WCCO (AM)
WCCO (AM)
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WCCO (AM)

WCCO (830 kHz) is a commercial AM radio station located in Minneapolis, Minnesota, and owned by Audacy, Inc. Its studios and offices are located on Second Avenue South in Downtown Minneapolis. WCCO features a news/talk format, with frequent newscasts and sports programming. Local hosts are heard most hours of the day and evening, including Chad Hartman, Vineeta Sawkar, Jordana Green, Adam Carter, Jason DeRusha and Lindsey Reiser. Late nights, three syndicated shows are carried: CBS Eye on the World with John Batchelor, Our American Stories with Lee Habeeb and America in the Morning with John Trout. World and national news is supplied by CBS News Radio. WCCO is the flagship radio station for the Minnesota Twins baseball team.

WCCO is a Class A clear-channel station. With 50,000 watts of power (the maximum permitted) and a nondirectional signal, WCCO reaches much of Minnesota and parts of Wisconsin and Iowa by day, along with a wide area of the Central United States and Central Canada at night. The transmitter is located off Coon Rapids Boulevard at Lily Street NW in Coon Rapids. It is also heard on the second HD Radio channel of co-owned KMNB (102.9 FM).

WCCO first signed on the air on September 4, 1922, as WLAG, known as "the Call of the North". The studios were in the Oak Grove Hotel near Loring Park in Minneapolis. The station soon had financial trouble and closed in 1924. Washburn Crosby Company, forerunner of General Mills, took over the station and switched the call sign to WCCO for the company's initials. Broadcasts resumed less than two months later on October 2, 1924, from its current transmitter site in Coon Rapids, and with studios in the then-new Nicollet Hotel.

In 1927, WCCO was one of the original 21 stations of the NBC Red Network. It carried NBC's slate of dramas, comedies, news, sports, soap operas, game shows, and big-band broadcasts during the "Golden Age of Radio". CBS bought WCCO from General Mills in 1932, and switched its network affiliation to the CBS Radio Network. It remains a CBS affiliate.[citation needed] In 1932, Al Sheehan established the WCCO Artist's Bureau to manage the radio station talent.

In 1952, CBS sold majority control of WCCO to the Murphy and McNally families, who formed Midwest Radio and Television as a holding company for WCCO radio and its new co-owned television station, Channel 4 WCCO-TV. CBS was forced to sell off its stake in the WCCO stations in 1954 due to Federal Communications Commission ownership limits in effect at the time. CBS reacquired the WCCO stations outright in 1992 when Midwest Radio and Television merged with the network.

In the 1950s, as network programming was shifting from radio to television, WCCO switched to a full-service middle-of-the-road format, including popular music, news, sports, and talk. Robert Ridder became president of WCCO in 1952.

In the 1980s, the playlist shifted from middle-of-the-road music toward adult contemporary. The music was gradually phased out by the early 1990s, when the format was changed to news, talk, and sports. From 1947 to 1996, WCCO and WCCO-TV won 12 George Foster Peabody Awards, more than any other Twin Cities broadcast outlet.

In the early days of radio, WCCO was a powerful force in the development of better and more powerful transmitters. On November 11, 1928, with the implementation of the Federal Radio Commission's General Order 40, WCCO changed its frequency to 810 kHz and was granted clear-channel status. It began broadcasting with 50,000 watts for the first time in September 1932. In the 1930s, two additional 300-foot towers were added to increase the range of the station's signal.

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