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Colors Infinity
Colors Infinity is an Indian pay television channel owned by JioStar, a joint venture between Viacom18 and Disney India. Launched on July 31, 2015, it primarily broadcasts English-language entertainment programming, including American and British television series, reality shows, and lifestyle programming. The channel is aimed at the urban, English-speaking audience in India.
Colors Infinity was launched as part of Viacom18's expansion into the English-language entertainment space in India. It was positioned to compete with other established channels in the genre, such as Star World and Zee Café. The channel was co-curated at launch by prominent Indian film personalities Karan Johar and Alia Bhatt, who were involved in selecting the initial programming lineup.
Along with airing syndicated TV series, it also started producing its own original series. Till date it has produced four original series.
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Colors Infinity
Colors Infinity is an Indian pay television channel owned by JioStar, a joint venture between Viacom18 and Disney India. Launched on July 31, 2015, it primarily broadcasts English-language entertainment programming, including American and British television series, reality shows, and lifestyle programming. The channel is aimed at the urban, English-speaking audience in India.
Colors Infinity was launched as part of Viacom18's expansion into the English-language entertainment space in India. It was positioned to compete with other established channels in the genre, such as Star World and Zee Café. The channel was co-curated at launch by prominent Indian film personalities Karan Johar and Alia Bhatt, who were involved in selecting the initial programming lineup.
Along with airing syndicated TV series, it also started producing its own original series. Till date it has produced four original series.