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Brainlab
View on WikipediaBrainlab is a privately held German medical technology company headquartered in Munich, Bavaria. Brainlab develops software and hardware for radiotherapy and radiosurgery, and the surgical fields of neurosurgery, ENT and craniomaxillofacial, spine surgery, and traumatic interventions. Their products focus on image-guided surgery and radiosurgery, digital operating room integration technologies, and cloud-based data sharing. Brainlab is featured in the German media on topics such as the digitalisation of healthcare data and artificial intelligence in healthcare.[4][5][6]
Key Information
History
[edit]Brainlab was founded in Munich in 1989 by Stefan Vilsmeier.[7] The first Brainlab product was a mouse-controlled, menu-driven surgical planning and navigation software, introduced in 1990 at the University of Vienna and exhibited at the Congress of Neurological Surgeons (CNS) Annual Scientific Meeting in Washington, D.C. in 1992.[8]
In 1993, Brainlab developed a linear accelerator-based system for stereotactic radiosurgery using micromultileaf collimators.[9] Three years later, Brainlab entered into a partnership with Varian, Inc., which resulted in a long-term collaboration in the field of radiosurgery.[10]
Brainlab expanded into the field of image-guided surgery in 1997 and was the first to develop passive marker technology.[11] In the same year, Brainlab introduced its first shaped-beam radiosurgery system, Novalis.[12] Lance Armstrong, a professional cyclist and testicular cancer survivor, was the spokesperson for the Novalis brand during the early 2000s.[13][14]
In 2007, the company released Novalis Tx Radiosurgery, a radiotherapy system jointly created by Brainlab and Varian Medical Systems, Inc.[15] The same year, Brainlab collaborated with Siemens Medical Solutions to launch an intraoperative CT machine utilizing a rail-mounted scanner.[16] In 2008, Digital Lightbox was brought to the market, allowing digital patient images to be viewed and adjusted in the operating room. Digital Lightbox was transformed into Buzz Digital O.R. in 2012.[17]
In the following years, several Brainlab technologies and products received the Red Dot Design Award, including the Kick navigation system, the Curve technology and the Airo Mobile Intraoperative CT.[18]
In March 2019, Smith & Nephew announced the acquisition of the orthopaedic joint reconstruction business unit from Brainlab to advance its efforts in robotic surgery.[19] The same year, Brainlab recalled their spine and trauma 3D navigation software (version 1.0) because it could display inaccurate information during a procedure, which could prevent surgeons from accurately navigating surgical tools inside the patient.[20]
On September 14, 2022, founder Stefan Vilsmeier and Brainlab VP for R&D Claus Promberger, together with clinical partner Professor Cordula Petersen, MD from the UKE (Universitätsklinikum Hamburg-Eppendorf) in Hamburg, were nominated as one of the three finalists for the Federal President’s Award for Innovation and Technology (Deutscher Zukunftspreis) 2022 for the ExacTrac Dynamic technology,[21] a highly precise radiation treatment for tumors in motion.[22] The prize has been awarded annually by the German Federal President for over 25 years and honours outstanding technical, engineering, scientific as well as software and algorithm-based achievements within Germany.[23]
In cooperation with the City of Munich, Brainlab financed the Munich-Riem memorial site, which commemorates the 1970 terrorist attack at the former Munich-Riem Airport. Reasons for the commitment included the local proximity of the former airport to the Brainlab company headquarters and the promotion of art in Munich. Brainlab commissioned the artist Alicja Kwade to design an eight-metre-high sculpture made of steel and bronze for the memorial site.[24][25][26]
In May 2022, Brainlab acquired MedPhoton GmbH, a robotic imaging solutions developer and manufacturer based in Austria specialized for image guided radiation therapy and surgery.[27]
In 2023, Brainlab ran a course in neurosurgery in Tanzania and donated a surgical navigation system to the Muhimbili Orthopaedic Institute. This engagement is part of the Brainlab Social Program, a corporate social responsibility initiative by Brainlab.[28][29][30]
Company Structure
[edit]Brainlab converted from a public limited company (Aktiengesellschaft) to a European Stock Corporation (Societas Europaea, SE) in June 2025.[31] Headquartered in Munich, Brainlab operates worldwide in the medical technology sector. The management team at Brainlab consists of Rainer Birkenbach, Chief Executive Officer (CEO), Florian Hoffmann, Chief Operating Officer (COO), Rudolf Kreitmair, Chief Financial Officer (CFO), and Tobias Schalkhaußer, Chief Marketing Officer (CMO).[32] The Chairman of the Administrative Board is founder Stefan Vilsmeier.[33]
In the 2022/2023 financial year, Brainlab AG generated nearly €429.2 million in revenue.[2] As of 2025, the company has around 1979 employees.[3]
Headquarters
[edit]Brainlab was founded in the parental home of founder, Stefan Vilsmeier, in 1989.[34] By 1991, Brainlab had moved into its first official headquarters in the Munich suburb of Poing.[34] After a wave of new hires in 1995, a larger space was needed and headquarters moved to the Bavarian town of Heimstetten, Germany. In 2006, Brainlab constructed and moved into its headquarters in Feldkirchen, Germany, just outside Munich. Edmund Stoiber, former minister-president of Bavaria, officially opened the new building in 2007.[35][36] In December 2016, Brainlab moved into a newly constructed headquarters in the Munich suburb of Riem on the grounds of the former Munich-Riem Airport. The headquarters also have a restaurant and a fitness studio.[37] Featured speakers at the official inauguration ceremony on July 11, 2017, were the Bavarian State Minister Ilse Aigner and German Chancellor, Angela Merkel.[38]
Stefan Vilsmeier
[edit]
Stefan Vilsmeier, a self-taught computer programmer, is a German entrepreneur, inventor,[39] author, the founder of Brainlab, and CEO of Snke Holding SE.[40][41]
In 2000, Vilsmeier became the youngest recipient of the Bavarian Order of Merit, presented to him by former Bavarian Minister-President, Edmund Stoiber.[42] In 2001, Vilsmeier was awarded the national title of Entrepreneur of the Year in the category of Information Technology, by Ernst & Young. The following year, Ernst & Young awarded Vilsmeier with the title of World Entrepreneur of the Year at an awards event held in Monte Carlo.[43] Also in 2002, the World Economic Forum (WEF) selected Vilsmeier as one of their Global Leaders for Tomorrow 2003.[44] In 2014, Vilsmeier was awarded with the International Steven Hoogendijk Award from the Bataafsch Genootschap der Proefondervindelijke Wijsbegeerte for his service as a pioneer in the development of neuronavigation systems.[45]
Vilsmeier writes and is a frequent interviewee in the German media on topics such as the digitalisation of healthcare data and artificial intelligence in the healthcare sector.[4][5][6]
In 2025, after founding and leading Brainlab for 35 years, Vilsmeier transitioned to Chairman of the Administrative Board.[31] He became CEO of Snke Holding SE, a pioneering healthtech company and former Brainlab subsidiary, in 2025.[41]
Subsidiaries, Acquisitions and Spin-Offs
[edit]Brainlab owns and collaborates with several subsidiaries.
In 2009, Brainlab began a partnership with Voyant Health, a Tel Aviv, Israel-based company founded in 2003, active in orthopaedic technology. In 2011, Brainlab acquired Voyant Health and renamed it Brainlab Israel.[46][47]
Brainlab acquired Medineering, a developer for application-specific robotic technologies and surgery devices, in March 2019. Brainlab had previously been an investor and distribution partner of Medineering for nearly three years.[48][49]
In 2020, Brainlab announced two additional acquisitions. The first, in January 2020, was VisionTree Software Inc., a San Diego-based company that develops cloud-based, patient-centric data collection and health management technologies.[50]
The second acquisition, announced in June, was Level Ex, a Chicago-based medical video game maker.[51][52][53] In 2020, Brainlab also founded its subsidiary Snke OS, a company with approximately 150 employees, aiming to create the first digital health technology platform for surgery.[54][55]
In March 2021, Brainlab obtained the German company Mint Medical, which is based in Heidelberg and develops image reading and reporting software for clinical routine and research.[56]
In May 2022, Brainlab announced the majority acquisition of Austria-based robotic and medical device developer and manufacturer MedPhoton.[57] The acquisition came after a partnership in 2020 in the field of intraoperative imaging, which resulted in the launch of a mobile imaging robot (Loop-X). MedPhoton continued to operate as an independent research and development company within the Brainlab group.[58] The same year, Brainlab announced the acquisition of Dr. Langer Medical GmbH. Based in Waldkirch, Germany, the family-owned company is active in the development of intraoperative neuromonitoring technology and related equipment for surgical interventions.[59]
In June 2025, Brainlab announced the spin-off of Snke Holding SE, which includes Snke OS and Snke Xplore, formerly known as Level Ex, Mint Medical and VisionTree.[41]
In addition to the Brainlab Companies, Brainlab is present in several countries across Europe, North and South America, Asia, and Australia.[2]
Products
[edit]Surgery
[edit]Brainlab develops software technology for planning and navigating surgical procedures, including image enhancement and visualization tools. The various technologies, including image-guided surgery (for example for cranial or spinal navigation and ultrasound), robotic assistance, and intraoperative imaging platforms, are scalable and can be used for imaging, navigation, data enhancement, and data exchange.[2][60]
The software technologies for surgery include Buzz Digital O.R. and Buzz Virtual, which control the entire operating room and patient data.[61][62] Navigation technologies feature Curve Navigation, an application for surgical navigation,[63][64] and Kick, which supports navigation with optical or EM tracking.[65] Additionally, Brainlab offers the Loop-X imaging robot[66] and Cirq, a platform for robotic tasks.[49][67] The Robotic Suite by Brainlab also enables the combination of robot Loop-X with Curve and Cirq technologies.[66][68]
Brainlab has also created the Mixed Reality Viewer, which generates hyperrealistic 3D patient data.[69][70]
Radiosurgery and -therapy
[edit]Brainlab develops software in radiotherapy and radiosurgery to aid decision-making and dose planning as well as automate treatment plans, adjusting them to meet clinical requirements. The company also creates specialized technologies for extracranial areas like the breast or lungs.[2]
Brainlab offers a range of technologies under the name Elements. These can be customised to meet clinical requirements, use standard interfaces and are compatible with various workflows, treatment systems, and positioning technologies. This includes the creation of radiosurgical plans (Elements Cranial SRS),[71] the treatment of multiple metastases in one session in a non-invasive manner (Elements Multiple Brain Mets SRS),[72][73] the visualisation of the distinction between brain regions with high and low vascular activity (Elements Contrast Clearance Analysis)[74] and efficient clinical planning (Elements Spine SRS).[71]
ExacTrac Dynamic assists in accurate patient positioning and real-time monitoring during treatment, supporting clinicians in delivering precise image-guided radiotherapy (IGRT) for cranial and spinal SRS and stereotactic body radiotherapy (SBRT) patients.[75][76] The system also supports the treatment of extracranial conditions like breast and prostate cancer.[77][78]
Partnerships
[edit]In November 2022, it was announced that Brainlab had entered into a cooperation with the venture labs at the Technical University of Munich.[79] In 2023, a collaboration between Brainlab and AO Foundation in medical education and training was launched.[80] Also, the company collaborates with Boston Scientific, primarily in the field of deep brain stimulation.[81][82]
Brainlab Culture Program
[edit]Brainlab has established the Brainlab Culture Program to support various cultural projects. This initiative collaborates with the Bavarian State Opera, the Munich Philharmonic, and Lab Uganda.[83] Among the sponsored projects are notable events such as the concert "Das Virus der Humanität" (The Virus of Humanity)[84] and the art exhibition "I Can't Breathe".[85]
References
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External links
[edit]Brainlab
View on GrokipediaHistory
Founding and Early Development
Brainlab was founded in 1989 in Munich, Germany, by Stefan Vilsmeier, who established the company in his parents' home using proceeds from his bestselling book on 3D graphics programming.[1] Vilsmeier, born in 1967 and self-taught in software development, sought to integrate computer graphics and medical imaging technologies to enhance surgical accuracy, drawing inspiration from early exposure to magnetic resonance imaging (MRI) and computed tomography (CT) scans.[8] His vision centered on enabling surgeons to utilize the precision of digital imaging for real-time navigation during procedures, particularly in neurosurgery.[9] In its initial years, Brainlab focused on developing software solutions for image-guided surgery, with the company's first commercial product—a mouse-controlled, menu-driven surgical navigation system—demonstrated in 1990.[10] This innovation allowed surgeons to visualize and track instruments in 3D reconstructions of patient anatomy, marking an early advancement in computer-assisted surgery.[10] Operating as a small team, Brainlab prioritized rapid prototyping and clinician feedback to refine its tools, laying the groundwork for minimally invasive techniques in complex operations.[1] By 1993, the company had expanded sufficiently to open its first international office, signaling the transition from a garage startup to a growing medical technology firm committed to digital O.R. integration.[1] This early phase emphasized bootstrapped innovation, with Vilsmeier serving as CEO and driving product development amid limited resources, establishing Brainlab's foundation in software-driven precision medicine.[11]Key Milestones and Global Expansion
Brainlab initiated its international presence in 1993 by opening its first office outside Germany, transitioning from a Munich-based startup to a multinational entity focused on medical technology distribution and support.[1] This step facilitated early market penetration in North America and Europe, supporting the adoption of its image-guided surgery software amid growing demand for precision neurosurgical tools. By the early 2000s, the company had established subsidiaries and sales networks across multiple continents, leveraging partnerships with hospitals to install systems in diverse regulatory environments.[1] A pivotal acquisition occurred in 2011 when Brainlab purchased Voyant Health, an Israel-based cloud computing firm later rebranded as Brainlab Israel, which bolstered its software infrastructure for global scalability and data processing in radiotherapy applications.[1] In 2013, the launch of Elements, a suite of modular planning software for surgery and radiotherapy, represented a technological milestone that integrated imaging data for enhanced procedural accuracy, contributing to installations in over 6,000 hospitals worldwide by the mid-2010s.[1] The company further expanded its footprint in 2015 through a partnership with Boston Scientific, advancing deep brain stimulation technologies and enabling joint commercialization in neurostimulation markets across Europe and the United States.[1] Global operations grew to encompass 25 offices and subsidiaries spanning Europe, Asia, Australia, North America, and South America, with systems deployed in approximately 120 countries to serve diverse clinical needs from radiosurgery to orthopedic navigation.[12] Key infrastructure developments included the opening of a new LEED Gold-certified headquarters in Munich's Riem district, consolidating R&D and operations to support international scaling.[1] Acquisitions such as VisionTree Software in 2020 for patient outcome tracking and Mint Medical in 2021 for AI-driven image analysis further embedded Brainlab in U.S. and German healthcare ecosystems, respectively.[13] Recent milestones underscore accelerated innovation and strategic restructuring, including FDA clearances for the Loop-X mobile imaging robot and Cirq robotic alignment module, enhancing intraoperative imaging in spine and trauma procedures.[14] In September 2025, U.S. launch of Spine Mixed Reality Navigation marked entry into augmented visualization for spinal surgeries, integrating mixed reality headsets for real-time guidance.[15] Amid these advances, Brainlab announced a spin-off of Snke Holding SE in June 2025, encompassing subsidiaries like Level Ex for simulation training, to pursue independent growth while maintaining collaborative ties.[1] These efforts reflect a shift toward an open healthcare dataverse model, prioritizing data interoperability across global networks.[5]Corporate Structure and Operations
Headquarters and Organizational Overview
Brainlab SE is headquartered at Olof-Palme-Straße 9 in Munich, Germany, in a LEED Gold-certified facility located on the site of the former Munich-Riem Airport, to which the company relocated in July 2016.[1] [16] The headquarters serves as the central hub for research, development, and administrative functions, supporting the company's focus on medical technology innovations. Brainlab maintains a global presence with offices and subsidiaries in 25 locations across Europe, Asia, Australia, North and South America, and its systems are installed in approximately 120 countries.[17] [1] As a privately held European Stock Corporation (SE) since its conversion in June 2025, Brainlab employs around 2,000 people worldwide, with a significant portion dedicated to engineering and research & development.[18] [19] The organizational structure features an Executive Board consisting of Managing Directors Rainer Birkenbach (CEO), Florian Hoffmann (COO), Rudolf Kreitmair (CFO), and Tobias Schalkhaußer (CMO), chaired by founder Stefan Vilsmeier.[1] [20] This board oversees operations following structural expansions implemented in October and November 2024 to enhance efficiency in digital healthcare transformation.[21] [22] The company operates through affiliated entities, including subsidiaries such as Snke OS, medPhoton, Mint Medical, and Dr. Langer Medical, which collectively drive synergies in healthcare data and technology ecosystems.[1] [5]Leadership and Governance
Brainlab operates as a Societas Europaea (SE), having converted from Brainlab AG to Brainlab SE on June 24, 2025, which introduced a one-tier governance structure centered on an Administrative Board responsible for oversight and strategic direction.[19] This structure facilitates cross-border operations while maintaining headquarters in Munich, Germany.[19] Stefan Vilsmeier, who founded Brainlab in 1989 and served as CEO for 35 years, transitioned from the CEO role at the end of 2024 to Chairman of the Administrative Board effective January 2025, focusing on strategic initiatives and the Health IT segment.[22] [22] The Administrative Board includes Vilsmeier as Chairman, Dr. Klaus Kleinfeld, Sebastian Kuss, Prof. Dr. Stephanie E. Combs, Éva Haász, and Rainer Birkenbach.[19] The company's executive functions are handled by four Managing Directors, expanded from prior structure in October 2024.[22] Rainer Birkenbach, who joined Brainlab in 1994 and served as CTO since 1998, assumed the CEO position in January 2025, overseeing innovation and clinical expansion.[22] Florian Hoffmann serves as Chief Operating Officer (COO), Rudolf Kreitmair as Chief Financial Officer (CFO) since January 2025 after prior roles in finance, and Tobias Schalkhaußer as Chief Marketing Officer (CMO).[19] [22] [19]| Role | Name | Key Details |
|---|---|---|
| CEO | Rainer Birkenbach | Appointed January 2025; former CTO since 1998[22] |
| COO | Florian Hoffmann | Managing Director[19] |
| CFO | Rudolf Kreitmair | Appointed January 2025; with company since 2004[22] |
| CMO | Tobias Schalkhaußer | Managing Director[19] |
