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Spire Motorsports

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Spire Motorsports

Spire Motorsports is an American professional stock car racing team. The organization competes in the NASCAR Cup Series and the NASCAR Craftsman Truck Series.

The company was founded in 2018 by professional management executives Jeff Dickerson and T. J. Puchyr as a subsidiary of their Spire Sports + Entertainment agency after purchasing an entry "charter" from Furniture Row Racing, beginning competition for the 2019 season. The team is considered by the Associated Press' Jenna Fryer to have helped "jump-start" a "dormant" charter system; charter values increased from about $6 million to $40 million USD in the period from 2018–2024. Additionally, the team would purchase the racing assets of Truck Series team Kyle Busch Motorsports in 2023. On track, the team would score their first Cup win in 2019 with driver Justin Haley. In 2024, the organization restructured, with both Spire Motorsports and SS+E becoming subsidiaries of Dickerson's Spire Holdings, and Puchyr selling his shares to financial services executive Dan Towriss, the CEO of TWG Motorsports.

In the Cup Series, the team fields three Chevrolet Camaro ZL1 teams: the No. 7 for Daniel Suárez, the No. 71 for Michael McDowell, and the No. 77 for Carson Hocevar. In the Truck Series, the team fields two Chevrolet Silverados: the No. 7 and No. 77.

On December 4, 2018, Spire Sports + Entertainment announced they purchased their charter from the now-defunct Furniture Row Racing. At the same time, the team announced they will use the No. 77 and field Chevrolet Camaro ZL1s. FRR President Joe Garone joined the team to serve the same position.

The team, in its first year of operation, operated in the same shop as Premium Motorsports as part of an alliance with Premium owner Jay Robinson. However, Premium was sold to Rick Ware Racing in 2020, and the team operated out of the RWR shop until season's end. On August 11, 2020, Spire Motorsports purchased the assets of Leavine Family Racing, allowing them to expand to a two-car operation in 2021. Following the acquisition, the team moved their headquarters from Mooresville to the former shop of AK Racing in Concord, North Carolina. On October 7, it was announced that Spire Motorsports had secured a third charter which would be leased to Trackhouse Racing for the 2021 season. On December 10, it was reported that NASCAR on NBC analyst and former Hendrick Motorsports crew chief Steve Letarte will serve as a consultant for the team.

On June 18, 2021, it was announced that Spire had sold two charters (for the No. 77, and the one leased to Trackhouse Racing) to Kaulig Racing for the 2022 season. In the announcement, Spire's co-owners said, "We will continue to field the No. 7 with Corey LaJoie as a chartered entry in 2022. We remain committed to NASCAR and the Cup Series and we will continue to look for opportunities to grow and compete in the future." In 2022, Spire purchased Rick Ware Racing's No. 53 charter for the No. 77.

On September 16, 2023, Spire purchased Live Fast Motorsports charter for US$40 million to field a third team in 2024. Less than two weeks later, on September 27, Spire agreed to purchase the assets of NASCAR Truck Series team Kyle Busch Motorsports. On December 4, former Chip Ganassi Racing COO Doug Duchardt was named President of Spire Motorsports.

On November 25, 2024, former RFK Racing crew chief Matt McCall was named director of vehicle performance, while former Stewart–Haas Racing engineer Dax Gerringer was named technical director. On the same day, it was revealed through the launch of the Cadillac Formula 1 Team that Spire (which had carried sponsorship from related brands Gainbridge and Delaware Life throughout the season) was "owned and operated" by TWG Global, a company founded by billionaire Mark Walter. Among Walter's other sports properties at the time were the Los Angeles Dodgers, the Professional Women's Hockey League, and a minority share of Chelsea F.C.

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