Figuras de la Lucha Libre.
- ^ "SLAM! Wrestling International -- 2000: The Year-In-Review Mexico". Slam Wrestling!. Canoe.ca. Archived from the original on February 24, 2016. Retrieved July 31, 2015.
- ^ Maquina, Alva (March 11, 2010). "Tinieblas busca al nuevo Alushe". Súper Luchas (in Spanish).
- ^ Valdés, Apolo (July 8, 2020). "Kemonito ya tiene en mente su retiro" [Kemonito already has his retirement in mind]. Súper Luchas (in Spanish). Retrieved 2 December 2024.
- ^ "Ultimo Guerrero Kemonito Gif". August 25, 2006. Retrieved November 5, 2012.
- ^ Rodríguez, Arturo Wenceslao (April 13, 2010). "Ex AAA invade el CMLL" (in Spanish). Fuego en el Ring. Retrieved November 5, 2012.
- ^ Ruiz Glez, Alex (March 7, 2011). "kemonito y Zacarias". Súper Luchas (in Spanish). Retrieved November 4, 2012.
- ^ "mije-zacarias". Súper Luchas (in Spanish). July 15, 2011. Retrieved November 4, 2012.
- ^ "Reportaje: Las mascotas del CMLL". Súper Luchas (in Spanish). October 10, 2012. Retrieved November 4, 2012.
- ^ Valdés, Apolo (January 6, 2023). "Kemonito se retiraría este 2023" [Kemonito would retire in 2023]. Súper Luchas (in Spanish). Retrieved December 2, 2024.
- ^ Lafferriere, Nicolas (October 1, 2023). "KeMonito empieza a pensar en su retiro de la lucha libre" [KeMonito begins to think about his retirement from wrestling]. solowrestling.mundodeportivo.com (in Spanish). Retrieved December 2, 2024.
- ^ Valdés, Apolo (September 29, 2023). "CMLL presenta a Kemalito, alter ego de Kemonito" [CMLL presents Kemalito, Kemonito's alter ego]. Súper Luchas (in Spanish). Retrieved December 2, 2024.
- ^ Lafferriere, Nicolas (September 22, 2023). "KeMonito presenta una demanda contra Consejo Mundial de Lucha Libre" [KeMonito files lawsuit against Consejo Mundial de Lucha Libre]. solowrestling.mundodeportivo.com (in Spanish). Retrieved December 2, 2024.
- ^ Rose, Bryan (September 26, 2023). "Daily Update: Jade Cargill, Carmelo Hayes, Kemonito". Wrestling Observer Newsletter. Retrieved December 2, 2024.
- ^ "CMLL presenta al nuevo Kemonito ¿Ganaron la disputa legal por los derechos del luchador?" [CMLL presents the new Kemonito Did they win the legal dispute for the rights of the fighter?]. Marca (in Spanish). November 9, 2024. Retrieved December 2, 2024.
- ^ Meltzer, Dave (November 11, 2024). "Daily Update: Linda McMahon, ratings, WWE Raw". Wrestling Observer Newsletter. Retrieved December 2, 2024.
- ^ Alcántara, Faustino (September 25, 2023). "CMLL cambia a Kemonito por Kemalito; ¿qué pasó con el querido mini luchador?" [CMLL swaps Kemonito for Kemalito; What happened to the beloved mini fighter?]. Heraldo Deportes (in Spanish). Retrieved December 2, 2024.
- ^ Arvayo, Alfonso (July 26, 2006). "Planea Tinieblas Regreso a ka TV" (in Spanish). mexicalisport.com. Archived from the original on May 5, 2009. Retrieved November 5, 2012.
- ^ a b "Tinieblas". internationalhero.com. Retrieved November 5, 2012.
- ^ Pulido, Luis (October 5, 2024). "KeMonito Debunks Retirement Rumors, Provides Update On Legal Issues With CMLL". Fightful. Retrieved December 2, 2024.
- ^ "Kemonito invade las redes, disfruta los mejores memes" [Kemonito invades the internet, enjoy the best memes]. MedioTiempo (in Spanish). March 4, 2020. Retrieved June 2, 2020.
- ^ a b "¿Cuál es el origen de Kemonito, protagonista de los memes que invaden la red?" [What is the origin of Kemonito, protagonist of the memes that invade the network?]. Heraldo Mexico (in Spanish). February 26, 2020. Retrieved June 2, 2020.[permanent dead link]
- ^ a b "Quiene es KeMonito y por que es el protagonista de los memes del momento" [Who is KeMonito and why is he the protagonist of the memes of the moment??]. La Silla Roja (in Spanish). March 4, 2020. Retrieved June 2, 2020.
- ^ "Los mejores memes de la 'celebración' del Kemonito" [The best memes of the 'celebration' of the Kemonito]. ESPN Deportes. March 4, 2020. Retrieved June 2, 2020.
KeMonito
View on GrokipediaPersonal Background
Early Life and Training
Jesús Juárez Rosales, the wrestler who later portrayed KeMonito, was born on July 3, 1967, in Guadalajara, Jalisco, Mexico, with achondroplasia, a genetic condition causing disproportionate dwarfism and limiting his adult height to approximately 80 centimeters.[3][4] Prior to pursuing wrestling, Rosales supported himself through manual trades common in working-class neighborhoods, including carpentry, automotive repair, and street vending of elotes (grilled corn).[4] Rosales entered wrestling training around 1984, mentored by the legendary Guadalajara-based trainer Diablo Velazco, known for developing numerous luchadores despite Rosales' initial reluctance, which stemmed from friends already in the discipline encouraging his participation.[4]Family and Health Challenges
Jesús Juárez Rosales, the wrestler portraying KeMonito, was born with achondroplasia, a genetic disorder characterized by dwarfism that limits stature and affects skeletal development.[3] Over more than 40 years in professional wrestling, he sustained chronic injuries from high-impact maneuvers and falls, including severe knee damage that has necessitated periodic wheelchair use, as well as trauma to his shoulders, ribs, and cervical spine.[5][6] These conditions, compounded by the lack of health insurance in his early career, have progressively impaired his mobility and ability to perform.[7] In November 2024, Juárez Rosales reported that orthopedic specialists expressed disbelief at his resilience, remarking on how he had endured such physical toll without earlier collapse.[8] His departure from CMLL in September 2023, initially attributed to health decline, intensified these challenges, as ongoing legal disputes over contract rights and payments limited his income streams.[9][10] Juárez Rosales supports a wife and at least four children, including the wrestler Microman (real name Christian Ramírez Juárez), who has followed in his footsteps in lucha libre.[3][11] The family has encountered financial strain from his reduced earning capacity post-CMLL, prompting them to produce and sell handmade wrestling masks as a supplementary livelihood.[12] He has described the pressure to provide for dependents as a key factor compelling him to persist in the ring despite debilitating pain.[8]Professional Wrestling Career
As Alushe (1988–2005)
Jesús Juárez Rosales debuted in professional wrestling on March 26, 1988, as Alushe, a diminutive mascot character created to accompany the luchador Tinieblas.[13] The persona drew inspiration from the alux, a mischievous dwarf spirit in Mayan folklore, and was named by journalist Carlos Hernández Valdés, with "Alushe" evoking a plush, elf-like ("de peluche") appearance featuring furry attire and a whimsical design.[14] Standing at approximately 0.80 meters tall, Alushe primarily functioned as a manager and interference specialist for técnico wrestlers, particularly Tinieblas, enhancing storylines through comedic antics and opportunistic attacks on rudos.[15] Throughout the 1990s and early 2000s, Alushe appeared regularly in Mexican lucha libre promotions, including events alongside Tinieblas in arenas across Mexico. His role emphasized loyalty to tecnicos, often involving high-risk maneuvers like second-rope buttdrops to aid allies during matches.[15] This period solidified Alushe's status as an innovative mascot in the minis division, predating similar characters in major promotions and contributing to Tinieblas's family-oriented presentations.[16] The partnership with Tinieblas ended acrimoniously in 2002 following a post-match incident at a Tijuana event, where disputes over conduct led to Alushe's departure from the group.[17] Juárez Rosales continued performing under the Alushe gimmick independently for several years, maintaining sporadic appearances in regional shows until 2005, when he transitioned to a new character upon affiliating with Consejo Mundial de Lucha Libre (CMLL).[18] During this interim, Alushe retained elements of his original role but without the structured backing of a major stable, focusing on standalone mini-luchador bouts and managerial duties.[4]Introduction and Role as KeMonito in CMLL (2005–2023)
KeMonito emerged in 2005 as the rebranded persona of a longstanding luchador enano within Consejo Mundial de Lucha Libre (CMLL), transitioning from the Alushe character to a new masked mascot role aligned with the técnico faction. This change followed disputes over the original Alushe intellectual property, leading CMLL to introduce the blue-furred, monkey-themed KeMonito attire, which emphasized comedic agility and crowd engagement over traditional wrestling matches. As a mascota enmascarado, KeMonito primarily served as a sidekick, enhancing storylines through exaggerated physical comedy and interference on behalf of técnicos.[19] Throughout his tenure from 2005 to 2023, KeMonito accompanied prominent técnicos such as Místico and El Valiente, often absorbing attacks from rudos to build sympathy and humor, while participating sporadically in the minis division and luchas de apuestas. His performances at Arena México, particularly on Friday nights, featured high-flying topes and apron antics that captivated audiences, including international viewers drawn by viral internet clips. This role solidified his status as a beloved fixture, with KeMonito claiming to have revived the mascot tradition in CMLL after a hiatus in little-person representation.[19][20] KeMonito's contributions extended to mentoring emerging microestrellas, including facilitating his son Microman's entry into CMLL by arranging training with Último Guerrero, thereby influencing the promotion's emphasis on dwarf wrestlers as main-event attractions. His consistent presence across major events underscored a blend of entertainment and athleticism, making him one of Arena México's most popular performers by the early 2020s, despite physical tolls from in-ring spots.[19][20]Departure from CMLL, Contract Disputes, and Legal Battles (2023–present)
In September 2023, Jesús Juárez Rosales, the wrestler portraying KeMonito for over 20 years, announced his departure from Consejo Mundial de Lucha Libre (CMLL) following the expiration of his contract.[21][22] Juárez Rosales held a press conference on September 25, 2023, where he detailed the end of his tenure with the promotion, citing unresolved contractual issues as the primary factor.[22] The split escalated into a dispute over intellectual property rights to the KeMonito character, with Juárez Rosales initiating legal proceedings against CMLL to secure the trademark and continue performing under the persona independently.[21][23] He accused CMLL of fraud and claimed that he had been intimidated by fellow wrestlers into signing an agreement that ceded character rights to the promotion, a contention he raised publicly to challenge the validity of prior contracts.[24][25] CMLL responded by introducing a replacement performer as KeMonito, which Juárez Rosales viewed as an infringement, further fueling the trademark battle.[26] By October 2024, Juárez Rosales provided updates indicating the legal action remained active, rejecting rumors of his retirement and affirming his intent to wrestle outside CMLL while pursuing the case.[27] In November 2024, CMLL debuted an updated version of the character, signaling their assertion of ownership over the intellectual property despite the ongoing litigation.[26] The dispute culminated in May 2025 when Juárez Rosales rebranded to QueMoniito to circumvent trademark restrictions, allowing him to perform on the independent circuit without direct conflict over the original name.[28] As of late 2025, the full resolution of trademark ownership remains unresolved in public records, with both parties maintaining their respective uses of similar mascot concepts in lucha libre events.[27][28]Independent Career as QueMoniito and Recent Appearances
Following his departure from CMLL in September 2023, the wrestler portraying KeMonito transitioned to independent bookings under the ring name QueMoniito to circumvent ongoing trademark disputes over the original character's intellectual property rights.[21] QueMoniito has primarily worked freelance events and smaller promotions, maintaining his signature rudo mascot style while occasionally crossing paths with CMLL-affiliated talents, including rivalries with the company's replacement mascot, KeMalito.[29] These appearances often feature comedic antics, aerial maneuvers like planchas, and interference in larger matches, consistent with his established role as a mischievous supporter of heel factions.[13] In late 2024, QueMoniito competed for The Crash Lucha Libre at their XIII Aniversario event on November 8 in Tijuana, Baja California, entering a multi-man Copa The Crash battle royal alongside competitors including Anubis, Negro Casas, and Mamba, though he was eliminated early in the contest.[30] He has also participated in various Wrestling In Mexiko freelance shows, such as a singles match against KeMalito in Ciudad Nicolas Romero, Estado de Mexico, emphasizing personal feuds stemming from the CMLL split.[31] More recently, on October 11, 2025, QueMoniito debuted for Pro Wrestling Revolution at their event in San Jose, California, billed under his prior moniker KeMonito and teaming with established stars like Hechicero and Blue Panther in a card focused on expanding lucha libre's reach in the United States.[32] These outings demonstrate his continued activity despite legal uncertainties, with appearances typically drawing on his decades of experience to entertain crowds in arenas across Mexico and select international dates.[15]In-Ring Achievements and Records
Luchas de Apuestas Matches
KeMonito, wrestling as Alushe from 1988 to 2005, competed in two Luchas de Apuestas matches, both successful defenses or victories that preserved his mask.[17] These encounters occurred in regional promotions outside CMLL's primary circuit and involved stakes typical of minis division bets, focusing on masks rather than hair. No such matches are recorded during his tenure as KeMonito, where his role emphasized managerial antics over in-ring competition.[17] The following table summarizes Alushe's Luchas de Apuestas record:| Date | Apuesta | Winner(s) | Loser(s) | Venue |
|---|---|---|---|---|
| May 11, 1997 | Masks | Tinieblas & Alushe | White Killer & Baby Killer | Gimnasio Josué Neri Santos, Ciudad Juárez, Chihuahua[17] |
| April 7, 2003 | Mask | Alushe | Pequeño Sadam | Plaza Luis Longoria, Nuevo Laredo[17] |