Hubbry Logo
logo
Pour It Up
Community hub

Pour It Up

logo
0 subscribers
Be the first to start a discussion here.
Be the first to start a discussion here.
Contribute something to knowledge base
Hub AI

Pour It Up AI simulator

(@Pour It Up_simulator)

Pour It Up

"Pour It Up" is a song by Barbadian singer Rihanna from her seventh studio album, Unapologetic (2012). It was serviced to urban radio stations in the United States on January 8, 2013, as the second US single, and third overall single from the album. It was later also sent to contemporary hit radio radios in the country. Written by Rock City and producers Mike Will Made It and JBo, it is a club, trap, and R&B song with a minimal hip hop beat. Rihanna brags about her wealth on the song which serves as both a strip club anthem and a declaration of independence.

"Pour It Up" received a mixed response from critics, some of whom cited it as a highlight on Unapologetic, whilst others felt it was out of place. Upon its release as a single in the US, "Pour It Up" debuted at number 90 on the Billboard Hot 100 chart, on which it ultimately peaked at number 19. It also became Rihanna's second number one single on the Hot R&B/Hip-Hop Airplay chart and reached number six on the Hot R&B/Hip-Hop Songs chart.

Rihanna performed the song on her fifth and sixth headlining tour, the Diamonds World Tour and Anti World Tour. The song's official remix was released on March 20, 2013, and features additional rap verses from Young Jeezy, T.I., Rick Ross and Juicy J. Rihanna took pole-dancing lessons from Nicole Williams before the shooting of the music video.

"Pour It Up" was written by Michael Williams, Justin Garner and Theron Thomas and Timothy Thomas (Planet VI). It was produced by Williams under his stage name Mike Will Made It, while being co-produced by JBo of Eardrummer Ent. Williams stated in an interview with MTV News that he had produced multiple records for Rihanna for Unapologetic. He submitted three tracks in total, with "Pour It Up" making the track list. "Pour It Up" was released to urban radio in the United States on January 8, 2013, as the second single in the country following Unapologetic's lead single, "Diamonds". Over three months later, following the success of the song on the format, it was sent to contemporary hit radio on April 9.

"Pour It Up" is a club, trap and R&B song, with a minimal hip hop beat. Lyrically, it finds Rihanna turning a strip-club anthem into a declaration of independence, pulling out her dollar bills at the strip club, getting drunk, and bragging loudly. A part of the song hears Rihanna bragging about how she is rich and can pay for a $100 valet service and a night at the strip club. "All I see is signs, all I see is dollar signs", she declares. "Throw it up / throw it up / watch it all fall out / Pour it up / Pour it up / That's how we ball out", she chants over a "hypnotic" beat and "handclaps". Rihanna's vocals span from the low note of F3 to the high note of A4.

"Pour It Up" received mixed reviews from music critics. Andy Kellman of AllMusic called it "convincing", writing that "she's at her best when she's flaunting". Kellman also noted that "Pour It Up" is "a characteristically chilly and booming Mike Will collaboration", also praising "Rihanna's trash talk", writing that "it's something else". Jon Caramanica of The New York Times commented that, "it sounds like a track the ambient-goth outfit Salem might make for a strip club." Alex Macpherson of Fact wrote that on 'Pour It Up', "Rihanna goes through mere scornful contempt and terrifies with her blank, relentless focus." Caryn Ganz of Spin called it "moody and murky". Andrew Hampp of Billboard named it "an irresistible, Mike WiLL-produced banger for the ladies."

Jessica Hopper of Pitchfork Media was also mixed, writing that on 'Pour It Up,' "she sounds alternately robotic and narcotized." Dan Martin of NME criticized the song for "killing the mood", calling it an "In Da Club guff". Philip Matusavage of MusicOMH was negative, commenting that the "sense of emotional trauma displays itself in a different way on the album", calling it "obnoxious", while Randall Roberts of the Los Angeles Times named it "a nausea-inducing track". Sarah H. Grant of Consequence of Sound reflected that, "the effervescence of her breakthrough Good Girl Gone Bad is lost to some hopeless place", citing "Pour It Up" as an example.

Cultural critic Camille Paglia praised the song in an August 2013 interview: "in the past year, the only things that sparked my enthusiasm and gave me hope for an artistic revival were in pop music... [one being] Rihanna’s eerie “Pour It Up,” which uses a strip club as a hallucinatory metaphor for an identity crisis about sex and materialism."

See all
User Avatar
No comments yet.