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Movistar KOI
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Movistar KOI
KOI, known as Movistar KOI for sponsorship reasons, is a Spanish professional esports organization owned by OverActive Media. The organization was founded by Internet celebrity and streamer Ibai Llanos and former FC Barcelona footballer Gerard Piqué on 15 December 2021.
From its first months of competition, the organization garnered significant media attention and audience reach in both the Spanish League of Legends and Valorant leagues. Seeking to expand its brand presence, the organization announced on 6 October 2022 a partnership with Infinite Reality and its ReKTGlobal brand, owners of Rogue. This partnership ended on 3 November 2023 following the revelation of non-payments by Infinite Reality and unsuccessful sporting goals. Two months after this separation, on 4 January 2024, OverActive Media, owner of MAD Lions, acquired KOI and Movistar Riders and merged them with MAD Lions, forming Movistar KOI and MAD Lions KOI. The team competed under these names during 2024 until the final merger, announced at the Movistar KOI-Con event on 6 December 2024.
The organization competes with three teams in League of Legends (European LEC and Spanish LES and Circuito Tormenta); one team in Teamfight Tactics; and two players for Pokémon Champions at VGC events. It also has a Call of Duty: Black Ops 7 team that competes as Toronto KOI in the CDL.
The organization was founded by Internet celebrity and streamer Ibai Llanos and former FC Barcelona footballer Gerard Piqué at an event held on 15 December 2021 at the Palau Sant Jordi in Barcelona in front of more than 15,000 people and peak streaming viewership of 379,000 on Twitch.
On 6 October 2022, Goatch Global, the parent company of KOI, announced a strategic alliance with Infinite Reality and its brand ReKTGlobal, owner of Rogue. This union meant that all Rogue teams (League of Legends (LEC), Rainbow Six Siege and Rocket League) began playing as KOI in the 2023 season.
Due to poor sporting results that were difficult to improve in the short term, along with financial problems caused by non-payment by Infinite Reality, the partnership ended on 3 November 2023. Llanos reportedly spent more than €3 million of his own money to pay employees, players, and content creators.
On 4 January 2024, Goatch Global (KOI) was acquired along with Team RandomK Esports (Movistar Riders) by OverActive Media, the owner of MAD Lions. OAM decided to merge the three Spanish organizations under the KOI brand, competing for the 2024 season as Movistar KOI and MAD Lions KOI. On 28 February, it was announced that Movistar had renewed its contract as the main sponsor for three more years, through the end of 2026, having sponsored Riders since 2017.
At the Movistar KOI-Con event held on 6 December 2024 at the Palacio Vistalegre in Madrid, the final merger was announced, with the organization now competing solely as Movistar KOI.
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Movistar KOI
KOI, known as Movistar KOI for sponsorship reasons, is a Spanish professional esports organization owned by OverActive Media. The organization was founded by Internet celebrity and streamer Ibai Llanos and former FC Barcelona footballer Gerard Piqué on 15 December 2021.
From its first months of competition, the organization garnered significant media attention and audience reach in both the Spanish League of Legends and Valorant leagues. Seeking to expand its brand presence, the organization announced on 6 October 2022 a partnership with Infinite Reality and its ReKTGlobal brand, owners of Rogue. This partnership ended on 3 November 2023 following the revelation of non-payments by Infinite Reality and unsuccessful sporting goals. Two months after this separation, on 4 January 2024, OverActive Media, owner of MAD Lions, acquired KOI and Movistar Riders and merged them with MAD Lions, forming Movistar KOI and MAD Lions KOI. The team competed under these names during 2024 until the final merger, announced at the Movistar KOI-Con event on 6 December 2024.
The organization competes with three teams in League of Legends (European LEC and Spanish LES and Circuito Tormenta); one team in Teamfight Tactics; and two players for Pokémon Champions at VGC events. It also has a Call of Duty: Black Ops 7 team that competes as Toronto KOI in the CDL.
The organization was founded by Internet celebrity and streamer Ibai Llanos and former FC Barcelona footballer Gerard Piqué at an event held on 15 December 2021 at the Palau Sant Jordi in Barcelona in front of more than 15,000 people and peak streaming viewership of 379,000 on Twitch.
On 6 October 2022, Goatch Global, the parent company of KOI, announced a strategic alliance with Infinite Reality and its brand ReKTGlobal, owner of Rogue. This union meant that all Rogue teams (League of Legends (LEC), Rainbow Six Siege and Rocket League) began playing as KOI in the 2023 season.
Due to poor sporting results that were difficult to improve in the short term, along with financial problems caused by non-payment by Infinite Reality, the partnership ended on 3 November 2023. Llanos reportedly spent more than €3 million of his own money to pay employees, players, and content creators.
On 4 January 2024, Goatch Global (KOI) was acquired along with Team RandomK Esports (Movistar Riders) by OverActive Media, the owner of MAD Lions. OAM decided to merge the three Spanish organizations under the KOI brand, competing for the 2024 season as Movistar KOI and MAD Lions KOI. On 28 February, it was announced that Movistar had renewed its contract as the main sponsor for three more years, through the end of 2026, having sponsored Riders since 2017.
At the Movistar KOI-Con event held on 6 December 2024 at the Palacio Vistalegre in Madrid, the final merger was announced, with the organization now competing solely as Movistar KOI.