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Sony Pal
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Sony Pal (stylised as Sony पल) (Hindi for Moment) is an Indian free-to-air[1] television channel that was launched on 1 September 2014. It was initially aimed at women with women-oriented Hindi-language programming, now focused on family-oriented programming.[2][3][better source needed] The channel is owned by Culver Max Entertainment.[4] The channel is available on Dish Network and Sling TV in USA and Canada.[5][6][7]
Key Information
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History
[edit]Sony Pal was launched on 1 September 2014 originally as a pay-TV channel, with Juhi Chawla as its ambassador.[8] The channel mostly aired women-centric reality shows[9] to compete with mainstream Hindi GECs like Star Plus, ZEE TV, Colors whose core TG is also women-oriented.
The channel had a low audience share[10] of 11,000 during the first weeks of its launch, as compared to other channels like Life OK, Star Plus, Zee TV and Colors TV.[11] Due to this, the channel ceased its business operations on 13 February 2015,[12] broadcasting re-runs of Sony TV and Sony SAB shows.[13]
The channel was then rebranded and turned into free-to-air TV channel, as it started syndication of former SET and Sony SAB series like Taarak Mehta Ka Ooltah Chashmah, CID and Baalveer. Sony Pal started gathering a fair audience share by 2016.[14]The Channel was pay television channel for 3 years after that from 1 April 2025 it returns to DD free dish along with other channels[15]
Programming
[edit]Original series
[edit]References
[edit]- ^ "JioStar, Sony & Sun stay put on DD Free Dish - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. 11 February 2025. Retrieved 20 April 2025.
- ^ Malvania, Urvi. "Sony Pal to undergo makeover". Archived from the original on 16 August 2016. Retrieved 20 April 2025.
- ^ "Sony Pal to celebrate Indian woman's triumphant spirit". TellyTRP.in. 1 September 2014. Archived from the original on 5 September 2014. Retrieved 5 September 2014.
- ^ "MSM launches new Hindi GEC". Afaqs news bureau. afaqs. 8 August 2014. Retrieved 18 December 2015.
- ^ @sonytvusa; (2 July 2019). "DRUMROLLS… And the 4 new channels we're launching are….! #NewLaunch #ComingSoon #SonyTvUSA". Retrieved 2 July 2019 – via Instagram.
- ^ Farooqui, Javed (15 December 2022). "Sony Pal, Colors Rishtey pull out of DD free dish after winning slots". The Economic Times. ISSN 0013-0389. Retrieved 20 April 2025.
- ^ https://plus.google.com/107324234873078450867 (13 September 2022). "Sony adds two channels to its Canadian offering through ATN". indiantelevision.com. Retrieved 20 April 2025.
{{cite web}}:|last=has generic name (help); External link in|last= - ^ "Juhi Chawla becomes face of SONY PAL". Times of India. 8 August 2014. Retrieved 8 August 2014.
- ^ RM, Vijayakar (19 August 2014). "Sony Launches Women's Channel 'Sony Pal'". India West. Archived from the original on 12 February 2018. Retrieved 18 December 2015.
- ^ Roshni, Olivera (11 August 2013). "TRPs gone, TVT is the new trend". The Times Group. The Times of India. Retrieved 18 December 2015.
- ^ "GEC Watch: Slow Start for Sony Pal". afaqs news bureau. afaqs. 12 September 2014. Retrieved 18 December 2015.
- ^ "Sony Pal to bring curtains down on existing shows". indiantelevision.com Team. indiantelevision.com. 28 January 2015. Retrieved 18 December 2015.
- ^ Disha, Shah (30 May 2015). "Sony Pal: Where original shows failed; old shows did the turnaround". indiantelevision.com. Retrieved 18 December 2015.
- ^ "Sony Pal as a successful FTA". A Word to the World. 11 April 2016. Retrieved 12 April 2016. [unreliable source?]
- ^ www.ETBrandEquity.com. "DD FreeDish e-auction: Rs 208 crore earned in two days, top GECs returns - ET BrandEquity". ETBrandEquity.com. Retrieved 20 April 2025.
External links
[edit]- Official website
- Sony Liv Archived 6 October 2021 at the Wayback Machine