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KTFM
KTFM (94.1 FM, "94.1 San Antonio's Sports Star") is a commercial radio station licensed to Floresville, Texas, and serving Greater San Antonio. It broadcasts a sports radio format and is owned by Connoisseur Media. On weekdays it has local personalities hosting sports shows, with ESPN Radio heard nights and weekends. The studios are on Eisenhauer Road in San Antonio.
KTFM has an effective radiated power (ERP) of 19,000 watts. The transmitter is on South Foster Road near Hildebrandt Road in San Antonio. KTFM broadcasts using HD Radio technology. On its HD-2 digital subchannel it plays hip hop music and on its HD-3 subchannel it simulcasts Tejano music from co-owned KLEY-FM.
At 6 a.m. on March 25, 1991, the station signed on the air as KRIO-FM. It carried a Texas music format. The station was owned by longtime San Antonio-area broadcaster John Barger. It was meant to appeal to listeners of the former KFAN-FM (101.1), which gave up its Texas music format the previous year, becoming a simulcast of Oldies station KONO 860 AM. KONO was also operated by Barger. Steve Coffman and Ron Houston, both formerly of KFAN, were the station's two initial air personalities. KRIO-FM's initial program director Lee Woods billed the format as "certified South Texas country." Woods said that unlike KFAN, who included rock and reggae in its playlist, KRIO would only play country.
The country format was short-lived and lasted just a little over a year. On Tuesday, March 31, 1992, the station flipped to a Tejano format, providing competition to established Tejano outlet KXTN (107.5 FM). Barger initially wanted to sign the station on with Tejano music, but was dissuaded by friends who felt that the format had not yet matured. Barger believed that KXTN's growth within the past year proved that the format had matured and the station was now ready for competition.
In September 1998, the station flipped to Regional Mexican as KLEY ("La Ley 94.1"). On January 7, 2005, BMP revived the KTFM call sign after it acquired KLEY from Spanish Broadcasting System. The call sign had been used on 102.7 FM (now KJXK) from 1969 to 2003.
When KTFM was revived, its name was "Jammin' 94.1", and its focus was on rhythmic oldies. As the station struggled in the ratings, KTFM shifted to a rhythmic AC direction by adding more current product and putting less emphasis on older material. It was aiming at a mostly female 25-44 and Hispanic demographic. By November 2008, KTFM began shifting to a rhythmic contemporary direction and was added to the BDS Top 40/Rhythmic reporting panel.
In February 2009, KTFM tweaked its format to hot AC. By April 2010, BMP shifted KTFM to Top 40/CHR, with a heavy emphasis on Dance crossovers.
On January 7, 2016, at 9 a.m., KTFM began stunting, at the conclusion of the "Blondie & Nugget in the Morning" show. The last song was "Here" by Alessia Cara. KTFM began calling itself "94.1 El Taco", giving away free tacos at various locations around San Antonio, playing the Parry Gipp novelty song "It's Raining Tacos" (a spoof of "It's Raining Men" by The Weather Girls). Its website emitted a green lightning strike with the word "Energize". At 4 p.m. that same day, KJXK began stunting with country music, leading listeners and rivals to believe KTFM was moving back to 102.7. At the same time as KTFM's relaunch, the stunt on 102.7 was revealed to be a publicity stunt.
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KTFM
KTFM (94.1 FM, "94.1 San Antonio's Sports Star") is a commercial radio station licensed to Floresville, Texas, and serving Greater San Antonio. It broadcasts a sports radio format and is owned by Connoisseur Media. On weekdays it has local personalities hosting sports shows, with ESPN Radio heard nights and weekends. The studios are on Eisenhauer Road in San Antonio.
KTFM has an effective radiated power (ERP) of 19,000 watts. The transmitter is on South Foster Road near Hildebrandt Road in San Antonio. KTFM broadcasts using HD Radio technology. On its HD-2 digital subchannel it plays hip hop music and on its HD-3 subchannel it simulcasts Tejano music from co-owned KLEY-FM.
At 6 a.m. on March 25, 1991, the station signed on the air as KRIO-FM. It carried a Texas music format. The station was owned by longtime San Antonio-area broadcaster John Barger. It was meant to appeal to listeners of the former KFAN-FM (101.1), which gave up its Texas music format the previous year, becoming a simulcast of Oldies station KONO 860 AM. KONO was also operated by Barger. Steve Coffman and Ron Houston, both formerly of KFAN, were the station's two initial air personalities. KRIO-FM's initial program director Lee Woods billed the format as "certified South Texas country." Woods said that unlike KFAN, who included rock and reggae in its playlist, KRIO would only play country.
The country format was short-lived and lasted just a little over a year. On Tuesday, March 31, 1992, the station flipped to a Tejano format, providing competition to established Tejano outlet KXTN (107.5 FM). Barger initially wanted to sign the station on with Tejano music, but was dissuaded by friends who felt that the format had not yet matured. Barger believed that KXTN's growth within the past year proved that the format had matured and the station was now ready for competition.
In September 1998, the station flipped to Regional Mexican as KLEY ("La Ley 94.1"). On January 7, 2005, BMP revived the KTFM call sign after it acquired KLEY from Spanish Broadcasting System. The call sign had been used on 102.7 FM (now KJXK) from 1969 to 2003.
When KTFM was revived, its name was "Jammin' 94.1", and its focus was on rhythmic oldies. As the station struggled in the ratings, KTFM shifted to a rhythmic AC direction by adding more current product and putting less emphasis on older material. It was aiming at a mostly female 25-44 and Hispanic demographic. By November 2008, KTFM began shifting to a rhythmic contemporary direction and was added to the BDS Top 40/Rhythmic reporting panel.
In February 2009, KTFM tweaked its format to hot AC. By April 2010, BMP shifted KTFM to Top 40/CHR, with a heavy emphasis on Dance crossovers.
On January 7, 2016, at 9 a.m., KTFM began stunting, at the conclusion of the "Blondie & Nugget in the Morning" show. The last song was "Here" by Alessia Cara. KTFM began calling itself "94.1 El Taco", giving away free tacos at various locations around San Antonio, playing the Parry Gipp novelty song "It's Raining Tacos" (a spoof of "It's Raining Men" by The Weather Girls). Its website emitted a green lightning strike with the word "Energize". At 4 p.m. that same day, KJXK began stunting with country music, leading listeners and rivals to believe KTFM was moving back to 102.7. At the same time as KTFM's relaunch, the stunt on 102.7 was revealed to be a publicity stunt.