WBRF
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WBRF

WBRF (98.1 FM) is a commercial radio station licensed to Galax, Virginia, United States, and serving Southwestern Virginia, Southside Virginia and the western Piedmont Triad, including Winston-Salem. It is owned and operated by Blue Ridge Radio, Inc., with studios on Poplar Knob Road in Galax. The transmitter is on Fishers Peak Road in Lowgap, North Carolina, near the Virginia border.

WBRF plays a mix of Classic country, Bluegrass and Americana music. Most programming is simulcast on WKBA 1550 and 93.1 in the Roanoke, Virginia, region.

The station signed on the air at 5:15 p.m. on December 15, 1961. The original call sign was WBOB-FM, with a power of 6,000 watts. WBOB-FM shared studios with WBOB-AM (now WCGX).

WBOB-FM began its Country/Bluegrass/Americana format around the same time it was purchased by Blue Ridge Radio Inc. in April 1985. At the same time, the station switched its call sign to WBRF.

In 1990, the power was increased to 100,000 watts and the transmitter moved to Fishers Peak in Surry County, near the Virginia–North Carolina border.[citation needed]

On June 15, 2009, air personality Toby Young returned to radio with his "Aunt Eloise" character who was part of WTQR radio for 23 years.

Beginning in January 2023, WBRF started simulcasting most of its programming on co-owned WKBA 1550 and 93.1 in the Roanoke metropolitan area.

WBRF-FM broadcasts the classic country music show, Blue Ridge Back Roads, live from the Rex Theater in Galax weekly. It also broadcasts from the Old Fiddler's Convention every August in Felt's Park, also in Galax.

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