AfterEllen
View on Wikipedia
AfterEllen is an American culture website founded in 2002,[2] with a focus on entertainment, interviews, reviews, and news of interest to the lesbian and bisexual women's community.[3] The site covers pop culture and lifestyle issues from a feminist perspective; and the political climate as it pertains to the community.[4] AfterEllen is not affiliated with entertainer Ellen DeGeneres, although its name refers to her coming out, specifically when her character came out in "The Puppy Episode" (1997) on her eponymous sitcom.[5]
Key Information
AfterEllen originally reported on subjects of popular culture, such as celebrities, fashion, film, television, music, and books; publishing articles, regular columns, opinion pieces, interviews, reviews, recaps of television shows with lesbian and bisexual characters or subtextual content, and popularity contests. Weekly vlogs were a key feature, the more popular of which included "Brunch With Bridget", "Lesbian Love", and "Is This Awesome?" The site also featured popular web series such as the Streamy Award-winning and Webby Award-nominated Anyone But Me.[6] AfterEllen later included news and politics affecting lesbians, bi women, and the general community. Its podcast, Let's Process, ran from 2014 to 2016, and was revived in 2020 as the AfterEllen Podcast. Ownership of the website changed hands in 2006 (Logo), 2014 (Evolve Media), and 2019 (Lesbian Nation).[7][8][9]
History
[edit]2002–2005 (Erosion Media)
[edit]AfterEllen was founded April 15, 2002 by Sarah Warn and Lori Grant, under their corporation Erosion Media.[10][3][2] A companion site focusing on the portrayal of gay and bisexual men in the media, AfterElton.com, was founded in January 2005.[11] Its name was an homage to Elton John. The site rebranded as TheBacklot.com in April 2013,[12] and was dissolved in June 2015.[13]
2006–2013 (Logo)
[edit]In 2006, AfterEllen and AfterElton were acquired by cable television channel Logo.[7][14][a] In 2007, in response to the popular "Maxim Hot 100" readers contest for heterosexual men, the annual "AfterEllen Hot 100 List" poll of women in "film, television, music, sports and fashion" was created.[15][16][17] The special feature ran until 2016.[citation needed]
In March 2008, AfterEllen was named one of "the world's 50 most powerful blogs" by British newspaper The Guardian for its "irreverent look at how the lesbian community is represented in the media.[5] At the time considered the top website for lesbian women, that same year it averaged "over 700,000 readers" per month.[18]
In October 2009, Sarah Warn announced that associate editor Karman Kregloe would take over as Editor in Chief.[19] In June 2011, the site ranked as the second most popular LGBT website with 203,924 monthly visitors, after The Advocate.[20]
2014–2018 (Evolve Media)
[edit]In October 2014, Evolve Media acquired AfterEllen from Viacom Media Networks, the parent company of Logo, and made it a part of its TotallyHer Media subsidiary.[21][8][22][23] Kregloe announced that managing editor Trish Bendix would be assuming the role of Editor in Chief.[24][25] In November 2014, TotallyHer Media announced the launch of The Lphabet, an original AfterEllen online comedy series that would "demystify terms from the lesbian and bi community".[26][27] According to Karman Kregloe, in 2015 AfterEllen "averaged 1.25 million readers" per month.[28]
In September 2016, Trish Bendix announced her departure on her personal Tumblr blog and stated that AfterEllen was shutting down, with only its archive to be kept live.[29] TotallyHer Media denied the allegation by Bendix, calling it a "false rumor",[30][31] and on September 20, 2016, Evolve Media fired Bendix ahead of her scheduled departure.[32][33] Bendix told The Advocate, "I share the feelings of the community at large that contributing to a site that is run by a cisgender, heterosexual male is not what we are looking for in a virtual home".[34] Emrah Kovacoglu, General Manager of TotallyHer Media, explained that a drawback was triggered by the lack of "increased audience" and "enough advertiser support to justify continuing to invest at the same levels".[30][28]
Memoree Joelle became Editor in Chief of AfterEllen in December 2016.[35] Joelle promised readers that there would be a return to the website's original intention of maintaining a "feminist perspective" and staying "true to a lesbian/bi perspective", as well as "more racial diversity and age diversity".[35] Soon afterwards, Joelle issued a statement in which she questioned the motives behind the increase in "attack" language directed at lesbians from members of the LGBT community, and the decline in interest within it "to hear the variety of perspectives in our community".[36] Under her editorial direction, articles and essays of political nature became more frequent.
In December 2016, Joelle added her personal signature and endorsement statement to the "L is out of GBT" petition on Change.org:
Former AfterEllen senior editor Heather Hogan criticized Joelle on Twitter for doing so,[38] accusing Joelle of promoting a "lesbophobia" movement on AfterEllen which, according to Hogan, was a disguise for "anti-trans, anti-bi" rhetoric.[39] Joelle denied Hogan's accusations and described her reasoning as "a FORM of activism".[40]
In 2018 — after banning use of the controversial term "TERF"[41] on its website and social media channels,[42][43] publishing articles such as "Girl Dick, the Cotton Ceiling and the Cultural War on Lesbians, Girls and Women" by Miranda Yardley,[44] and the op-ed "How I became the most hated lesbian in Baltimore" by Julia Beck,[45] as well as for giving publicity to vloggers who criticized trans women activism in the lesbian community[46] — AfterEllen (although not specifically mentioned) was by implication accused of transphobia in a general declaration titled "Not in our name" signed by representatives of nine lesbian and queer publications in which "trans misogynistic content" in "so-called lesbian publications" was condemned, including "male-owned media companies" that profited "from the traffic generated by [such] controversies".[47][48] The trans-related controversy received coverage on NBC Out, the LGBTQ section of mainstream media NBC News.[49] In response to NBC Out's news story, Joelle and AfterEllen colleagues described the "Not in our name" statement as "a continuation of a false narrative that's been created to perpetuate division and anxiety within the lesbian community", and denounced the backlash launched against AfterEllen for addressing issues such as "lesbians [being] called 'vagina fetishists' with 'genital preferences'";[b] repudiating the "idea that lesbians are not allowed to have an opinion, or feel anything for that matter. That we can't have any autonomy. That we must bow to groupthink at every turn or be subjected to homophobic slurs, attacks on our jobs, doxing."[50] It was also revealed that AfterEllen "was invited...to sign the statement as well, the day after it was released."[50]
2019–present (Lesbian Nation)
[edit]In March 2019, AfterEllen was bought by Lesbian Nation, a multimedia company owned by Memoree Joelle and business partner Gaye Chapman.[51][9][52][4] With this change in ownership, articles and opinion pieces concerning controversies affecting lesbians and bisexual women increased, and by this point in its tenure the site had become primarily associated in queer spaces with "Terfism".[53][54][55]
"AfterEllen does not use the word queer to describe lesbians" was announced in an editorial addendum to a March 2020 article.[56] In September 2020, the site declared their stance on terms used for referring to females: "We will NEVER use the words 'womxn' or 'cis' or any other derogatory, insulting, abusive terms directed at females. Women are women."[57]
In June 2020, Joelle announced the promotion of Jocelyn Macdonald, managing editor of AfterEllen, to Editor in Chief.[58]
In November 2020, the website experienced technical difficulties and was inaccessible for a week, prompting Out to publish a hostile article speculating about AfterEllen's demise.[59] Gaye Chapman, co-founder and chief executive officer of Lesbian Nation LLC, issued a rebuke through her Twitter account and announced that the site would "be back soon".[59]
On February 18, 2021, AfterEllen announced that the business partnership between Gaye Chapman and Memoree Joelle had been dissolved, with Chapman retaining sole ownership of Lesbian Nation LLC and AfterEllen.[60]
In April 2023, Gaye Chapman made it known that "almost 60,000 articles" were restored from the web server crash that occurred in November 2020. Chapman also announced that effective June 30, 2023, "new, paid content" was being suspended as a cost-cutting measure necessitated by the site's current financial situation. Chapman stated unequivocally that AfterEllen was not for sale, and she intended to "find new ways to put content up on the site" and compensate writers.[61]
Podcast
[edit]AfterEllen's official podcast, Let's Process, premiered on November 18, 2014, and continued until January 13, 2016.[62][63][64] The podcast was relaunched under a new name, AfterEllen Podcast, on April 29, 2020.[65][66][67]
See also
[edit]Notes
[edit]- ^ AfterElton, AfterEllen's companion site for gay and bisexual men, was launched in January 2005[11] (later renamed TheBacklot.com).
- ^ Re "Vagina fetishists":
- Ditum, Sarah (11 July 2018). "Why were lesbians protesting at Pride? Because the LGBT coalition leaves women behind". New Statesman. Retrieved 21 April 2019.
- Heuchan, Claire (July 1, 2017). "The Vanishing Point: A Reflection Upon Lesbian Erasure". Sister Outrider. Retrieved 21 April 2019.
- Dash, Stacey (April 25, 2017). "New Thing To Be Wrong About: Having 'Genital Preferences' In Dating Is Transphobic". Patheos. Retrieved 21 April 2019.
- Last, Jonathan V. (February 6, 2018). "Ryan Anderson: Having Genital Preferences Is Now 'Transphobic'". The Weekly Standard. Archived from the original on July 28, 2018. Retrieved 21 April 2019.
References
[edit]- ^ "About". AfterEllen. Lesbian Nation LLC. 2021. Retrieved 11 May 2021.
- ^ a b Voo, Jocelyn; Anderson-Minshall, Diane (June 1, 2005). "Other clicks.(tech girl)(afterellen.com)". Curve. Archived from the original on May 16, 2011. Retrieved 29 January 2011.
- ^ a b "About AfterEllen.com". AfterEllen. 2002. Archived from the original on April 19, 2002. Retrieved 21 October 2019.
- ^ a b "About". AfterEllen. Lesbian Nation. 2019. Archived from the original on October 8, 2019. Retrieved 23 June 2019.
- ^ a b Aldred, Jessica; Astell, Amanda; Behr, Rafael; Cochrane, Lauren; Hind, John; Pickard, Anna; Potter, Laura; Wignall, Alice; Wiseman, Eva (9 March 2008). "The world's 50 most powerful blogs". The Guardian. Retrieved 29 January 2011.
- ^ Cohen, Joshua (August 9, 2011). "Indie Drama 'Anyone But Me' Hits 10 Million Views". Tubefilter. Retrieved 7 July 2020.
- ^ a b Warn, Sarah (June 5, 2006). "Letter from the Editor: Announcing our Acquisition by Logo". AfterEllen. Archived from the original on September 25, 2016. Retrieved 28 April 2019.
- ^ a b Dave, Paresh (October 7, 2014). "AfterEllen.com acquired by Evolve Media from Viacom". Los Angeles Times. Retrieved 18 January 2019.
- ^ a b Newsdesk (14 March 2019). "AfterEllen.com acquired by new owners". The Gay UK. Retrieved 11 March 2020.
- ^ Frey, Mattias; Sayad, Cecilia, eds. (2015). Film Criticism in the Digital Age. Rutgers University Press. p. 125. ISBN 978-0813570730.
- ^ a b "Erosion Media Launches AfterElton.com" (Press release). Erosion Media. 3 January 2005. Archived from the original on September 28, 2007. Retrieved 29 January 2011.
- ^ Ayers, Dennis (January 31, 2013). "R.I.P. AfterElton. And What the Hell is "The Backlot"?". TheBacklot. Archived from the original on June 30, 2013. Retrieved 7 July 2020.
- ^ Ayers, Dennis (June 29, 2015). "Changes At TheBacklot". TheBacklot. Archived from the original on July 3, 2015. Retrieved July 28, 2015.
- ^ Kramer, Staci D. (June 8, 2006). "MTVN's Logo Acquires Three LGBT Sites". GigaOm. Archived from the original on 28 April 2019. Retrieved 28 April 2019.
- ^ scribegrrrl (June 6, 2007). "The AfterEllen.com Hot 100 List". AfterEllen. Archived from the original on June 8, 2007. Retrieved 15 October 2019.
...what straight men and lesbians find sexy in a woman is a little bit different.
- ^ Brownlee, John (June 12, 2007). "Lesbians Vote On The 100 Hottest Women". Wired. Retrieved 15 October 2019.
- ^ Logo (April 10, 2009). "AfterEllen.com and AfterElton.com Heat Things Up With Their Third Annual "Hot 100" List" (Press release). New York: Viacom Media Networks. Retrieved 18 January 2019.
- ^ Warn, Sarah (June 20, 2008). "Best. Lesbian. Week. Ever. (June 20, 2008)". AfterEllen. Archived from the original on August 9, 2008.
- ^ Warn, Sarah (October 26, 2009). "Passing the Torch". AfterEllen. Archived from the original on October 28, 2009. Retrieved 18 January 2019.
- ^ Cision Staff (June 30, 2011). "Top 10 LGBT Websites and Blogs". Cision. Retrieved 18 January 2019.
- ^ writer (October 7, 2014). "Evolve's TotallyHer Acquires AfterEllen.com" (Press release). Los Angeles: Business Wire. Retrieved 18 January 2019.
- ^ Castillo, Michelle (October 7, 2014). "Evolve Media Acquires AfterEllen.com". Adweek. Archived from the original on October 8, 2014. Retrieved 16 February 2015.
- ^ Garcia, Michelle (October 7, 2014). "AfterEllen Leaves Logo Online For Enthusiast Publisher EvolveMedia". The Advocate. Retrieved 18 January 2019.
- ^ Kregloe, Karman (October 7, 2014). "Evolve's TotallyHer Acquires AfterEllen.com". AfterEllen. TotallyHer Media. Retrieved 18 January 2019.
- ^ "About". AfterEllen. TotallyHer Media. 2014. Archived from the original on December 25, 2014.
- ^ writer (November 6, 2014). "TotallyHer Media's Recently Acquired AfterEllen.com Launches Original Series, The Lphabet" (Press release). Los Angeles: Evolve Media. Gorilla Nation. Retrieved 18 January 2019.
- ^ "Video: AfterEllen Launches New Lphabet Web Series". Tagg. November 6, 2014. Retrieved 21 May 2019.
- ^ a b Bianco, Marcie (October 6, 2016). "Lesbian culture is being erased because investors think only gay men (and straight people) have money". Quartz. Retrieved 22 June 2019.
- ^ Bendix, Trish (September 20, 2016). "Eulogy for the Living". trish-bendix.tumblr.com. Tumblr. Retrieved 18 January 2019.
- ^ a b Kovacogluon, Emrah (September 21, 2016). "False Rumor: We Are Not Shutting Down!". AfterEllen. Retrieved 22 June 2019.
- ^ Edwards, Stassa (September 21, 2016). "AfterEllen EIC Says Site Will Shut Down on Friday While Corporate Owner Calls It a 'False Rumor'". Jezebel. Retrieved 18 January 2019.
- ^ Browning, Bil (September 21, 2016). "AfterEllen publishers deny shutdown, fire editor after advertiser blowback". LGBTQ Nation. Retrieved 18 January 2019.
- ^ Horgan, Richard (September 23, 2016). "A Messy Exit for the EIC of AfterEllen". Adweek. Archived from the original on December 10, 2018. Retrieved 18 January 2019.
- ^ Daley, Elizabeth (September 21, 2016). "Lesbian Website AfterEllen to Be Run by Straight Men?". The Advocate. Retrieved 21 March 2021.
- ^ a b Joelle, Memoree (December 12, 2016). "Greetings From Your New Editor-in-Chief". AfterEllen. TotallyHer Media. Retrieved 14 August 2018.
- ^ Joelle, Memoree (December 30, 2016). "Letter From the Editor: What Our 1 Resolution Should Be in 2017". AfterEllen. TotallyHer Media. Retrieved 21 January 2019.
- ^ Statement: L is out of GBT (April 2, 2016). Change.org. p. Reasons for signing. Retrieved 11 April 2019. @ https://www.change.org/p/hrc-statement-l-is-out-of-gbt. (The URL for Change.org is blocked due to spamming and cannot be linked with a citation template.)
- ^ Heather Hogan [@theheatherhogan] (29 December 2016). "But the new AfterEllen editor signed a "take the L out of LGBT petition" and tweeted at me and tweeted a "lesbophobia" article" (Tweet). Retrieved 11 April 2019 – via Twitter.
- ^ Heather Hogan [@theheatherhogan] (29 December 2016). "And a loud group of people are shielding themselves behind AE's history to spread that kind of anti-trans, anti-bi, etc. toxic thinking" (Tweet). Retrieved 11 April 2019 – via Twitter.
- ^ Memoree Joelle [@memoreejoelle] (29 December 2016). "Replying to @theheatherhogan. I signed a petition that did not mention anything about trans ppl it was about a FORM of activism" (Tweet). Retrieved 11 April 2019 – via Twitter.
- ^ Weinberg, Justin (August 27, 2018). "Derogatory Language in Philosophy Journal Risks Increased Hostility and Diminished Discussion (guest post) (Update: Response from Editors)". Daily Nous. Archived from the original on August 28, 2018. Retrieved 13 April 2019.
- ^ AfterEllen.com [@afterellen] (29 November 2018). "Be advised we don't allow the use of slurs on our page or social channels" (Tweet). Retrieved 11 April 2019 – via Twitter.
- ^ AfterEllen.com [@afterellen] (29 November 2018). "people using the term will be blocked" (Tweet). Retrieved 11 April 2019 – via Twitter.
- ^ Yardley, Miranda (December 5, 2018). "Girl Dick, the Cotton Ceiling and the Cultural War on Lesbians, Girls and Women". AfterEllen. Retrieved 11 April 2019.
- ^ Beck, Julia (December 10, 2018). "How I became the most hated lesbian in Baltimore". AfterEllen. Retrieved 11 April 2019.
- ^ AfterEllen.com [@afterellen] (1 December 2018). "Dear Trans Women, Stop Pushing "Girl Dick" On Lesbians https://youtu.be/9D_lK8cwmgg via @YouTube" (Tweet). Retrieved 11 April 2019 – via Twitter.
- ^ "Not in our name". Diva. 19 December 2018. Archived from the original on 11 April 2019. Retrieved 11 April 2019.
- ^ Gilchrist, Tracy E. (December 19, 2018). "Female Editors Reject AfterEllen, Other Sites' Anti-Trans Agenda". The Advocate. Retrieved 10 April 2019.
- ^ Compton, Julie (January 14, 2019). "'Pro-lesbian' or 'trans-exclusionary'? Old animosities boil into public view". NBC News. Retrieved 10 April 2019.
- ^ a b Joelle, Memoree (January 15, 2019). "AfterEllen's Response to NBC OUT (Full Statement)". AfterEllen. Retrieved 11 April 2019.
- ^ Joelle, Memoree (March 4, 2019). "Announcing Our Acquisition by Lesbian Nation!". AfterEllen. Retrieved 5 March 2019.
- ^ "Lesbian Nation Has Acquired AfterEllen from Evolve Media". AfterEllen. March 22, 2019. Retrieved 23 March 2019.
- ^ O'Hara, Mary Emily (February 13, 2019). "AfterEllen Was a Refuge for All Queer Women — Until It Wasn't". Out. Retrieved 29 May 2025.
- ^ Villarreal, Daniel (February 16, 2019). "How AfterEllen turned from a popular lesbian pop-culture website into a transphobic haven". LGBTQ Nation. Retrieved 29 May 2025.
- ^ Factora, James (October 28, 2022). "One of the Internet's Most Beloved Queer Websites Is Fundraising for Survival". Them. Retrieved 29 May 2025.
- ^ Heuchan, Claire (March 6, 2020). "Lezbehonest, Opposing Same-Sex Attraction is Homophobic". AfterEllen. Archived from the original on March 7, 2020. Retrieved 11 March 2020.
- ^ AfterEllen.com [@afterellen] (September 8, 2020). "We will NEVER use the words "womxn" or "cis" or any other derogatory, insulting, abusive terms directed at females. Women are women" (Tweet). Archived from the original on 10 September 2020. Retrieved 29 September 2020 – via Twitter.
- ^ Joelle, Memoree (June 8, 2020). "A Farewell From Your Editor in Chief, and Here's to New Beginnings". AfterEllen. Retrieved 9 July 2020.
- ^ a b Rude, Mey (December 2, 2020). "UPDATE: It Sadly Doesn't Look Like AfterEllen Is Dead Quite Yet". Out. Retrieved 11 May 2021.
- ^ AfterEllen.com [@afterellen] (18 February 2021). "Their partnership owned AfterEllen. Memoree still had access to our Twitter account and used it to like things that are not representative of AE, our business, or our politics. Gaye Chapman @my_real_name is now the sole owner of Lesbian Nation LLC and AfterEllen. 2/" (Tweet). Retrieved 11 May 2021 – via Twitter.
- ^ Chapman, Gaye (April 26, 2023). "The Future of AfterEllen". AfterEllen. Retrieved 15 July 2023.
- ^ "AfterEllen's Podcast "Let's Process"". PlayerFM. March 16, 2017. Retrieved 9 July 2020.
- ^ Piccoli, Dana (November 18, 2014). "AfterEllen's podcast "Let's Process" debuts with "Carmilla" cast as special guests". AfterEllen. Archived from the original on December 5, 2014. Retrieved 9 July 2020.
- ^ Piccoli, Dana (January 13, 2016). "AfterEllen's podcast "Let's Process" Episode 16: Amber Benson". AfterEllen. Archived from the original on January 17, 2016. Retrieved 9 July 2020.
- ^ "AfterEllen Podcast". Podbean. 2020. Archived from the original on 9 July 2020. Retrieved 9 July 2020.
- ^ AfterEllen.com [@afterellen] (April 29, 2020). "Introducing the AE podcast! Our first episode is a SportsCast segment with Gabrielle - more episodes to roll out in the weeks ahead! Sportscast Episode 1! Interview With Daria Berenato" (Tweet). Retrieved July 9, 2020 – via Twitter.
- ^ Alejandro, Gabrielle (April 29, 2020). "Sportscast Episode 1! Interview With Daria Berenato". AfterEllen. Retrieved 9 July 2020.
Further reading
[edit]- Kregloe, Karman (April 3, 2012). "Celebrating AfterEllen.com's 10-Year Anniversary: Catching up with founder Sarah Warn". AfterEllen. Archived from the original on June 15, 2015.
- Kreher, Justine (January 18, 2017). "Lesbophobia in Queer Culture and Why Queer Websites Like Autostraddle and AfterEllen Enable it". The Homoarchy.
External links
[edit]- AfterEllen
- AfterEllen Podcast Archived 2020-07-09 at the Wayback Machine
- AfterEllen at SimilarWeb
AfterEllen
View on GrokipediaHistory
Founding and Erosion Media Period (2002–2005)
AfterEllen.com was founded on April 15, 2002, by Sarah Warn and her partner Lori Grant under their corporation Erosion Media LLC, initially as a weekend hobby project to address the scarcity of online information about lesbian and bisexual female representation in television and film. Warn, then employed in search engine marketing at Expedia.com, started the site after realizing during a social conversation that her accumulated trivia on queer women characters—such as those in Once and Again, Relativity, Buffy the Vampire Slayer, All My Children, and ER—could fill a gap left by mainstream media and male-dominated LGBT outlets, which often prioritized gay male content. The site's name honored Ellen DeGeneres' 1997 coming-out episode, reflecting Warn's aim to celebrate visibility amid perceived underrepresentation.[8] By 2003, rapid growth in readership and content demands prompted Warn to leave her day job and commit full-time, expanding the team to include contributors like Michael Jensen and Malinda Lo while maintaining a focus on pop culture reviews, news, and analysis tailored to lesbian and bisexual women. Erosion Media operated the site independently, fostering its reputation as the premier online resource for such coverage, with traffic driven by detailed breakdowns of entertainment trends and character arcs that resonated with an underserved audience seeking feminist perspectives on media portrayals. The platform emphasized empirical tracking of queer female visibility, such as recurring roles and plotlines, rather than advocacy disconnected from entertainment data.[8][2] Through 2005, AfterEllen.com solidified its position without corporate backing, handling increasing operational demands through volunteer and freelance contributions while avoiding dilution of its core mission; this period marked peak autonomy under Erosion Media before external acquisitions altered its trajectory. Key activities included building a dedicated readership via searchable archives of media critiques, which studios and publicists began recognizing for gauging queer fandom interest, though the site's small-scale structure limited scalability without investment. No major controversies or declines occurred, but the era highlighted challenges of sustaining niche media amid broader industry shifts toward consolidated LGBT coverage.[2][8]Logo Ownership and Expansion (2006–2013)
In 2006, AfterEllen.com, along with its companion site AfterElton.com, was acquired by Logo, a Viacom-owned cable television network dedicated to LGBTQ programming.[3][7] The acquisition provided resources for operational scaling, transitioning the site from a small independent venture to a professionally staffed media property integrated with a major broadcaster.[9] Under Logo's ownership, AfterEllen expanded its content production dramatically, moving from one or two daily posts via rudimentary FTP tools to a higher volume of articles, reviews, and multimedia features.[9] The site hired a full editorial team, including four full-time women editors by late 2006, enabling broader coverage of lesbian and bisexual pop culture topics.[10] Logo also cross-promoted AfterEllen content, such as video blogs aired on its television channel, enhancing visibility and audience reach within the LGBTQ media ecosystem.[11] Key initiatives during this era included the launch of the annual AfterEllen Hot 100 list in 2008, which ranked influential lesbian and bisexual women in entertainment based on reader votes and editorial input, with subsequent editions continuing through the period.[12] In October 2009, founder Sarah Warn stepped down after seven years, citing a desire for new challenges; associate editor Karman Kregloe assumed the role of Editor-in-Chief effective November 1, maintaining the site's focus on entertainment while adapting to evolving digital trends.[3][13] By 2013, AfterEllen had established itself as a leading online hub for queer women, with expanded archives of TV recaps, celebrity interviews, and community-driven features, though the companion AfterElton site rebranded to TheBacklot.com that April to reflect a shift toward broader gay male audiences.[13] This period marked peak institutional support under Logo, fostering growth amid rising demand for specialized LGBTQ content, prior to subsequent ownership changes.[9]Evolve Media Acquisition and Decline (2014–2018)
In October 2014, Evolve Media, a digital publisher specializing in enthusiast websites, acquired AfterEllen.com from Viacom for an undisclosed sum.[14][15] The acquisition aimed to expand the site's content and advertiser base through increased investments, including new features and franchises, while retaining the existing editorial team.[16] Evolve Media, which operated approximately 45 niche sites at the time, positioned AfterEllen as part of its portfolio targeting specialized audiences.[14] By 2016, AfterEllen faced financial pressures, operating at a loss despite two years of efforts to achieve profitability through ad revenue growth.[17] In September of that year, Evolve Media dismantled the full-time editorial staff, including the layoff of editor-in-chief Trish Bendix after a decade in the role, citing insufficient audience engagement and advertiser support in the lesbian-focused niche compared to broader LGBT segments.[16][18] The company denied rumors of a full site shutdown, stating that AfterEllen would continue online with user-generated content, active forums, and contributions from freelancers, though no formal outreach to former contributors was initially reported.[16][17] This restructuring reflected broader digital media challenges, where ad dollars disproportionately favored content appealing to gay male demographics over lesbian audiences.[17] Following the 2016 staff reductions, Evolve Media appointed Memoree Joelle as editor-in-chief later that year, leading to a period of stabilized but scaled-back operations amid ongoing cutbacks.[19] The site maintained its presence, focusing on core pop culture coverage with limited resources, as Evolve prioritized fiscal sustainability over expansion.[19] By 2018, these constraints had positioned AfterEllen for eventual divestiture, culminating in its sale to Lesbian Nation, LLC, in March 2019, after Evolve determined it could not independently thrive under prevailing market conditions.[19]Lesbian Nation Revival and Current Era (2019–present)
In March 2019, AfterEllen was acquired by Lesbian Nation LLC, a multimedia company owned by Memoree Joelle and her business partner Gaye Chapman, marking a shift from its previous ownership under Evolve Media.[20] This purchase aimed to restore the site's original mission of providing content tailored exclusively to same-sex attracted women, emphasizing lesbian and bisexual female perspectives in entertainment and culture amid perceived dilutions in broader queer media landscapes.[20] Under the new ownership, AfterEllen resumed regular publishing, with Joelle serving as editor and contributor, focusing on reviews, news, and commentary that prioritized biological female experiences over inclusive expansions that had alienated core audiences.[21] The revival included the relaunch of the site's podcast in 2020, rebranded as the AfterEllen Podcast, following the original Let's Process series that ended in 2016.[22] Episodes featured discussions on lesbian loneliness, interviews with figures like Ilene Chaiken, and recaps of shows such as The L Word: Generation Q, attracting listeners interested in unfiltered takes on female same-sex representation.[23] By 2021, the podcast expanded with bi-weekly releases, including comedian Sophie Santos in October and ongoing media critiques, signaling operational stability and community re-engagement.[24] Content output emphasized pop culture analysis, with articles on music, film, and dating from a feminist, female-centric viewpoint, positioning AfterEllen as a counterpoint to mainstream outlets accused of prioritizing transgender inclusion at the expense of lesbian-specific narratives.[5] From 2020 onward, the site published over 100 articles annually under the "Lesbian Nation" banner, covering topics like female athletes in media (They Bruise, December 2020) and critiques of evolving queer representation, while maintaining a commitment to ad-free, subscriber-supported independence.[21] In April 2023, Joelle articulated the site's unique role as the sole mainstream platform dedicated to content for same-sex attracted women, underscoring its resilience against platform pressures and cultural shifts toward broader "queer" framing.[5] This era has seen AfterEllen navigate controversies, including deplatforming attempts by social media for its sex-based focus, yet it persists with a niche but dedicated readership, evidenced by consistent updates and podcast downloads.[5] The ownership's emphasis on causal distinctions between sex and gender has informed editorial choices, fostering discussions on lesbian autonomy without deference to politically aligned narratives in academia or media institutions.[20]Content Focus and Features
Pop Culture Coverage and Reviews
AfterEllen provided in-depth reviews and analysis of television series featuring lesbian and bisexual characters, with extensive coverage of The L Word from its 2004 premiere onward, including episode recaps, season evaluations, and critiques of narrative elements such as the handling of character deaths and sexual content.[25][26] For instance, a 2008 review of Season 5 highlighted both innovations in depicting sex scenes and criticisms of writing quality, noting the season's departure from earlier strengths.[25] The site also reviewed reality spin-offs like The Real L Word in 2010, describing its first season DVD as fragmented and lacking narrative cohesion despite its focus on authentic lesbian lives in Los Angeles.[27] The platform extended its pop culture scope to annual retrospectives on lesbian and bisexual visibility in media, such as the "2013: The Year in Lesbian/Bi TV" summary, which assessed shows like Orange Is the New Black for their representation while referencing AfterEllen's own influence in online lesbian discourse.[28] Film reviews included early pieces like the 2002 analysis of Show Me Love, praising its portrayal of adolescent same-sex attraction and human resilience amid social pressures.[29] Comedy sketches received attention, as in the 2007 review of The Big Gay Sketch Show, which commended its humor targeting LGBTQ experiences but faulted the intrusive laugh track.[30] Beyond traditional media, AfterEllen covered emerging formats like video games, with a 2013 review lauding Gone Home for its narrative-driven exploration of a young woman's queer identity and family dynamics.[31] Live adaptations and musicals were recapped, such as the 2016 Hairspray Live!, which was evaluated for its energetic performances and thematic relevance to integration and identity despite production inconsistencies.[32] Historical timelines, like a 2011 overview tracing teen lesbian characters from Picket Fences to Pretty Little Liars, underscored patterns in network television's incremental inclusion of such storylines.[33] In later years, reviews increasingly critiqued cultural depictions of sexuality, as seen in a 2019 article examining "pretendbians" in media—performative or non-lesbian characters mimicking lesbianism—which argued that such portrayals diluted authentic representation despite progress beyond overt exploitation. Overall, the site's approach emphasized feminist analysis of entertainment across film, television, music, books, and fashion, prioritizing content resonant with lesbian and bisexual audiences.[2]News, Interviews, and Community Topics
AfterEllen publishes news articles centered on issues impacting lesbian and bisexual women, frequently critiquing mainstream LGBTQ+ narratives that prioritize transgender inclusion over sex-based realities. Coverage includes analyses of celebrity identities, such as a June 28, 2022, piece questioning why public figures avoid the term "bisexual" in favor of "queer," citing political incentives and perceptions of inclusivity despite bisexuality's binary implications.[34] Other reports address violence and exclusion in lesbian spaces, like a June 6, 2018, account of queer-identified women assaulting a lesbian outside a drag event, highlighting tensions over male-bodied individuals in female-only venues.[35] Articles also cover historical events with ongoing relevance, such as the October 24, 2018, defense of the Michigan Womyn's Music Festival against trans activist criticisms, framing it as a refuge for female separatism amid broader cultural pressures.[36] Interviews feature lesbian and bisexual entertainers, producers, and advocates, often probing themes of representation and personal authenticity. A June 3, 2021, podcast interview with Ilene Chaiken, creator of The L Word, discussed her work on shows like The Handmaid's Tale and challenges in depicting lesbian stories without diluting female-centric narratives.[37] Earlier examples include a May 3, 2011, conversation with musician Brandi Carlile on performing with orchestras and her evolving public identity, and a May 28, 2010, discussion with Chely Wright on her historic coming out as the first openly gay country star, emphasizing industry barriers for same-sex-attracted women.[38][39] These sessions, archived on the site and in podcast form, provide direct insights from sources, contrasting with filtered mainstream outlets. Community topics manifest in advice-oriented pieces and personal essays fostering discussion on lived lesbian experiences, compensating for the site's discontinued forums post-2013. A January 8, 2020, article detailed the emotional stages of coming out later in life, including grief over lost heterosexual assumptions and relational disruptions, drawing from contributor testimonies to validate delayed self-recognition.[40] Similarly, a December 17, 2021, "Ask AfterEllen" entry offered practical guidance on navigating coming out, stressing individual readiness over societal timelines.[41] Podcasts extend this by recapping shows like The L Word: Generation Q (October 19, 2021, episode), inviting listener perspectives on portrayals of bisexuality and fluidity that some view as eroding lesbian specificity.[42] This format sustains engagement, positioning AfterEllen as a counterpoint to academia- and media-influenced spaces biased toward gender ideology over empirical female same-sex attraction.[5]Podcast Productions
AfterEllen produced its first podcast series, titled Let's Process, from 2014 to 2016.[43] The show featured interviews with lesbian and bisexual actresses, writers, and creators, focusing on topics such as queer representation in media, personal experiences in the entertainment industry, and cultural discussions relevant to same-sex attracted women.[44] Notable episodes included conversations with Criminal Minds actress Kirsten Vangsness on February 23, 2015, addressing her one-woman show and acting career; Caitlin Stasey on February 9, 2015, discussing sexual fluidity and body positivity; and Tucky Williams, creator of Girl/Girl Scene, exploring indie filmmaking and queer narratives.[44][45][46] At least 16 episodes were released, often highlighting emerging web series like Carmilla through guests such as Kaitlyn Alexander and Elise Bauman.[47] The podcast was revived in 2020 under the name The AfterEllen.com Podcast, aligning with the site's relaunch under new ownership emphasizing lesbian-specific content and sex-based feminism.[48] Hosted primarily by editor Dana Piccolionda, the series covers celebrity interviews, film and TV reviews (e.g., recaps of The L Word: Generation Q Season 2), women's sports, music premieres, and lesbian culture news, while incorporating discussions on dating, self-care, and advocacy.[22] Episodes are distributed on platforms including Spotify, Apple Podcasts, and Podbean, with over 50 installments by 2023.[49] In the revived format, content has shifted to include gender-critical perspectives, reflecting AfterEllen's editorial evolution toward prioritizing biological sex in women's spaces. Examples include the December 12, 2023, episode with Lauren Levey on the Women's Declaration International (WDI) conference, addressing sex-segregated rights and policy impacts; Joey Brite's April 3, 2023, discussion on Affirmation Generation, critiquing youth gender transition practices; and coverage of the "Let Women Speak" event in New York, focusing on free speech for sex-realist feminists.[48] Other episodes feature practical topics like lesbian sex toys from Wet for Her and matchmaking advice, maintaining a focus on entertainment while challenging mainstream LGBTQ+ narratives on inclusion.[50] The podcast averages 45-75 minutes per episode, emphasizing unfiltered dialogue over polished production.[51]| Notable Episodes | Date | Guest/Topic | Key Focus |
|---|---|---|---|
| Kirsten Vangsness Interview | February 23, 2015 | Kirsten Vangsness | Acting, queer writing, personal projects[44] |
| Caitlin Stasey Discussion | February 9, 2015 | Caitlin Stasey | Sexual identity, feminism in media[45] |
| L Word Gen Q Season 2 Recap | 2022 | Editorial team | Plot analysis, representation critique[22] |
| WDI Conference 2023 | December 12, 2023 | Lauren Levey | Sex-based rights advocacy[48] |
| Affirmation Generation | April 3, 2023 | Joey Brite | Detransition experiences, therapy ethics[48] |
