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Mark Borkowski

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Mark Borkowski

Mark Borkowski (born 1958/1959 in Stroud, Gloucestershire) is a British public relations (PR) consultant, writer, and the person who started a communications agency in London. He has worked on campaigns that got a lot of media attention in the UK and has been mentioned in articles about how the public relations industry is moving toward strategies that focus on getting attention and media coverage.

Borkowski has written about public relations and media culture and has written commentary for national publications like The Guardian in addition to his consulting work. People have talked about his work in both good and bad ways when talking about the role of spectacle and news generation in modern communication.

Borkowski attended King’s Stanley Junior School and St Peter’s High School in Gloucester. He began working in public relations at the age of nineteen and has cited the influence of Sex Pistols manager Malcolm McLaren on his interest in publicity and promotion.

His first professional role was as in-house publicist at the Wyvern Theatre in Swindon. In 1981, he moved to the Theatre Royal Stratford East, where he worked with Philip Hedley. He later undertook publicity work in London’s West End, including a revival of The Pirates of Penzance.

Borkowski began his career as in-house publicist at the Wyvern Theatre in Swindon and later worked at the Theatre Royal Stratford East in 1981. He founded Borkowski PR in 1987. The agency initially focused on theatre and entertainment publicity before expanding into corporate and brand communications.

Clients reported in trade coverage have included Cirque Du Soleil, Harrods, American Express, Oxfam, Amnesty International, Selfridges, Vodafone, Virgin Mobile, Hasbro and Cadbury. Press coverage has also cited high-profile clients including Mikhail Gorbachev, Ian Botham, Jimmy Page, Cameron Mackintosh, Dale Vince, Noel Edmonds, Van Morrison, Michael Flatley, Cliff Richard and Tony Kaye.

In 2007, the agency handled publicity for the relaunch of Cadbury’s Wispa chocolate bar, which won PRWeek’s Campaign of the Year award.

Borkowski has advised public figures on media strategy during legal proceedings and periods of reputational scrutiny. He has written and commented in national media on reputational crises involving public figures, including the Duchess of Sussex, Prince Andrew and Philip Schofield.

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