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Madison Mallards
Madison Mallards
from Wikipedia

The Madison Mallards are a collegiate summer baseball team based in Madison, Wisconsin that plays in the Northwoods League. Warner Park on Madison's Northside is the team's home field.

Key Information

History

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The history of minor league baseball in Madison begins with the early success of the Madison Muskies. A Midwest League Oakland A's affiliate, the Muskies were competitive and gained a healthy following in the years following their 1982 origins. By 1993 the crowds had declined and the Muskies became less profitable.[2]

In 1994 the Muskies were replaced for a single season by the St Louis affiliate, Madison Hatters. 1996 began the five-year stint of the independent Madison Black Wolf, but once again low attendance and little interest plagued the team and they were forced to move to a more profitable community.[3]

In 2001, area businessman Steve Schmitt introduced the Madison Mallards to Warner Park. The Mallards joined the Northwoods League, which features amateur college players playing summer ball during their off-season.[4]

On October 17, 2019, the pro shop had significant damage done to it by a suspicious fire and the police investigated it as arson. There was an estimated $150,000 in damages.[5]

Success

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The Mallards made it to the playoffs in 2003, 2004, 2005, 2006, 2008, 2013, 2015, 2016, 2021, and 2024. They have made four Northwoods League Championship Series appearances, which resulted in runner-up finishes in 2005 and 2008. They won the Northwoods League championship in 2004 and 2013.[6]

Ownership

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In 2014, the Mallards ownership group created Big Top Baseball. Big Top Baseball was a leader in summer collegiate baseball, operating four Northwoods League franchises in the state of Wisconsin at the time. Big Top Baseball owns and operates the Madison Mallards and Kenosha Kingfish and formerly owned the Wisconsin Rapids Rafters and Green Bay Bullfrogs, which were sold off during the COVID-19 pandemic.[7]

Stadium

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The Mallards’ baseball diamond in Warner Park, built in 1982, currently seats 6,750 people.[8]

Dimensions

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The playing surface of the field is artificial turf infield with grass outfield, and the dimensions from home plate are 308 1/3 feet to left field, 380 feet to center field, and 290 2/3 feet to right field. The 440-square-foot scoreboard, installed in 2013, is located in left-center field. 14 flat-screen televisions can be found throughout the stadium. There is a children's playground and picnic seating close to the foul lines in left field.

Attendance

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The Mallards routinely lead the nation in attendance among collegiate summer baseball teams, averaging over 6,308 fans per game in 2017 and 6,249 in 2018. In 2024, the Mallards had over 200,000 in attendance throughout the season.[9][10][11]

Duck Blind

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The club offers a promotion called the Duck Blind, a group of seats in right field that cost up to $41 and include unlimited food, soda, and beer.[12] In 2018, the Duck Blind underwent a $1 million renovation.[13]

Alternate monikers

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The Madison Mallards have adopted numerous monikers over the years, including:

Madison Muskallards

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The "Muskallards" nickname is inspired by the myth of Bozho, who, according to the Madison Mallards,[14] a Loch Ness-type monster located in Lake Mendota. The Muskallards logo is the same as the Mallards "M" logo, but instead of a Mallard tail, it now has the tail of a Muskie (hence the name "Muskallards", which is a combo of Muskies and Mallards). The colors of this rebrand consist of dark green, orange, and creme white.

Madison Old Fashioneds

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The "Old Fashioneds" name is based on the Mallards attempt to build the World's Largest Brandy Old Fashioned Cocktail, which is part of their Wisconsin Day Celebration. The team decided to honor this by rebranding as the Old Fashioneds for Wisconsin Day. The logo consists of a cherry swinging a wooden bat. The colors are red and brown.[15]

Madison Motivational Speakers

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The "Motivational Speakers" nickname pays homage to Chris Farley, a Madison native who starred in the SNL "Van down by the river" skit. The logo consists of Chris Farley's character (Matt Foley) in a semi bent down pose with his right hand pointing to the right. He is also wearing his classic look in that logo. The Jersey consists of the classic look as well (white and blue plad overshirt, white polo undershirt and a green tie).[16]

Mallards in MLB

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The following is a list of former Mallards to appear in Major League Baseball.[17]

Name Season(s) in Madison MLB accolades
Pete Alonso 2014 5x All-Star, Rookie of the Year, Silver Slugger
Drake Baldwin 2021 Rookie of the Year
Danny Burawa 2009
Jake Esch 2009-10
Derek Fisher 2012 World Series Champion
Mike Gerber 2012
Frank German 2016
Tony Gonsolin 2015 All-Star, World Series Champion
Phil Gosselin 2008
J.R. Graham 2009-10
Taylor Gushue 2012
Maverick Handley 2017
John Hicks 2009
Nico Hoerner 2016 2x Gold Glove Award
Joe McCarthy 2013
Alec Mills 2012 No-hitter
Matt Pagnozzi 2002
Bobby Poyner 2012
Carson Ragsdale 2018
Sterling Sharp 2014-15
Ryan Spilborghs 2001
Brock Stewart 2013
Matt Thaiss 2014
Justin Topa 2012
Jose Trevino 2012 All-Star, Gold Glove Award
Matt Vierling 2016
[edit]

Notes

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[edit]
Revisions and contributorsEdit on WikipediaRead on Wikipedia
from Grokipedia
The Madison Mallards are a team based in , competing in the , a premier wooden-bat league for elite college players seeking professional development during their off-season. Founded in 2001, the team plays its home games at Warner Park, affectionately known as "the Duck Pond," a constructed in 1982 that offers a community-oriented atmosphere with capacity for family-friendly entertainment. The Mallards have established themselves as a competitive force, capturing the Northwoods League championship in 2004 by defeating the Duluth Huskies in the finals and reaching the title series again as runners-up in 2005 against the Thunder Bay Border Cats. Their alumni include notable players such as first baseman Pete Alonso of the New York Mets, underscoring the league's role in talent pipeline to professional ranks. In addition to on-field success, the organization has earned recognition for , sweeping the Northwoods League's end-of-season honors in 2011, including Organization of the Year, and continuing to innovate with initiatives like the introduction of the affiliated Madison Night Mares women's team in recent years. The team's emphasis on fan engagement and local ties has made it a staple of Madison's summer sports scene, drawing crowds to the Duck Pond for affordable, high-energy without the pressures of professional contracts.

History

Founding and early years

The Madison Mallards were founded in by local businessman Steve Schmitt as an in the , a wooden-bat circuit established in 1994 to develop elite college players. Schmitt introduced the franchise to Warner Park, a municipal facility built in 1982 that had previously hosted professional teams such as the Madison Muskies of the from 1982 to 1993. The Mallards' inaugural game occurred on June 2, , marking Madison—the largest city in the league at the time—as a key addition to the Northwoods' . The team's debut season highlighted emerging talent, including outfielder —who later reached with the Colorado Rockies—and pitcher Rene Recio, who shared fan-voted inaugural MVP honors after strong individual performances. While specific win-loss records from 2001 are not prominently archived, the Mallards contributed to the league's growing attendance, which exceeded 273,000 fans that year amid expansion. Early operations emphasized affordable, family-oriented entertainment at Warner Park, with Schmitt investing in initial improvements alongside the City of Madison to enhance the venue's viability for summer collegiate play. Success built steadily in the mid-2000s, culminating in the franchise's first championship in 2004 under manager Darrell Handelsman, who earned Manager of the Year honors. That season, the Mallards posted a ERA of 2.54—the second-best in league history at the time—and defeated playoff opponents to claim the title, while drawing a then-franchise-record 154,258 spectators. Standouts like Jake Hansen, who recorded a 1.23 ERA in 2003 (the second-lowest single-season mark in NWL annals), underscored the team's pitching depth during these formative years.

Expansion and renovations

In 2010, the Madison Mallards partnered with the City of Madison Parks Division on a $1.3 million of Warner Park's , funded by $800,000 from the city and the balance from the team, with the Mallards covering any overages. The project replaced the existing and with a new structure featuring repositioned seats closer to the field, an upper-level concourse for improved fan circulation, and seating repurposed from Baltimore's Camden Yards; construction concluded in late May 2011, earning recognition as Ballpark Digest's 2011 Renovation of the Year. These upgrades enhanced sightlines and capacity, supporting the team's operations since its 2001 inception at the 1982-built venue. Subsequent enhancements included outfield additions such as the Duck Blind berm in right field and seating area behind left field, introduced to boost fan engagement and attendance. In preparation for the 2024 season and the addition of the Madison Night Mares women's team, further improvements converted the field to —marking the first such surface in Warner Park's 42-year history—and adjusted fences and bases for compatibility, alongside other upgrades announced on May 22, 2024. These changes, driven by the dual-team usage, aimed to modernize facilities while accommodating increased programming demands.

Recent developments

In 2024, the Madison Mallards set a franchise record with 50 regular-season wins, finishing second in the standings before advancing to the . The team also expanded its operations by launching the Madison Night Mares, a women's summer-collegiate team in the inaugural division, sharing Warner Park facilities. The 2025 season marked the Mallards' 25th anniversary at Warner Park, with special celebrations announced alongside the release of the schedule on January 6. The team hosted the All-Star Game on July 14 in partnership with the Night Mares, drawing attention to Madison's growing role in the league. On the field, the Mallards compiled a 44-25 record, concluding the campaign with an 11-8 victory over the on August 9. Looking ahead, the organization introduced the "Grand Slam Mini Plan" on September 23 for the 2026 season, offering ticket packages to both Mallards and Night Mares games to capitalize on dual-team attendance. This initiative follows sustained fan support, including Division I 's return to Madison after a 33-year absence, enhancing local infrastructure.

Organization

Ownership

The Madison Mallards are principally owned by Steve Schmitt, a Wisconsin-based entrepreneur known for owning The Shoe Box, a large independent shoe retailer in Black Earth. Schmitt has held ownership since the team's founding as a franchise in 2001, during which time he transformed Warner Park's facilities from a modest setup into a high-attendance venue drawing over 150,000 fans in peak seasons. Operations fall under Big Top Baseball, an entity led by Schmitt that manages the Mallards alongside other teams such as the Kenosha Kingfish; the group previously oversaw the Wisconsin Rapids Rafters and Green Bay Bullfrogs before those franchises folded or relocated. Vern Stenman serves as team president and holds a partial ownership stake through affiliated ventures like Big Top Events, which also co-manages soccer club, reflecting Schmitt's broader involvement in Madison-area sports properties. Schmitt's , derived from retail success, has emphasized fan engagement and promotions, contributing to the Mallards' status as one of the league's top-drawing teams, with consistent exceeding 6,000 per game. No major ownership changes have occurred since inception, underscoring stable local control focused on community-oriented rather than expansion or sale.

Management and personnel

The Madison Mallards are owned by Steve Schmitt, a Madison-area businessman who also owns other local sports teams and retail operations, and has led the franchise since its founding in 2001. Vern Stenman serves as president, managing overall club operations alongside Schmitt. Samantha Rubin holds the position of , overseeing day-to-day administrative and player personnel matters. Donnie Scott has been the field manager since 2013, compiling over 500 wins in 13 seasons and establishing himself as the winningest coach in team history. A former catcher drafted by the Texas Rangers in the second round of the 1979 amateur draft, Scott played from 1983 to 1991 with the Rangers, Seattle Mariners, and , appearing in 175 games with a .206 . Prior to joining the Mallards, he managed in systems, including four Pioneer League championships with the and a career record of 689-569 (.548 winning percentage). Under Scott, the Mallards reached the playoffs in 2016, 2018, and 2019; he earned NWL Manager of the Year honors in 2018 and previously won a league championship in 2013. The front office includes specialized roles in ticket sales, marketing, corporate partnerships, food and beverage, operations, finance, and retail, supporting the club's summer collegiate operations at Warner Park. Key personnel in these areas include Monica Wagner as vice president of corporate ticket sales, Kyle Chisholm as marketing director, and Will Kenne as director of operations, contributing to attendance and . Coaching assistants and support staff vary annually with player recruitment from NCAA programs, focusing on development in the wood-bat summer league format.

Venue

Warner Park facilities

The Warner Park Stadium, affectionately nicknamed the "Duck Pond," has served as the home venue for the Madison Mallards since the team's founding in 2001. Originally constructed in 1982 for the Midwest League's Madison Muskies, the facility subsequently hosted teams including the Madison Hatters and Madison Blackwolf before the Mallards' arrival. Situated within the larger Warner Park recreational area on Madison's northeast side adjacent to , the stadium integrates baseball operations with surrounding green spaces, though access during games prioritizes vehicular and pedestrian entry to the diamond. The stadium features a fixed of 6,750, with the main providing covered aluminum bench seating, a , and premium areas including VIP sections and table-top seating sourced from Baltimore's Camden Yards. Field dimensions measure 308 feet to left field, 365 feet to left-center, 380 feet to center, 365 feet to right-center, and 296 feet to right field, supported by a natural grass surface maintained for collegiate summer play. Additional facilities include protective netting extending from foul pole to foul pole, a left-field "" area for blanket seating (chairs prohibited), and group picnic zones with catering options. Parking accommodates spectators in an adjacent lot with no admission fee, permitting provided glass containers are avoided for safety; overflow during peak attendance prompts use of nearby streets or alternative transport like biking via designated racks and BCycle stations. The venue underwent renovations in , enhancing structural elements while preserving its community integration. Largest recorded crowd reached 10,061 on June 12, 2004, exceeding permanent seating through standing and accommodations.

Renovations and unique features

In 2017, the Madison Mallards invested over $1 million in renovating the Duck Blind, a premium seating and entertainment area that includes rebuilt suites, an expanded fun zone for fans, a revamped merchandise store, and a new right field entrance to improve access and flow. This project enhanced spectator amenities while preserving core elements like the clubhouses and concessions behind home plate from prior upgrades. Further improvements occurred ahead of the 2024 season, with the infield converted entirely to equipped with an upgraded drainage system to enable faster recovery after rain and reduce maintenance downtime. Additional modifications included shortening the outfield fence, repositioning the bases, and reshaping the pitching mound to better accommodate both and shared use by the Madison Night Mares. Warner Park's baseball facilities incorporate a duck-themed aesthetic tied to the Mallards' branding, featuring the prominent Duck Blind as a shaded, elevated vantage point with views over the field. The venue includes a large protective roof over parts of the grandstand, a central food court for concessions, and live organ music during games to evoke traditional ballpark atmosphere. A unique operational element is the team's bat dog, which retrieves discarded bats from the field, adding an engaging, non-human performer to the proceedings. The exclusive Tricor/West Bend Club provides a premium party deck accommodating up to 100 guests with elevated sightlines.

Attendance records

The Madison Mallards have maintained the highest attendance figures among teams and summer collegiate baseball franchises for multiple seasons, reflecting strong local fan support at Warner Park. In , the team drew 217,070 fans across 35 home games, averaging 6,202 per game, continuing their dominance in league totals. This marked the second-highest single-season total in franchise history, behind the 218,866 fans in 2019 over a similar schedule.
SeasonTotal AttendanceHome GamesAverage per Game
2024217,070356,202
2019218,866~36~6,080
2014214,849356,139
The franchise's single-game attendance record stands at 10,061, set on June 12, 2004, during a regular-season contest at Warner Park. Earlier peaks include a record of 154,258 total fans in an unspecified prior season, highlighted by another crowd exceeding 10,000 for a regular-season game. These figures surpass other league teams, with the Mallards outdrawing runners-up like the La Crosse Loggers (91,111 in 2019) by wide margins.

Performance and achievements

On-field records

The Madison Mallards, competing in the since 2001, have compiled an all-time regular-season record of 908 wins and 746 losses through the end of the 2025 season, yielding a .549 across 24 seasons (excluding the canceled 2020 campaign due to the ). The team has qualified for the in 12 of those seasons, demonstrating consistent contention within the league's divisional structure, which features 70-game regular seasons split into two 35-game halves with postseason berths awarded to half-season division winners and .
YearWins-LossesWinning Pct.Notes
200129-35.453-
200224-40.375-
200338-26.594First-round exit
200442-22.656League champions
200543-25.632League runners-up
200636-32.529First-round exit
200738-29.567-
200834-34.500League runners-up
200938-29.567-
201041-29.586-
201137-32.536-
201239-31.557-
201341-29.586League champions
201439-33.542-
201543-28.606First-round exit
201643-29.597First-round exit
201738-34.528-
201849-23.681First-round exit; franchise record at the time
201942-30.583Semifinals
202139-32.549Semifinals
202226-46.361Worst season in franchise history
202339-32.549-
202450-20.714Franchise-record wins; second-half division title
202544-25.638-
The Mallards' strongest performances include the season's 50-20 mark, which set a franchise high for victories and featured a dominant second-half division , and the 2018 campaign's 49-23 record, which paced . Conversely, the season yielded a franchise-low 26-46 record, reflecting challenges in team cohesion and pitching amid roster turnover. Under long-term manager Donnie Scott, who has led the team since , the Mallards have posted a 439-310 record (.586 ), including both championships and multiple deep playoff runs, underscoring sustained on-field success relative to earlier managerial tenures.

Championships and playoffs

The Madison Mallards have secured two championships, defeating the Duluth Huskies in 2004 and the La Crosse Loggers 2-0 in the 2013 finals. In 2004, under manager Darrell Handelsman, the team posted a 42-22 regular-season record and set a franchise mark of 2.54 en route to the title. The 2013 squad, managed by Donnie Scott, finished 41-29 and advanced through the playoffs to claim the crown. The Mallards have qualified for the postseason 12 times since joining in 2001, including runner-up finishes in 2005 (losing 2-1 to the Thunder Bay Border Cats) and 2008. Their playoff structure typically involves followed by league championships, with berths earned via strong regular-season performances in divisions such as the or South.
YearRegular Season RecordPlayoff Outcome
200338-26First Round loss
200442-22League Champions
200543-25League Runner-up
200636-32First Round loss
200834-34League Runner-up
201341-29League Champions
201543-28First Round loss
201643-29First Round loss
201849-23First Round loss (South Division Championship loss to Fond du Lac Dock Spiders)
201942-30Semifinals loss (Great Lakes Division Championship loss to )
202139-32Semifinals loss
202450-20Division Championship loss (Great Lakes series loss 3-2 to after defeating Wausau Woodchucks in first round)
Additional appearances include a 2007 playoff exit to the St. Cloud River Bats after a 16-game win streak and a 2009 Great Lakes Division finals loss to the . The 2024 campaign marked a franchise record with 50 regular-season wins before the postseason defeat.

Notable players and alumni

Several alumni of the Madison Mallards have advanced to , with 66 players reaching affiliated minor leagues or (MLB) as of May 2023. At least 20 have appeared in MLB games, highlighting the program's role in developing collegiate talent for professional careers. Prominent among them is first baseman , who played infield for the Mallards in 2014, batting in 59 games that season. Drafted by the in 2016, Alonso debuted in MLB on March 28, 2019, and earned National League Rookie of the Year honors after hitting 53 home runs. Other MLB alumni include pitchers Anthony Gonsolin (2015 with Mallards; debuted with Los Angeles Dodgers in 2019), Alec Mills (2012; Chicago Cubs, threw no-hitter in 2020), Justin Topa (2012; Seattle Mariners), and Sterling Sharp (2015; debuted with Miami Marlins in 2020 after drafting by Washington Nationals). Position players with MLB experience feature Nico Hoerner (2016; Chicago Cubs infielder), Jose Trevino (2012; New York Yankees catcher), Matt Vierling (2016; Detroit Tigers utility), and Matt Thaiss (2014; Los Angeles Angels catcher). In September 2025, Carson Ragsdale, a Mallards alum from 2018, made his MLB debut with the Baltimore Orioles on September 14, becoming the 411th player to reach the majors.

Fan culture and promotions

Alternate team identities

The Madison Mallards utilize alternate team identities for select promotional games, incorporating custom logos, jerseys, and themes that reference local culture, folklore, or pop culture to boost fan engagement. These identities typically feature the team's Maynard G. Duck reimagined in context-specific designs and are worn during specific home contests at Warner Park. In 2023, the team adopted the Old Fashioneds identity for a game, honoring Wisconsin's state beverage with woolen throwback-style uniforms evoking early 20th-century aesthetics. During the event, the Mallards successfully set a World Record for the largest brandy old fashioned cocktail, measuring 350 gallons using 239 liters of brandy, 10.5 gallons of , and over 1,000 . The Muskallards identity debuted in 2023 as an initial Fool's rebrand inspired by a mythical serpentine creature said to inhabit since the 1860s, blending local legend with a ""-style monster motif featuring elongated duck-like designs. It returned in 2024 for an August 8 game with five variant uniforms differentiated by player position groups, such as batting and pitching-specific logos. For 2024, the Motivational Speakers alternate drew from the 1993 sketch portraying Matt Foley's high-energy rants about living "in a van down by the river," with logos depicting a of the disheveled character alongside a ramshackle van and the team's duck mascot in motivational pose. An additional 2024 identity, Ope!, celebrated the ubiquitous Midwestern interjection "ope" as a polite apology for minor collisions or intrusions, incorporating folksy, regional humor into graphics. In 2025, the Neverminds identity emerged with a grunge aesthetic nodding to Nirvana and Madison's 1990s music scene, particularly recordings at ; jerseys included a sleeve patch parodying the band's X-eyed smiley face, with Maynard integrated into distressed, flannel-inspired lettering.

Traditions and entertainment

The mascot, Maynard G. Mallard, traditionally ziplines into Warner Park at the start of each home game, a originating in the team's early years that has become a fan experience emphasizing the duck-themed identity. This entrance, often accompanied by pyrotechnics and announcements, draws crowds and sets an energetic tone, with the zipline spanning from the outfield to home plate. Game-day entertainment centers on the Duck Blind, a multi-level premium seating area in right field offering all-you-can-eat food, unlimited beverages including beer, and exclusive views, transforming games into extended social events for groups. Recurring between-innings activities include "Beach Ball Madness," where fans volley inflated beach balls across the stands during pauses, fostering interactive participation and cited as a longstanding tradition in promotional materials. The Mallards emphasize zany, themed promotions as core entertainment, such as alternate identities (e.g., "Madison Neverminds" honoring local history) and giveaway nights, contributing to the highest attendance in the with over 10,000 fans on peak evenings. These elements, including mascot-led skits and fan contests, prioritize accessible, family-oriented fun over competitive focus, aligning with the summer collegiate model's emphasis on community engagement.

Controversies

Fireworks displays dispute

In 2024, nearby residents opposed the Madison Mallards' request to increase fireworks displays at Warner Park from six to eight per season, citing excessive noise that disrupts sleep, startles pets and wildlife, and exacerbates conditions like PTSD among veterans. The proposal drew dozens of attendees to a neighborhood meeting, where activists highlighted risks to a nearby nest, advocating delays until the eaglet could or elimination of displays altogether. City officials approved a compromise of seven shows for the 2024 summer season despite the spring opposition, prompting renewed clashes as residents argued the frequency intensified nuisances in North Side neighborhoods. Groups like Wild Warner Park urged alternatives such as drone shows, emphasizing 21st-century environmental priorities over traditional . On January 8, 2025, the Madison Parks Commission rejected calls to end the displays entirely, voting to limit them to six per season plus one drone show for the Madison Mallards and affiliated Night Mares teams, while requiring annual reapproval beyond 2025. North Side residents continued voicing concerns over persistent disturbances, though the commission balanced these against the team's claims of using low-lead, eco-friendlier that draw crowds and support local without the scale of past events like Rhythm & Booms. Empirical data on localized impacts, such as perchlorates in or , remains limited in Madison-specific studies, with opposition relying more on anecdotal reports than quantified harm.

References

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