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WPTI
WPTI (94.5 FM) is a commercial radio station, owned by iHeartMedia, licensed to Eden, North Carolina, and serving the Piedmont Triad, including the Greensboro–Winston-Salem–High Point media market. The station broadcasts a talk radio format; its studios and offices are located on Pai Park near Interstate 40 in Greensboro.
WPTI has an effective radiated power (ERP) of 100,000 watts, the current maximum for FM stations. The signal provides at least secondary coverage from the southern suburbs of Roanoke to the western suburbs of Raleigh-Durham. The transmitter is located further north than most of the major Triad stations, allowing much of Southside Virginia (Martinsville, Danville) to get a city-grade signal. The tower is on Lowe Road in Madison. WPTI broadcasts using HD Radio technology and formerly carried the iHeartRadio replay channel of the syndicated music show "On the Move with Enrique Santos", heard mostly on Top 40 stations, on its HD-2 digital subchannel. The HD-2 subchannel has since been turned off.
Weekdays on WPTI begin with a North Carolina-based news and information show hosted by K.C. O'Dea, shared with co-owned WTKK in Raleigh. The rest of the weekday schedule is made up of nationally syndicated talk shows, most of them from co-owned Premiere Networks: The Glenn Beck Radio Program, The Clay Travis and Buck Sexton Show, The Sean Hannity Show, The Ramsey Show with Dave Ramsey, The Jesse Kelly Show, Coast to Coast AM with George Noory and This Morning, America's First News with Gordon Deal.
Shows on money, health and technology are heard weekends, some of which are paid brokered programming. Weekend programs include The Weekend with Michael Brown, The Ben Ferguson Show, Rich DeMuro on Tech and Sunday Night Live with Bill Cunningham. WPTI is the Triad's FM affiliate of the Tar Heel Sports Network, which broadcasts University of North Carolina at Chapel Hill Tar Heels football and basketball games. An update from Fox News Radio is heard at the beginning of most hours.
On March 20, 1949, the station first signed on the air. The original call sign was WLOE-FM, simulcast with its AM sister station 1490 WLOE. In 1968 the station switched call letters to WEAF as a beautiful music outlet, programmed separately from the AM station. WEAF played quarter hour sweeps of mostly instrumental cover versions of popular songs as well as Broadway and Hollywood show tunes. It later took the call letters WSRQ.
In 1984, the station increased power to 100,000 watts, relocated its studios to Greensboro, and switched to country music as WWWI "I-95," competing against the market's entrenched and top-rated country outlet, WTQR. Later the name was changed to "I-94.5"[citation needed] to help listeners more easily find the station during the time that digital tuners were replacing traditional analog receivers.
In 1986 the call letters were switched to WKLM "Classy 94.5" when the station returned to beautiful music. Later the name changed to WWMY "My 94.5", though the format remained the same.
WWMY switched to Soft Adult Contemporary music in 1990, later changing to the new call letters WMKG and the name "Magic Lite" when WMAG began providing the station's programming.
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WPTI
WPTI (94.5 FM) is a commercial radio station, owned by iHeartMedia, licensed to Eden, North Carolina, and serving the Piedmont Triad, including the Greensboro–Winston-Salem–High Point media market. The station broadcasts a talk radio format; its studios and offices are located on Pai Park near Interstate 40 in Greensboro.
WPTI has an effective radiated power (ERP) of 100,000 watts, the current maximum for FM stations. The signal provides at least secondary coverage from the southern suburbs of Roanoke to the western suburbs of Raleigh-Durham. The transmitter is located further north than most of the major Triad stations, allowing much of Southside Virginia (Martinsville, Danville) to get a city-grade signal. The tower is on Lowe Road in Madison. WPTI broadcasts using HD Radio technology and formerly carried the iHeartRadio replay channel of the syndicated music show "On the Move with Enrique Santos", heard mostly on Top 40 stations, on its HD-2 digital subchannel. The HD-2 subchannel has since been turned off.
Weekdays on WPTI begin with a North Carolina-based news and information show hosted by K.C. O'Dea, shared with co-owned WTKK in Raleigh. The rest of the weekday schedule is made up of nationally syndicated talk shows, most of them from co-owned Premiere Networks: The Glenn Beck Radio Program, The Clay Travis and Buck Sexton Show, The Sean Hannity Show, The Ramsey Show with Dave Ramsey, The Jesse Kelly Show, Coast to Coast AM with George Noory and This Morning, America's First News with Gordon Deal.
Shows on money, health and technology are heard weekends, some of which are paid brokered programming. Weekend programs include The Weekend with Michael Brown, The Ben Ferguson Show, Rich DeMuro on Tech and Sunday Night Live with Bill Cunningham. WPTI is the Triad's FM affiliate of the Tar Heel Sports Network, which broadcasts University of North Carolina at Chapel Hill Tar Heels football and basketball games. An update from Fox News Radio is heard at the beginning of most hours.
On March 20, 1949, the station first signed on the air. The original call sign was WLOE-FM, simulcast with its AM sister station 1490 WLOE. In 1968 the station switched call letters to WEAF as a beautiful music outlet, programmed separately from the AM station. WEAF played quarter hour sweeps of mostly instrumental cover versions of popular songs as well as Broadway and Hollywood show tunes. It later took the call letters WSRQ.
In 1984, the station increased power to 100,000 watts, relocated its studios to Greensboro, and switched to country music as WWWI "I-95," competing against the market's entrenched and top-rated country outlet, WTQR. Later the name was changed to "I-94.5"[citation needed] to help listeners more easily find the station during the time that digital tuners were replacing traditional analog receivers.
In 1986 the call letters were switched to WKLM "Classy 94.5" when the station returned to beautiful music. Later the name changed to WWMY "My 94.5", though the format remained the same.
WWMY switched to Soft Adult Contemporary music in 1990, later changing to the new call letters WMKG and the name "Magic Lite" when WMAG began providing the station's programming.