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Mo Bounce
"Mo Bounce"
Single by Iggy Azalea
from the album Digital Distortion
Released23 March 2017 (2017-03-23)
Recorded2016
Genre
Length3:42
LabelDef Jam
Songwriters
Producers
Iggy Azalea singles chronology
"Team"
(2016)
"Mo Bounce"
(2017)
"Switch"
(2017)
Music video
"Mo Bounce" on YouTube

"Mo Bounce" is a song recorded by Australian rapper Iggy Azalea. It was released on 23 March 2017 and it debuted on Zane Lowe's Beats 1 radio show.[4][5] It was produced by The Stereotypes and Far East Movement.[6]

The song was teased from the beginning of March with various pictures posted on her social networks, some of them being GIFs.[7][8][9] The song was originally released as a second single from her then-forthcoming second studio album, then titled Digital Distortion, before being shelved and the album scrapped.[10]

Time named it one of the worst songs of 2017.[11]

Critical reception

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Billboard commented that "the upbeat tempo and the fun and loud lyrics mirror the happier-sounding track and perhaps her [Iggy's] life right now."[12] Claire Lobenfeld from Fact gave a negative review, calling the song "a blog house revival nightmare."[13] According to Hardeep Phull from New York Post, the song is "the best thing the 26-year-old has released since her glory days of 2014" and "ultra-catchy", also pointing out "it's the strong comeback she desperately needs."[14] "Mo Bounce" was among the Stereotype's recognized body of work that secured their Producer of the Year, Non-Classical nomination at the 60th Annual Grammy Awards.[15][16] Time magazine ranked it as the fifth worst song of 2017, saying "the repetitive 'bounce, bounce, bounce' chorus was a respite" from Azalea's lyrics.[17]

Music video

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The music video was shot in Hong Kong by director Lil Internet in late February.[6] On 20 March 2017, Vevo announced the video would also be premiering on 24 March.[18] On March 21, Iggy Azalea posted a series of GIFs on her Twitter profile from the music video as she partnered with Giphy to release a promotional set.[9] There are multiple instances where young women are twerking, as well as Iggy doing so.[19] On March 22, Vevo released a 20-second video promoting Iggy Azalea's single.[20]

The official music video was released on 24 March 2017 on Vevo.[21][22][23][24][25][26]

The music video was immediately broadcast after 10.30 p.m in France following sexual content, erotic images and raunchy scenes, with a warning Not advised to kids under 12 years old or ...16 years old (in French : déconseillé aux moins de 12 ans ou moins de 16 ans) on most of music channels.

In June 2018, the music video received 60 million views on YouTube.[citation needed]

Track listing

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  • Digital download (Explicit version)[27]
  1. "Mo Bounce" – 3.42
  • Digital download (Clean version)[28]
  1. "Mo Bounce" – 3:42
  • Digital download (Remixes EP)[29]
  1. "Mo Bounce" (Deadly Zoo Remix) – 3:20
  2. "Mo Bounce" (Eden Prince Remix) – 3:02
  3. "Mo Bounce" (Dirtcaps Remix) – 3:38

Charts

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Chart (2017) Peak
position
Australia (ARIA)[30] 63
Australia Urban (ARIA)[31] 8
Canada (Canadian Hot 100)[32] 87
France Downloads (SNEP)[33] 136
Germany (Deutsche Black Charts)[34] 13
New Zealand Heatseekers (RMNZ)[35] 10
Scotland (OCC)[36] 47
UK Singles Downloads (OCC)[37] 53
US Bubbling Under Hot 100 (Billboard)[38] 17
US Bubbling Under R&B/Hip-Hop Singles (Billboard)[39] 2
US Dance Club Songs (Billboard)[40] 21

Certifications

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Region Certification Certified units/sales
Brazil (Pro-Música Brasil)[41] Gold 30,000

Sales+streaming figures based on certification alone.

Release history

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Country Date Format Label Ref.
Worldwide 23 March 2017 Digital download Def Jam [5]
United States 4 April 2017 Rhythmic contemporary [42]
11 April 2017 Contemporary hit radio [43]
Urban contemporary [44]

See also

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References

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