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Allie Sherman
Alex "Allie" Sherman (February 10, 1923 – January 3, 2015) was an American football player and coach who played 51 games in six seasons in the National Football League (NFL) as a quarterback and defensive back, and afterward served as head coach of the Winnipeg Blue Bombers of the Canadian Football League (CFL) and of the New York Giants of the NFL. He later worked as a cable television and sports marketing executive and media personality.
Sherman was head coach of the NFL's New York Giants from 1961 to the 1969 preseason. He won three consecutive Eastern Conference titles with the Giants from 1961 to 1963, and coached in three NFL Pro Bowls. Sherman collected two NFL Coach of the Year Awards, in 1961 and 1962, the first time such an honor was awarded to the same person in consecutive years. He was the first "media" NFL head coach, producing and hosting his own shows on television and radio, and becoming a frequent on-air football analyst. After 1963, however, he failed to lead them to a winning record in his next five seasons as coach.
After coaching, he had a long career at Warner Communications (today WarnerMedia), where he developed the first cable television sports networks, pioneered interactive and pay-per-view television and events, oversaw and marketed the New York Cosmos soccer team, and produced for ABC and worldwide syndication Pelé's farewell game event (with Muhammad Ali and other celebrities). Later, new New York City Mayor Rudolph Giuliani tapped Sherman to become president of the failing New York City Off-Track Betting Corporation (OTB), which, within two years, Sherman made profitable for the first time while revitalizing its tawdry image.
Sherman was Jewish, and his parents migrated to New York in 1920. Sherman was born in Brownsville in New York City's borough of Brooklyn, then lived in New Lots, East New York, and Crown Heights. He attended P.S. 202, and for junior high school attended P.S. 149, which was also attended by actor Danny Kaye and Henry Cohen.
Always playing sandlot sports, especially football, as a sophomore at 13 years old and weighing 125 pounds, he tried out for the football team at Boys High School in Brooklyn. The coach told him he was too small and should try handball instead, and because of his small size and young age his mother refused to sign the required permission slip. Sherman became the captain of the Boys' High handball team, which won division titles. To earn spending money, on weekends he and his doubles partner would "cross over" to the tougher side of Brooklyn to hustle older players who bet big money and hopefully did not recognize them. He graduated in 1939 with a 96 average at the age of 16, and entered college.
Sherman entered Brooklyn College, and tried out for football again, but this time coach Lou Oshins took him on as a quarterback, recalling, "His dedication to football was absolute, astonishing." When Sherman's mother saw how violent the game was, however, she made him quit. He and Oshins eventually made his mother relent. During the summer before his sophomore year, while Sherman waited on tables in the Catskills, Oshins mailed Sherman weekly sections of Clark Shaughnessy's book about the new T-formation, leading Sherman to refer to himself as "a correspondence school quarterback".[citation needed] Sherman had also taken a football with him to the Catskills, and spent time throwing it at trees to improve his accuracy.
He became the starting quarterback in 1940, and played for the team from 1940 to 1942. One of the few colleges running the T-formation, he captained the 1941–42 Brooklyn College team that upset the favored cross-town rival City College, and completed seven straight passes in a "scrimmage" against an NFL team then called the Brooklyn Dodgers. A teammate was future longtime Boston Celtics play-by-play man Johnny Most. Sherman graduated cum laude in 1943 just have turned 20 years of age, and 5' 10" and 160 pounds.
Sherman is a member of the National Jewish Sports Hall of Fame in Long Island, New York, and the Brooklyn College Hall of Fame.
Allie Sherman
Alex "Allie" Sherman (February 10, 1923 – January 3, 2015) was an American football player and coach who played 51 games in six seasons in the National Football League (NFL) as a quarterback and defensive back, and afterward served as head coach of the Winnipeg Blue Bombers of the Canadian Football League (CFL) and of the New York Giants of the NFL. He later worked as a cable television and sports marketing executive and media personality.
Sherman was head coach of the NFL's New York Giants from 1961 to the 1969 preseason. He won three consecutive Eastern Conference titles with the Giants from 1961 to 1963, and coached in three NFL Pro Bowls. Sherman collected two NFL Coach of the Year Awards, in 1961 and 1962, the first time such an honor was awarded to the same person in consecutive years. He was the first "media" NFL head coach, producing and hosting his own shows on television and radio, and becoming a frequent on-air football analyst. After 1963, however, he failed to lead them to a winning record in his next five seasons as coach.
After coaching, he had a long career at Warner Communications (today WarnerMedia), where he developed the first cable television sports networks, pioneered interactive and pay-per-view television and events, oversaw and marketed the New York Cosmos soccer team, and produced for ABC and worldwide syndication Pelé's farewell game event (with Muhammad Ali and other celebrities). Later, new New York City Mayor Rudolph Giuliani tapped Sherman to become president of the failing New York City Off-Track Betting Corporation (OTB), which, within two years, Sherman made profitable for the first time while revitalizing its tawdry image.
Sherman was Jewish, and his parents migrated to New York in 1920. Sherman was born in Brownsville in New York City's borough of Brooklyn, then lived in New Lots, East New York, and Crown Heights. He attended P.S. 202, and for junior high school attended P.S. 149, which was also attended by actor Danny Kaye and Henry Cohen.
Always playing sandlot sports, especially football, as a sophomore at 13 years old and weighing 125 pounds, he tried out for the football team at Boys High School in Brooklyn. The coach told him he was too small and should try handball instead, and because of his small size and young age his mother refused to sign the required permission slip. Sherman became the captain of the Boys' High handball team, which won division titles. To earn spending money, on weekends he and his doubles partner would "cross over" to the tougher side of Brooklyn to hustle older players who bet big money and hopefully did not recognize them. He graduated in 1939 with a 96 average at the age of 16, and entered college.
Sherman entered Brooklyn College, and tried out for football again, but this time coach Lou Oshins took him on as a quarterback, recalling, "His dedication to football was absolute, astonishing." When Sherman's mother saw how violent the game was, however, she made him quit. He and Oshins eventually made his mother relent. During the summer before his sophomore year, while Sherman waited on tables in the Catskills, Oshins mailed Sherman weekly sections of Clark Shaughnessy's book about the new T-formation, leading Sherman to refer to himself as "a correspondence school quarterback".[citation needed] Sherman had also taken a football with him to the Catskills, and spent time throwing it at trees to improve his accuracy.
He became the starting quarterback in 1940, and played for the team from 1940 to 1942. One of the few colleges running the T-formation, he captained the 1941–42 Brooklyn College team that upset the favored cross-town rival City College, and completed seven straight passes in a "scrimmage" against an NFL team then called the Brooklyn Dodgers. A teammate was future longtime Boston Celtics play-by-play man Johnny Most. Sherman graduated cum laude in 1943 just have turned 20 years of age, and 5' 10" and 160 pounds.
Sherman is a member of the National Jewish Sports Hall of Fame in Long Island, New York, and the Brooklyn College Hall of Fame.